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Vera Bradley, Inc. (VRA)

Consumer Cyclical | Footwear & Accessories | Roanoke, United States | NasdaqGS
3.31 USD -0.03 (-0.898%) ⇩ (Aug. 28, 2026, 4 p.m. EDT)
After hours: 3.31

Short-term:★★☆☆☆Long-term:★☆☆☆☆Dividends:☆☆☆☆☆
Hot Take | Aug. 22, 2026, 5:55 a.m. EDT

The long-term outlook is severely compromised by a decade-long structural decline where the stock has lost over 86% of its value, compounded by two consecutive years of negative annual returns and fundamentally broken metrics including negative earnings, negative operating margins, and negative return on equity. While the company recently posted a revenue beat and generated free cash flow, these positives are insufficient to overcome the persistent deterioration in profitability and the market's verdict of a failing business model. The balance sheet carries significant debt relative to equity, and the absence of any dividend history confirms the capital is being consumed by operations rather than returned to shareholders. Short-term momentum is fragile; despite a recent pop above the 200-day moving average, the stock is trading well below its 50-day average, and the statistical forecasting models show low confidence in any immediate directional move. The options market reflects this tension with speculative long calls far outweighing the protective put volume, but this appears to be driven by the allure of a turnaround story rather than concrete evidence of a resolved crisis.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
AutoTheta ✓0.048022
AutoETS0.063492
AutoARIMA0.064146
MSTL0.070619

Forecast horizon: 45 days | Selected: AutoTheta

Forecast Reliability
Score 45%
H-stat 1.07
Ljung-Box p 0.000
Jarque-Bera p 0.183
Excess Kurtosis -0.32
Attribute Value
Sector Consumer Cyclical
Debt to Equity Ratio 51.375
Revenue per Share 9.779
Market Cap 94,130,616
Forward P/E -110.33
Beta 1.59
Profit Margins -7.02%
Website https://verabradley.com

As of Aug. 22, 2026, 5:55 a.m. EDT: Options activity is dominated by deep out-of-the-money calls at the $7.50 strike for the November expiration, suggesting speculative bets on a massive recovery or a 'lottery ticket' trade rather than a measured bullish stance. Conversely, the overwhelming majority of open interest sits in the money at the $2.50 strike, indicating a heavy concentration of hedging or protective positions against further downside. Implied volatility remains elevated relative to the low stock price, reflecting uncertainty about whether the reported revenue beat can translate into sustained profitability.


Info Dump

Attribute Value
52 Week Change 0.63725495
Address1 12,420 Stonebridge Road
All Time High 52.36
All Time Low 1.39
Ask 4.26
Ask Size 2
Average Analyst Rating 1.0 - Strong Buy
Average Daily Volume10 Day 74,440
Average Daily Volume3 Month 326,914
Average Volume 326,914
Average Volume10Days 74,440
Beta 1.592
Bid 2.39
Bid Size 2
Book Value 4.468
City Roanoke
Compensation As Of Epoch Date 1,767,139,200
Country United States
Crypto Tradeable 0
Currency USD
Current Price 3.31
Current Ratio 2.477
Custom Price Alert Confidence HIGH
Date Short Interest 1,786,665,600
Day High 3.4
Day Low 3.3
Debt To Equity 51.375
Display Name Vera Bradley
Earnings Call Timestamp End 1,781,181,000
Earnings Call Timestamp Start 1,781,181,000
Earnings Timestamp 1,781,181,000
Earnings Timestamp End 1,789,043,400
Earnings Timestamp Start 1,789,043,400
Ebitda -7,074,000
Ebitda Margins -0.02585
Enterprise To Ebitda -20.766
Enterprise To Revenue 0.537
Enterprise Value 146,895,616
Eps Current Year -0.28
Eps Forward -0.03
Eps Trailing Twelve Months -0.68
Esg Populated 0
Exchange NMS
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 3.606
Fifty Day Average Change -0.296
Fifty Day Average Change Percent -0.082085416
Fifty Two Week Change Percent 63.725494
Fifty Two Week High 4.39
Fifty Two Week High Change -1.0799999
Fifty Two Week High Change Percent -0.24601366
Fifty Two Week Low 1.39
Fifty Two Week Low Change 1.92
Fifty Two Week Low Change Percent 1.381295
Fifty Two Week Range 1.39 - 4.39
Financial Currency USD
First Trade Date Milliseconds 1,287,667,800,000
Float Shares 18,671,419
Forward Eps -0.03
Forward P E -110.333336
Free Cashflow 28,488,624
Full Exchange Name NasdaqGS
Full Time Employees 1,360
Fullday Change -0.03
Fullday Change Percent -0.898203
Fullday Price 3.31
Gmt Off Set Milliseconds -14,400,000
Gross Margins 0.47899
Gross Profits 131,101,000
Has Pre Post Market Data 1
Held Percent Insiders 0.3023
Held Percent Institutions 0.38149
Implied Shares Outstanding 28,438,252
Industry Footwear & Accessories
Industry Disp Footwear & Accessories
Industry Key footwear-accessories
Is Earnings Date Estimate 1
Language en-US
Last Fiscal Year End 1,769,817,600
Long Business Summary Vera Bradley, Inc., together with its subsidiaries, designs and manufactures women's handbags, luggage and travel items, fashion and home accessories, and gifts in the United States. It operates through two segments, Vera Bradley Direct and Vera Bradley Indirect. The company offers bag products, such as backpacks, totes, crossbodies, lunch bags, satchels, clutches, and baby bags; accessories, including ID holders, lanyards, wallets, wristlets, eyewear, various technology accessories, and bag charms. It also provides travel products comprising rolling luggage, cosmetics, travel and packing accessories, and travel bags, which include duffel and weekend bags; home products, such as textiles, throw blankets, beach towels, bedding, mugs, and tumblers; sleepwear, outerwear, slippers, and socks under the Vera Bradley brand; and stationery, licensing, freight, merchandising, and gift card breakage services. The company sells its Vera Bradley branded products through its full-line and outlet stores in the United States; e-commerce sites, such as verabradley.com, outlet.verabradley.com, and international.verabradley.com; direct to consumer marketplaces; and its annual outlet sale in Fort Wayne, Indiana, as well as through specialty retail locations, department stores, national accounts, third-party inventory liquidators, and through licensing agreements. Vera Bradley, Inc. was incorporated in 1982 and is headquartered in Roanoke, Indiana.
Long Name Vera Bradley, Inc.
Market us_market
Market Cap 94,130,616
Market State CLOSED
Max Age 86,400
Message Board Id finmb_4524855
Most Recent Quarter 1,777,680,000
Net Income To Common -19,242,000
Next Fiscal Year End 1,801,353,600
Non Diluted Market Cap 94,983,761
Number Of Analyst Opinions 1
Open 3.37
Operating Cashflow 2,681,000
Operating Margins -0.06339
Payout Ratio 0.0
Peg Ratio 1.15
Phone 877 708 8372
Post Market Change 0.0
Post Market Change Percent 0.0
Post Market Price 3.31
Post Market Time 1,787,947,805
Previous Close 3.34
Price Eps Current Year -11.821428
Price Hint 4
Price To Book 0.7408236
Price To Sales Trailing12 Months 0.3439177
Profit Margins -0.07017
Quick Ratio 0.669
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key strong_buy
Recommendation Mean 1.0
Region US
Regular Market Change -0.03
Regular Market Change Percent -0.898203
Regular Market Day High 3.4
Regular Market Day Low 3.3
Regular Market Day Range 3.3 - 3.4
Regular Market Open 3.37
Regular Market Previous Close 3.34
Regular Market Price 3.31
Regular Market Time 1,787,947,200
Regular Market Volume 30,002
Return On Assets -0.03706
Return On Equity -0.14092
Revenue Growth 0.078
Revenue Per Share 9.779
Sand P52 Week Change 0.20504117
Sector Consumer Cyclical
Sector Disp Consumer Cyclical
Sector Key consumer-cyclical
Shares Outstanding 28,438,252
Shares Percent Shares Out 0.0251
Shares Short 712,379
Shares Short Previous Month Date 1,784,073,600
Shares Short Prior Month 791,068
Short Name Vera Bradley, Inc.
Short Percent Of Float 0.0359
Short Ratio 6.41
Source Interval 15
State IN
Symbol VRA
Target High Price 5.0
Target Low Price 5.0
Target Mean Price 5.0
Target Median Price 5.0
Total Cash 12,506,000
Total Cash Per Share 0.44
Total Debt 65,271,000
Total Revenue 273,700,992
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Eps -0.68
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 3.17415
Two Hundred Day Average Change 0.13584995
Two Hundred Day Average Change Percent 0.042798843
Type Disp Equity
Volume 30,002
Website https://verabradley.com
Zip 46,783