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Wix.com Ltd. (WIX)

Technology | Software - Infrastructure | Tel Aviv, Israel | NasdaqGS
75.01 USD -6.13 (-7.555%) ⇩ (Oct. 16, 2026, 4 p.m. EDT)
After hours: 75.00 -0.01 (-0.010%) ⇩ (Oct. 16, 2026, 4:09 p.m. EDT)

Short-term:★⯪☆☆☆Long-term:★★★⯪☆Dividends:☆☆☆☆☆
Hot Take ↕ | Oct. 10, 2026, 10:11 a.m. EDT

Despite a robust nine-year price trajectory that has more than doubled, Wix.com Ltd. faces significant headwinds in the near term. Recent headlines confirm that the stock has fallen to its lowest levels since 2017 following a reduction in revenue and bookings guidance, alongside a 20% workforce cut. These catalysts have crushed investor sentiment, pushing the price down despite the company trading above its 200-day moving average. The balance sheet is fragile, with a current ratio below 0.7 and negative book value, which limits the upside potential until profitability stabilizes. However, the long-term picture remains intact with 15% revenue growth and positive free cash flow, supported by a forward P/E of roughly 11x. The market is pricing in a difficult path ahead, and options flow confirms this fear with heavy put positioning. For investors, this is a high-risk, high-reward situation where the fundamental business is growing, but the execution and balance sheet risks are currently dominating the price action.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
MSTL ✓0.342816
AutoARIMA0.358024
AutoETS0.362377
AutoTheta0.400062

Forecast horizon: 45 days | Selected: MSTL

Forecast Reliability
Score 35%
H-stat 3.45
Ljung-Box p 0.000
Jarque-Bera p 0.095
Excess Kurtosis -0.70
Attribute Value
Sector Technology
Revenue per Share 40.673
Market Cap 4,374,144,512
Forward P/E 10.98
Beta 1.01
Profit Margins -8.19%
Website https://www.wix.com

As of Oct. 10, 2026, 10:11 a.m. EDT: Speculators are aggressively positioning for downside protection, evidenced by heavy open interest in out-of-the-money puts across multiple expirations, particularly at strikes below the current price. While there is some call activity at higher strikes, the volume and open interest in puts significantly outweigh calls, indicating a defensive stance or hedging against further declines. Implied volatility remains elevated across the board, reflecting uncertainty.


Info Dump

Attribute Value
52 Week Change -0.41023403
Address1 Wix Campus, Building B
Address2 5th Floor
All Time High 362.07
All Time Low 14.28
Ask 95.32
Ask Size 2
Average Analyst Rating 2.2 - Buy
Average Daily Volume10 Day 860,650
Average Daily Volume3 Month 1,413,492
Average Volume 1,413,492
Average Volume10Days 860,650
Beta 1.01
Bid 74.0
Bid Size 3
Book Value -40.519
City Tel Aviv
Compensation As Of Epoch Date 1,767,139,200
Country Israel
Crypto Tradeable 0
Currency USD
Current Price 75.01
Current Ratio 0.612
Custom Price Alert Confidence HIGH
Date Short Interest 1,790,726,400
Day High 81.57
Day Low 74.24
Display Name Wix.com
Dividend Yield 0.0
Earnings Call Timestamp End 1,785,846,600
Earnings Call Timestamp Start 1,785,846,600
Earnings Timestamp 1,785,846,600
Earnings Timestamp End 1,795,005,000
Earnings Timestamp Start 1,795,005,000
Ebitda -147,811,008
Ebitda Margins -0.06927
Enterprise To Ebitda -29.07
Enterprise To Revenue 2.014
Enterprise Value 4,296,818,688
Eps Current Year 4.645
Eps Forward 6.83385
Eps Trailing Twelve Months -3.43
Esg Populated 0
Exchange NMS
Exchange Data Delayed By 15
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 76.8068
Fifty Day Average Change -1.7967987
Fifty Day Average Change Percent -0.023393745
Fifty Two Week Change Percent -41.023403
Fifty Two Week High 148.33
Fifty Two Week High Change -73.32
Fifty Two Week High Change Percent -0.49430323
Fifty Two Week Low 40.16
Fifty Two Week Low Change 34.850002
Fifty Two Week Low Change Percent 0.86777896
Fifty Two Week Range 40.16 - 148.33
Financial Currency USD
First Trade Date Milliseconds 1,383,748,200,000
Float Shares 37,157,928
Forward Eps 6.83385
Forward P E 10.976244
Free Cashflow 442,399,136
Full Exchange Name NasdaqGS
Full Time Employees 4,371
Fullday Change -6.1399994
Fullday Change Percent -7.5671673
Fullday Price 75.01
Gmt Off Set Milliseconds -14,400,000
Gross Margins 0.66637003
Gross Profits 1,421,830,016
Has Pre Post Market Data 1
Held Percent Insiders 0.0479
Held Percent Institutions 1.06347
Implied Shares Outstanding 58,314,152
Industry Software - Infrastructure
Industry Disp Software - Infrastructure
Industry Key software-infrastructure
Is Earnings Date Estimate 1
Language en-US
Last Fiscal Year End 1,767,139,200
Long Business Summary Wix.com Ltd. operates a cloud-based web development platform for registered users and creators in the United States, Europe, Israel, and internationally. The company offers Wix Editor, a drag-and-drop visual development and website editing environment platform and Wix Studio, a unified website development platform that enables the creation of advanced websites. It also provides Velo by Wix, a full-stack, no-code/low-code development environment to create content-rich websites and web applications; Wix App Market that offers registered users various free and paid web applications for building, growing, and managing their businesses; Wix Marketplace, which connects users seeking help in creating and managing a website; Wix App, which allows users to manage their websites and Wix operating systems on the go and run their businesses; Spaces by Wix, a mobile app that serves as an interface between site owners and customers; and Wix Customer Care, which provides support and guidance to users throughout the Wix platform. In addition, the company offers Payments by Wix that enables users to accept payments for goods and services both online and in-person; Wix Logo Maker that generates a customizable logo using artificial intelligence; Wix POS, an end-to-end omnichannel solution for online and in-person sales; Branded App by Wix, a native mobile app builder; Base44, an AI-powered platform that builds fully functioning apps; Wixel, an AI-powered visual design platform; Wix Stores; Wix Restaurants; Wix Events; Wix Fitness; Wix Hotels; Wix Music; Wix Showcase; Wix Video; Wix Blog and Wix Forms; Wix Groups; Wix Proposals; Wix Donations; Wix AI Website Builder; Wix AI Text Creator; Wix AI Image Generator; Wix Premium Subscriptions; Email Marketing Subscriptions; Paid Ad Campaigns; Domains; Google Workspace; Gift Cards; and Wix Commerce Solutions, a commerce platform for business owners. Wix.com Ltd. was incorporated in 2006 and is headquartered in Tel Aviv, Israel.
Long Name Wix.com Ltd.
Market us_market
Market Cap 4,374,144,512
Market State POSTPOST
Max Age 86,400
Message Board Id finmb_49548455
Most Recent Quarter 1,782,777,600
Net Income To Common -174,648,000
Next Fiscal Year End 1,798,675,200
Non Diluted Market Cap 3,214,042,444
Number Of Analyst Opinions 20
Open 80.04
Operating Cashflow 421,121,984
Operating Margins -0.05624
Payout Ratio 0.0
Peg Ratio 0.17
Phone 972 3 545 4900
Post Market Change -0.010002136
Post Market Change Percent -0.013334404
Post Market Price 75.0
Post Market Time 1,792,181,355
Previous Close 81.14
Price Eps Current Year 16.148548
Price Hint 2
Price To Book -1.8512303
Price To Sales Trailing12 Months 2.0500355
Profit Margins -0.08185001
Quick Ratio 0.56
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key buy
Recommendation Mean 2.18182
Region US
Regular Market Change -6.13
Regular Market Change Percent -7.55484
Regular Market Day High 81.57
Regular Market Day Low 74.24
Regular Market Day Range 74.24 - 81.57
Regular Market Open 80.04
Regular Market Previous Close 81.14
Regular Market Price 75.01
Regular Market Time 1,792,180,801
Regular Market Volume 1,191,906
Return On Assets -0.05834
Revenue Growth 0.149
Revenue Per Share 40.673
Sand P52 Week Change 0.16207206
Sector Technology
Sector Disp Technology
Sector Key technology
Shares Outstanding 58,314,152
Shares Percent Shares Out 0.1523
Shares Short 6,372,361
Shares Short Previous Month Date 1,788,134,400
Shares Short Prior Month 5,937,799
Short Name Wix.com Ltd.
Short Percent Of Float 0.1883
Short Ratio 4.66
Source Interval 15
Symbol WIX
Target High Price 135.0
Target Low Price 50.0
Target Mean Price 79.65
Target Median Price 77.5
Total Cash 960,785,024
Total Cash Per Share 22.362
Total Debt 2,038,658,944
Total Revenue 2,133,692,032
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Eps -3.43
Trailing Peg Ratio 0.157
Triggerable 1
Two Hundred Day Average 71.59477
Two Hundred Day Average Change 3.4152298
Two Hundred Day Average Change Percent 0.047702223
Type Disp Equity
Volume 1,191,906
Website https://www.wix.com
Zip 6,936,024