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USA TODAY Co., Inc. (TDAY)

Communication Services | Publishing | Pittsford, United States | NYSE
8.59 USD +0.08 (0.940%) ⇧ (July 13, 2026, 4 p.m. EDT)

Short-term:★★⯪☆☆Long-term:★☆☆☆☆Dividends:☆☆☆☆☆
Hot Take | July 11, 2026, 3:55 a.m. EDT

The investment case for USA TODAY is bifurcated sharply between its deteriorating business reality and aggressive speculative positioning. Fundamentally, the company is a value trap: it is down nearly 80% over the last nine years, with revenue shrinking by 4% annually and a massive debt load ($1.1B) crushing equity value. The balance sheet is fragile, with a current ratio below 1.0 and a payout ratio that exceeds 100%, meaning the company is paying dividends out of borrowed money rather than organic cash flow. While the forward P/E looks attractive, it relies on EPS growth that hasn't materialized yet. However, the options market tells a completely different story. Traders are pouring capital into deep out-of-the-money calls, betting on a dramatic re-rating of the stock to $10-$14 within the next year. This disconnect suggests the market is pricing in a potential turnaround or a major strategic shift that isn't reflected in the current financial statements. For a traditional investor, the debt and shrinking revenues make this a dangerous hold. For a trader, the options flow indicates a high-risk, high-reward setup where the crowd is expecting a binary event to occur soon.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
MSTL_126 ✓0.032731
AutoTheta0.072119
MSTL0.073216
AutoARIMA0.074930
AutoETS0.074931

Forecast horizon: 60 days | Selected: MSTL_126

Forecast Reliability
Score 39%
H-stat 2.20
Ljung-Box p 0.000
Jarque-Bera p 0.744
Excess Kurtosis -0.44
Attribute Value
Sector Communication Services
Ex Dividend Date 2019-10-30
Last Dividend Date 2019-10-30
Debt to Equity Ratio 800.372
Revenue per Share 15.635
Market Cap 1,263,653,120
Trailing P/E 47.72
Forward P/E 27.27
Beta 1.40
Profit Margins 1.27%
Previous Name Gannett Co., Inc.
Website https://www.usatodayco.com

As of July 11, 2026, 3:55 a.m. EDT: Speculators are overwhelmingly bullish on the near-to-intermediate term, evidenced by massive open interest and volume in out-of-the-money calls (strikes $10-$14) expiring late 2026 and early 2027. This 'lottery ticket' positioning suggests a belief in a significant upside move to double the current price. Conversely, put activity is negligible and concentrated only in the immediate weekly expiration, indicating a lack of hedging or bearish conviction beyond the next few days.


Dividend Data

Dividend History
Date Dividend Yield %
2019-10-31 0.38 4.313280
2019-08-19 0.38 4.470588
2019-05-10 0.38 3.803804
2019-03-08 0.38 3.130148
2018-11-08 0.38 2.676056
2018-08-10 0.37 2.358190
2018-05-11 0.37 2.242424
2018-03-13 0.37 2.157434
2017-11-07 0.37 2.408854
2017-08-07 0.35 2.641509
2017-05-08 0.35 2.631579
2017-03-06 0.35 2.368065
2016-11-07 0.35 2.319417
2016-08-08 0.33 1.945755
2016-05-09 0.33 2.058640
2016-03-07 0.33 2.040816
2015-11-09 0.33 1.917490
2015-08-10 0.33 2.118100
2015-05-11 0.33 1.474531
2015-03-09 0.30 1.224490
2014-11-07 0.27 1.446945
2014-08-08 0.27 1.836735
Additional Data
exDividendDate 2019-10-31
trailingAnnualDividendRate 0.0
trailingAnnualDividendYield 0.0
lastDividendValue 0.38
lastDividendDate 2019-10-31

Info Dump

Attribute Value
52 Week Change 1.3342392
Address1 175 Sully's Trail
Address2 Suite 203
All Time High 25.77
All Time Low 0.63
Ask 8.7
Ask Size 1,500
Audit Risk 5
Average Daily Volume10 Day 1,445,290
Average Daily Volume3 Month 1,627,545
Average Volume 1,627,545
Average Volume10Days 1,445,290
Beta 1.401
Bid 0.0
Bid Size 800
Board Risk 5
Book Value 0.975
City Pittsford
Compensation As Of Epoch Date 1,767,139,200
Compensation Risk 2
Country United States
Crypto Tradeable 0
Currency USD
Current Price 8.59
Current Ratio 0.791
Custom Price Alert Confidence HIGH
Date Short Interest 1,782,777,600
Day High 8.765
Day Low 8.4901
Debt To Equity 800.372
Display Name USA TODAY
Earnings Call Timestamp End 1,777,552,200
Earnings Call Timestamp Start 1,777,552,200
Earnings Timestamp 1,777,552,200
Earnings Timestamp End 1,777,552,200
Earnings Timestamp Start 1,777,552,200
Ebitda 295,184,000
Ebitda Margins 0.12952
Enterprise To Ebitda 7.782
Enterprise To Revenue 1.008
Enterprise Value 2,297,020,672
Eps Current Year 0.28
Eps Forward 0.315
Eps Trailing Twelve Months 0.18
Esg Populated 0
Ex Dividend Date 1,572,480,000
Exchange NYQ
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 7.8606
Fifty Day Average Change 0.72940016
Fifty Day Average Change Percent 0.09279192
Fifty Two Week Change Percent 133.42392
Fifty Two Week High 8.9
Fifty Two Week High Change -0.30999947
Fifty Two Week High Change Percent -0.0348314
Fifty Two Week Low 3.42
Fifty Two Week Low Change 5.17
Fifty Two Week Low Change Percent 1.5116959
Fifty Two Week Range 3.42 - 8.9
Financial Currency USD
First Trade Date Milliseconds 1,391,524,200,000
Five Year Avg Dividend Yield 18.87
Float Shares 102,035,211
Forward Eps 0.315
Forward P E 27.269842
Free Cashflow 102,746,376
Full Exchange Name NYSE
Full Time Employees 9,500
Gmt Off Set Milliseconds -14,400,000
Governance Epoch Date 1,782,864,000
Gross Margins 0.39384
Gross Profits 897,620,992
Has Pre Post Market Data 1
Held Percent Insiders 0.08976
Held Percent Institutions 0.96672994
Implied Shares Outstanding 147,107,452
Industry Publishing
Industry Disp Publishing
Industry Key publishing
Is Earnings Date Estimate 0
Language en-US
Last Dividend Date 1,572,480,000
Last Dividend Value 0.38
Last Fiscal Year End 1,767,139,200
Long Business Summary USA TODAY Co., Inc. operates as a media and digital marketing solutions company in the United States. It operates through three segments: Domestic Gannett Media, Newsquest, and Digital Marketing Solutions. The company's print offerings include home delivery on a subscription basis; single copy; and non-daily publications, such as shoppers and niche publications. It also provides digital-only subscription, including local media brands, USA TODAY NETWORK community events platform, magazines, sports, and games; and E-newspapers; and digital advertising and marketing services. In addition, the company offers digital news and media brands; daily and weekly newspapers; digital advertising and marketing products and solutions under the LocaliQ brand; cloud-based platform that offers a suite of products and solutions for marketing automation, AI-driven advertising optimization, and customizable reporting; commercial printing and distribution arrangements services; and prints commercial materials, including flyers, business cards, and invitations. USA TODAY Co., Inc. was formerly known as Gannett Co., Inc. and changed its name to USA TODAY Co., Inc. in October 2025. The company was founded in 1906 and is headquartered in Pittsford, New York.
Long Name USA TODAY Co., Inc.
Market us_market
Market Cap 1,263,653,120
Market State PRE
Max Age 86,400
Message Board Id finmb_30795
Most Recent Quarter 1,774,915,200
Name Change Date 2,026-07-14
Net Income To Common 28,973,000
Next Fiscal Year End 1,798,675,200
Non Diluted Market Cap 1,260,171,133
Number Of Analyst Opinions 6
Open 8.54
Operating Cashflow 110,364,000
Operating Margins 0.0714
Overall Risk 4
Payout Ratio 0.0
Peg Ratio 0.94
Phone 703 854 6000
Pre Market Change 0.10999966
Pre Market Change Percent 1.2805548
Pre Market Price 8.7
Pre Market Time 1,784,028,249
Prev Name Gannett Co., Inc.
Previous Close 8.51
Price Eps Current Year 30.678572
Price Hint 2
Price To Book 8.810256
Price To Sales Trailing12 Months 0.5544434
Profit Margins 0.01271
Quick Ratio 0.624
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key none
Region US
Regular Market Change 0.0799999
Regular Market Change Percent 0.94007
Regular Market Day High 8.765
Regular Market Day Low 8.4901
Regular Market Day Range 8.4901 - 8.765
Regular Market Open 8.54
Regular Market Previous Close 8.51
Regular Market Price 8.59
Regular Market Time 1,783,972,803
Regular Market Volume 788,658
Return On Assets 0.046919998
Return On Equity 0.19912
Revenue Growth -0.04
Revenue Per Share 15.635
Sand P52 Week Change 0.20365608
Sector Communication Services
Sector Disp Communication Services
Sector Key communication-services
Share Holder Rights Risk 6
Shares Outstanding 146,702,111
Shares Percent Shares Out 0.120900005
Shares Short 17,737,233
Shares Short Previous Month Date 1,780,012,800
Shares Short Prior Month 17,501,173
Short Name USA TODAY Co., Inc.
Short Percent Of Float 0.12640001
Short Ratio 10.62
Source Interval 15
State NY
Symbol TDAY
Target High Price 10.0
Target Low Price 5.0
Target Mean Price 8.84167
Target Median Price 10.0
Total Cash 85,173,000
Total Cash Per Share 0.585
Total Debt 1,132,022,016
Total Revenue 2,279,138,048
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Eps 0.18
Trailing P E 47.72222
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 6.1599
Two Hundred Day Average Change 2.4301
Two Hundred Day Average Change Percent 0.39450315
Type Disp Equity
Volume 788,658
Website https://www.usatodayco.com
Zip 14,534-4560