Under Armour, Inc. (UAA)Consumer Cyclical | Apparel Manufacturing | Baltimore, United States | NYSE
6.49 USD
+0.23
(3.674%)
⇧
(April 17, 2026, 4 p.m.
EDT)
After hours: 6.51 +0.02 (0.308%) ⇧ (April 17, 2026, 8 p.m. EDT) Short-term: ★★★★☆ | Long-term: ★★☆☆☆ | Dividends: ★★☆☆☆ |
Hot Take | April 19, 2026, 12:12 a.m. EDT
Under Armour is a classic high-beta, short-term momentum play trading on optionality due to earnings, rather than a fundamental buy. The stock is technically rebounding above its 200-day average, and options flow strongly favors upside targets ($10+) over the multi-year horizon. However, negative net income (-$104k margins) and negative free cash flow (-$386M) make it a dangerous long-term hold. Buy on weakness for a volatility swing, sell into the rally. |
| Model | MAE |
|---|---|
| AutoTheta ✓ | 0.077483 |
| AutoETS | 0.078690 |
| AutoARIMA | 0.078691 |
| MSTL | 0.080282 |
Forecast horizon: 45 days | Selected: AutoTheta
| Forecast Reliability | |
|---|---|
| Score | 80% |
| H-stat | 0.15 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.137 |
| Excess Kurtosis | -0.86 |
| Attribute | Value |
|---|---|
| Sector | Consumer Cyclical |
| Debt to Equity Ratio | 117.662 |
| Revenue per Share | 11.642 |
| Market Cap | 2,764,026,112 |
| Forward P/E | 28.42 |
| Beta | 1.82 |
| Profit Margins | -10.44% |
| Website | https://www.underarmour.com |
As of April 19, 2026, 12:12 a.m. EDT: Options activity reveals a distinct bullish distortion in Call Open Interest (OI) compared to Puts. Call employees place heavy weight on OTM strikes (e.g., $10.00 and $22.50 for Jan 2027; $22.50 OI for Dec 2026), signaling a variance trade with a long-term upside target rather than immediate hedging. Put players rely heavily on deep OTM strikes (e.g., $2.50, $3.00) for downside protection. ATM Call positioning ($933k vol/17.9k OI for Apr 17) is significantly more active than ATM Puts ($2.5k vol/31.2k OI), indicating active speculation on price appreciation over the next week.
| Attribute | Value |
|---|---|
| 52 Week Change | 0.13066196 |
| Address1 | 101 Performance Drive |
| All Time High | 52.945 |
| All Time Low | 1.4925 |
| Ask | 6.49 |
| Ask Size | 10,800 |
| Audit Risk | 9 |
| Average Daily Volume10 Day | 6,543,210 |
| Average Daily Volume3 Month | 10,363,216 |
| Average Volume | 10,363,216 |
| Average Volume10Days | 6,543,210 |
| Beta | 1.815 |
| Bid | 6.49 |
| Bid Size | 37,700 |
| Board Risk | 5 |
| Book Value | 3.37 |
| City | Baltimore |
| Compensation As Of Epoch Date | 1,767,139,200 |
| Compensation Risk | 4 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 6.49 |
| Current Ratio | 1.431 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,774,915,200 |
| Day High | 6.69 |
| Day Low | 6.38 |
| Debt To Equity | 117.662 |
| Earnings Call Timestamp End | 1,770,384,600 |
| Earnings Call Timestamp Start | 1,770,384,600 |
| Earnings Timestamp | 1,778,589,000 |
| Earnings Timestamp End | 1,778,589,000 |
| Earnings Timestamp Start | 1,778,589,000 |
| Ebitda | 96,716,000 |
| Ebitda Margins | 0.01944 |
| Enterprise To Ebitda | 41.233 |
| Enterprise To Revenue | 0.801 |
| Enterprise Value | 3,987,898,112 |
| Eps Current Year | 0.11398 |
| Eps Forward | 0.22833 |
| Eps Trailing Twelve Months | -1.22 |
| Esg Populated | 0 |
| Exchange | NYQ |
| Exchange Data Delayed By | 0 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 6.6344 |
| Fifty Day Average Change | -0.14440012 |
| Fifty Day Average Change Percent | -0.021765362 |
| Fifty Two Week Change Percent | 13.066196 |
| Fifty Two Week High | 8.15 |
| Fifty Two Week High Change | -1.6599998 |
| Fifty Two Week High Change Percent | -0.20368098 |
| Fifty Two Week Low | 4.13 |
| Fifty Two Week Low Change | 2.3599997 |
| Fifty Two Week Low Change Percent | 0.5714285 |
| Fifty Two Week Range | 4.13 - 8.15 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 1,132,324,200,000 |
| Float Shares | 302,381,901 |
| Forward Eps | 0.22833 |
| Forward P E | 28.42377 |
| Free Cashflow | -385,754,240 |
| Full Exchange Name | NYSE |
| Full Time Employees | 6,500 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,775,001,600 |
| Gross Margins | 0.46578 |
| Gross Profits | 2,317,602,048 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.0027200002 |
| Held Percent Institutions | 1.05344 |
| Implied Shares Outstanding | 425,890,001 |
| Industry | Apparel Manufacturing |
| Industry Disp | Apparel Manufacturing |
| Industry Key | apparel-manufacturing |
| Is Earnings Date Estimate | 0 |
| Language | en-US |
| Last Fiscal Year End | 1,743,379,200 |
| Last Split Date | 1,460,073,600 |
| Last Split Factor | 2:1 |
| Long Business Summary | Under Armour, Inc., together with its subsidiaries, engages developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company provides its apparel in compression, fitted, and loose fit types. It also offers footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications, as well as for casual use. In addition, the company provides accessories, which include gloves, bags, headwear, and socks; and engages in brand licensing, digital subscription, advertising, and other digital business activities. It primarily offers its products under the UNDER ARMOUR, ARMOUR, HEATGEAR, COLDGEAR, HOVR, UA, PROTECT THIS HOUSE, I WILL, ARMOUR FLEECE, and ARMOUR BRA brands. The company sells its products through wholesale channels, including national and regional sporting goods chains, independent and specialty retailers, department store chains, mono-branded Under Armour retail stores, institutional athletic departments, and leagues and teams, as well as independent distributors; and directly to consumers through Brand and Factory House stores and e-commerce websites. It operates in the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. The company was incorporated in 1996 and is headquartered in Baltimore, Maryland. |
| Long Name | Under Armour, Inc. |
| Market | us_market |
| Market Cap | 2,764,026,112 |
| Market State | CLOSED |
| Max Age | 86,400 |
| Message Board Id | finmb_8740684 |
| Most Recent Quarter | 1,767,139,200 |
| Net Income To Common | -519,710,016 |
| Next Fiscal Year End | 1,774,915,200 |
| Non Diluted Market Cap | 2,725,531,039 |
| Number Of Analyst Opinions | 19 |
| Open | 6.38 |
| Operating Cashflow | 54,880,000 |
| Operating Margins | -0.05429 |
| Overall Risk | 8 |
| Payout Ratio | 0.0 |
| Peg Ratio | 1.84 |
| Phone | 410 468 2512 |
| Post Market Change | 0.020000458 |
| Post Market Change Percent | 0.30817348 |
| Post Market Price | 6.51 |
| Post Market Time | 1,776,470,400 |
| Previous Close | 6.26 |
| Price Eps Current Year | 56.93981 |
| Price Hint | 2 |
| Price To Book | 1.925816 |
| Price To Sales Trailing12 Months | 0.55549467 |
| Profit Margins | -0.104449995 |
| Quick Ratio | 0.515 |
| Quote Source Name | Delayed Quote |
| Quote Type | EQUITY |
| Recommendation Key | none |
| Region | US |
| Regular Market Change | 0.23 |
| Regular Market Change Percent | 3.67411 |
| Regular Market Day High | 6.69 |
| Regular Market Day Low | 6.38 |
| Regular Market Day Range | 6.38 - 6.69 |
| Regular Market Open | 6.38 |
| Regular Market Previous Close | 6.26 |
| Regular Market Price | 6.49 |
| Regular Market Time | 1,776,456,002 |
| Regular Market Volume | 9,082,117 |
| Return On Assets | -0.00349 |
| Return On Equity | -0.30394 |
| Revenue Growth | -0.052 |
| Revenue Per Share | 11.642 |
| Sand P52 Week Change | 0.38150132 |
| Sector | Consumer Cyclical |
| Sector Disp | Consumer Cyclical |
| Sector Key | consumer-cyclical |
| Share Holder Rights Risk | 10 |
| Shares Outstanding | 188,834,386 |
| Shares Percent Shares Out | 0.09810001 |
| Shares Short | 41,778,591 |
| Shares Short Previous Month Date | 1,772,150,400 |
| Shares Short Prior Month | 43,444,560 |
| Short Name | Under Armour, Inc. |
| Short Percent Of Float | 0.2608 |
| Short Ratio | 3.99 |
| Source Interval | 15 |
| State | MD |
| Symbol | UAA |
| Target High Price | 13.6 |
| Target Low Price | 4.0 |
| Target Mean Price | 7.73158 |
| Target Median Price | 8.0 |
| Total Cash | 464,648,000 |
| Total Cash Per Share | 1.091 |
| Total Debt | 1,688,519,936 |
| Total Revenue | 4,975,792,128 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | -1.22 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 5.65295 |
| Two Hundred Day Average Change | 0.83704996 |
| Two Hundred Day Average Change Percent | 0.14807312 |
| Type Disp | Equity |
| Volume | 9,082,117 |
| Website | https://www.underarmour.com |
| Zip | 21,230 |