The E.W. Scripps Company (SSP)Communication Services | Broadcasting | Cincinnati, United States | NasdaqGS
3.26 USD
+0.07
(2.194%)
⇧
(Aug. 28, 2026, 4 p.m.
EDT)
After hours: 3.20 -0.06 (-0.060%) ⇩ (Aug. 28, 2026, 7:46 p.m. EDT) |
Hot Take ↕ | Aug. 22, 2026, 2:36 a.m. EDT
The E.W. Scripps Company presents a catastrophic long-term investment case despite a recent price bounce. The business is fundamentally broken, reporting negative earnings, negative book value, and a staggering 92% decline in revenue growth. The price has lost over 80% of its value over the last nine years, with the most recent annual drop being a devastating 74%. This is not a value trap; it is a deteriorating asset where the market has correctly priced out the business model. While the stock recently rallied off its lows, the underlying fundamentals—negative equity and shrinking revenues—make any recovery highly improbable. Furthermore, the company pays no dividends, offering zero income to offset the capital destruction. The recent price action appears to be a technical rebound or a reaction to merger rumors, but without a fundamental turnaround, the trajectory remains deeply bearish. |
| Model | MAE |
|---|---|
| MSTL ✓ | 0.134027 |
| AutoETS | 0.157412 |
| AutoTheta | 0.441503 |
| AutoARIMA | 0.493451 |
Forecast horizon: 45 days | Selected: MSTL
| Forecast Reliability | |
|---|---|
| Score | 36% |
| H-stat | 3.04 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.341 |
| Excess Kurtosis | -1.03 |
| Attribute | Value |
|---|---|
| Sector | Communication Services |
| Ex Dividend Date | 2020-12-13 |
| Last Dividend Date | 2020-12-13 |
| Debt to Equity Ratio | 2605.519 |
| Revenue per Share | 23.317 |
| Market Cap | 302,100,928 |
| Forward P/E | -3.26 |
| Beta | 0.66 |
| Profit Margins | -58.02% |
| Website | https://www.scripps.com |
As of Aug. 22, 2026, 2:36 a.m. EDT: Speculators are overwhelmingly bullish on the upside, evidenced by massive open interest in out-of-the-money calls (strikes $4.00 and $7.00) compared to negligible put activity. Implied volatility is significantly higher for calls than puts, indicating a market pricing in a potential rally rather than a crash. However, the lack of in-the-money put volume suggests this is speculative positioning rather than a hedging strategy against a deep decline.
| Date | Dividend | Yield % |
|---|---|---|
| 2020-12-14 | 0.037594 | 0.354610 |
| 2020-09-14 | 0.037594 | 0.432152 |
| 2020-06-12 | 0.037594 | 0.580720 |
| 2020-03-13 | 0.037594 | 0.509684 |
| 2019-12-12 | 0.037594 | 0.337610 |
| 2019-09-12 | 0.037594 | 0.357910 |
| 2019-06-13 | 0.037594 | 0.332005 |
| 2019-03-14 | 0.037594 | 0.221239 |
| 2018-12-13 | 0.037594 | 0.300481 |
| 2018-09-13 | 0.037594 | 0.311333 |
| 2018-06-14 | 0.037594 | 0.363901 |
| 2018-02-28 | 0.037594 | 0.363108 |
| 2015-04-01 | 0.774436 | 4.265010 |
| 2008-08-27 | 0.100073 | 2.077568 |
| 2008-07-01 | 76.755775 | 1274.086341 |
| 2008-05-28 | 0.280204 | 0.293501 |
| 2008-02-27 | 0.280204 | 0.322953 |
| 2007-11-28 | 0.280204 | 0.316242 |
| 2007-08-29 | 0.280204 | 0.339477 |
| 2007-05-23 | 0.280204 | 0.311596 |
| 2007-02-21 | 0.240175 | 0.245099 |
| 2006-11-21 | 0.240175 | 0.244799 |
| 2006-08-23 | 0.240175 | 0.277073 |
| 2006-05-26 | 0.240175 | 0.258232 |
| 2006-02-24 | 0.220160 | 0.226244 |
| 2005-11-28 | 0.220160 | 0.237120 |
| 2005-08-29 | 0.220160 | 0.219692 |
| 2005-05-26 | 0.220160 | 0.215686 |
| 2005-02-24 | 0.200145 | 0.212720 |
| 2004-11-26 | 0.200145 | 0.213538 |
| 2004-08-27 | 0.200145 | 0.194420 |
| 2004-05-26 | 0.200145 | 0.192289 |
| 2004-02-25 | 0.175127 | 0.178589 |
| 2003-11-25 | 0.150109 | 0.161325 |
| 2003-08-27 | 0.150109 | 0.175726 |
| 2003-05-28 | 0.150109 | 0.173732 |
| 2003-02-26 | 0.150109 | 0.187923 |
| 2002-11-26 | 0.150109 | 0.194906 |
| 2002-08-28 | 0.150109 | 0.208333 |
| 2002-05-29 | 0.150109 | 0.199415 |
| 2002-02-26 | 0.150109 | 0.201748 |
| 2001-11-28 | 0.150109 | 0.238322 |
| 2001-08-29 | 0.150109 | 0.227204 |
| 2001-05-29 | 0.150109 | 0.217738 |
| 2001-02-26 | 0.150109 | 0.238284 |
| 2000-11-28 | 0.140102 | 0.241901 |
| 2000-08-29 | 0.140102 | 0.280000 |
| 2000-05-26 | 0.140102 | 0.297873 |
| 2000-02-25 | 0.140102 | 0.320917 |
| 1999-11-26 | 0.140102 | 0.296297 |
| 1999-08-27 | 0.140102 | 0.288660 |
| 1999-05-25 | 0.140102 | 0.304348 |
| 1999-02-22 | 0.140102 | 0.325109 |
| 1998-11-23 | 0.140102 | 0.273171 |
| 1998-08-25 | 0.140102 | 0.271187 |
| 1998-05-22 | 0.130095 | 0.246446 |
| 1998-02-25 | 0.130095 | 0.246446 |
| 1997-11-24 | 0.130095 | 0.318044 |
| 1996-08-23 | 0.130095 | 0.291318 |
| 1996-05-22 | 0.130095 | 0.297144 |
| 1996-02-21 | 0.130095 | 0.311378 |
| 1995-11-21 | 0.130095 | 0.337664 |
| 1995-08-23 | 0.130095 | 0.385187 |
| 1995-05-22 | 0.130095 | 0.417672 |
| 1995-02-17 | 0.110080 | 0.371308 |
| 1994-11-18 | 0.110080 | 0.368201 |
| 1994-08-22 | 0.110080 | 0.392857 |
| 1994-05-23 | 0.110080 | 0.407407 |
| 1994-02-17 | 0.110080 | 0.382609 |
| 1993-11-19 | 0.110080 | 0.387665 |
| 1993-08-23 | 0.110080 | 0.478261 |
| 1993-05-21 | 0.110080 | 0.392857 |
| 1993-02-18 | 0.110080 | 0.405530 |
| 1992-11-20 | 0.100073 | 0.386475 |
| 1992-08-21 | 0.100073 | 0.404042 |
| 1992-05-20 | 0.100073 | 0.349346 |
| 1992-02-19 | 0.100073 | 0.398011 |
| 1991-11-20 | 0.100073 | 0.500001 |
| 1991-08-21 | 0.100073 | 0.454547 |
| 1991-05-20 | 0.100073 | 0.454547 |
| 1991-02-15 | 0.100073 | 0.449439 |
| 1990-11-19 | 0.100073 | 0.666669 |
| 1990-08-21 | 0.100073 | 0.588237 |
| 1990-05-21 | 0.100073 | 0.555557 |
| Attribute | Value |
|---|---|
| 52 Week Change | 0.47315943 |
| Address1 | Scripps Center |
| Address2 | Suite 2800 312 Walnut Street |
| All Time High | 109.37948 |
| All Time Low | 0.446991 |
| Ask | 4.09 |
| Ask Size | 2 |
| Audit Risk | 8 |
| Average Analyst Rating | 3.0 - Hold |
| Average Daily Volume10 Day | 483,750 |
| Average Daily Volume3 Month | 715,579 |
| Average Volume | 715,579 |
| Average Volume10Days | 483,750 |
| Beta | 0.663 |
| Bid | 2.34 |
| Bid Size | 2 |
| Board Risk | 9 |
| Book Value | -3.437 |
| City | Cincinnati |
| Compensation As Of Epoch Date | 1,767,139,200 |
| Compensation Risk | 5 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 3.26 |
| Current Ratio | 1.337 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,786,665,600 |
| Day High | 3.28 |
| Day Low | 3.17 |
| Debt To Equity | 2,605.519 |
| Dividend Date | 1,608,768,000 |
| Earnings Call Timestamp End | 1,786,109,400 |
| Earnings Call Timestamp Start | 1,786,109,400 |
| Earnings Timestamp | 1,786,046,400 |
| Earnings Timestamp End | 1,793,908,800 |
| Earnings Timestamp Start | 1,793,908,800 |
| Ebitda | 267,478,000 |
| Ebitda Margins | 0.12777 |
| Enterprise To Ebitda | 12.456 |
| Enterprise To Revenue | 1.592 |
| Enterprise Value | 3,331,632,896 |
| Eps Current Year | -12.38 |
| Eps Forward | -1.0 |
| Eps Trailing Twelve Months | -14.1 |
| Esg Populated | 0 |
| Ex Dividend Date | 1,607,904,000 |
| Exchange | NMS |
| Exchange Data Delayed By | 0 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 3.062 |
| Fifty Day Average Change | 0.19799995 |
| Fifty Day Average Change Percent | 0.064663604 |
| Fifty Two Week Change Percent | 47.315945 |
| Fifty Two Week High | 5.39 |
| Fifty Two Week High Change | -2.1299999 |
| Fifty Two Week High Change Percent | -0.39517623 |
| Fifty Two Week Low | 1.518797 |
| Fifty Two Week Low Change | 1.741203 |
| Fifty Two Week Low Change Percent | 1.1464356 |
| Fifty Two Week Range | 1.518797 - 5.39 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 583,680,600,000 |
| Five Year Avg Dividend Yield | 9.44 |
| Float Shares | 54,933,251 |
| Forward Eps | -1.0 |
| Forward P E | -3.26 |
| Free Cashflow | 92,383,376 |
| Full Exchange Name | NasdaqGS |
| Full Time Employees | 4,600 |
| Fullday Change | 0.0699999 |
| Fullday Change Percent | 2.19436 |
| Fullday Price | 3.2 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,785,542,400 |
| Gross Margins | 0.40358 |
| Gross Profits | 844,841,984 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.30805 |
| Held Percent Institutions | 0.69374 |
| Implied Shares Outstanding | 92,668,991 |
| Industry | Broadcasting |
| Industry Disp | Broadcasting |
| Industry Key | broadcasting |
| Ir Website | http://phx.corporate-ir.net/phoenix.zhtml?c=98686&p=irol-IRHome |
| Is Earnings Date Estimate | 1 |
| Language | en-US |
| Last Dividend Date | 1,607,904,000 |
| Last Dividend Value | 0.037594 |
| Last Fiscal Year End | 1,767,139,200 |
| Last Split Date | 1,765,152,000 |
| Last Split Factor | 133:100 |
| Long Business Summary | The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local television stations, national news, and entertainment networks in the United States. It operates through Local Media and Scripps Networks segments. The Local Media segment engages in the operation of broadcast television stations and related digital activities; production of over-the-air news, information, sports, and entertainment content through broadcast, digital, mobile, social, and over-the-top platforms; and running of network programming, local sporting events, syndicated programming and original programming; and provision of core and political advertising services. Its Scripps Networks segment operates national news outlets Scripps News and Court TV, as well as entertainment brands under the ION, Bounce, Grit, ION Mystery, ION Plus, and Laff names through over-the-air broadcast, cable/satellite, connected TV, and/or digital distribution. The company also operates the Scripps National Spelling Bee, an educational program. It serves its audiences and businesses through cable and satellite service providers. The E.W. Scripps Company was founded in 1878 and is headquartered in Cincinnati, Ohio. |
| Long Name | The E.W. Scripps Company |
| Market | us_market |
| Market Cap | 302,100,928 |
| Market State | CLOSED |
| Max Age | 86,400 |
| Message Board Id | finmb_20119 |
| Most Recent Quarter | 1,782,777,600 |
| Net Income To Common | -1,279,719,040 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 295,614,081 |
| Number Of Analyst Opinions | 3 |
| Open | 3.17 |
| Operating Cashflow | 84,054,000 |
| Operating Margins | 0.02743 |
| Overall Risk | 9 |
| Payout Ratio | 0.0 |
| Peg Ratio | -6.51 |
| Phone | 513 977 3000 |
| Post Market Change | -0.059999943 |
| Post Market Change Percent | -1.840489 |
| Post Market Price | 3.2 |
| Post Market Time | 1,787,960,809 |
| Previous Close | 3.19 |
| Price Eps Current Year | -0.26332796 |
| Price Hint | 4 |
| Price To Book | -0.9485016 |
| Price To Sales Trailing12 Months | 0.14431244 |
| Profit Margins | -0.58015996 |
| Quick Ratio | 1.215 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | hold |
| Recommendation Mean | 3.0 |
| Region | US |
| Regular Market Change | 0.0699999 |
| Regular Market Change Percent | 2.19436 |
| Regular Market Day High | 3.28 |
| Regular Market Day Low | 3.17 |
| Regular Market Day Range | 3.17 - 3.28 |
| Regular Market Open | 3.17 |
| Regular Market Previous Close | 3.19 |
| Regular Market Price | 3.26 |
| Regular Market Time | 1,787,947,200 |
| Regular Market Volume | 340,051 |
| Return On Assets | 0.01745 |
| Return On Equity | -1.74663 |
| Revenue Growth | -0.092 |
| Revenue Per Share | 23.317 |
| Sand P52 Week Change | 0.20504117 |
| Sector | Communication Services |
| Sector Disp | Communication Services |
| Sector Key | communication-services |
| Share Holder Rights Risk | 10 |
| Shares Outstanding | 80,736,269 |
| Shares Percent Shares Out | 0.045 |
| Shares Short | 4,168,979 |
| Shares Short Previous Month Date | 1,784,073,600 |
| Shares Short Prior Month | 4,005,584 |
| Short Name | E.W. Scripps Company (The) |
| Short Percent Of Float | 0.0958 |
| Short Ratio | 5.97 |
| Source Interval | 15 |
| State | OH |
| Symbol | SSP |
| Target High Price | 8.0 |
| Target Low Price | 3.0 |
| Target Mean Price | 4.93333 |
| Target Median Price | 3.8 |
| Total Cash | 13,046,000 |
| Total Cash Per Share | 0.141 |
| Total Debt | 2,623,418,880 |
| Total Revenue | 2,093,380,992 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | -14.1 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 3.5950217 |
| Two Hundred Day Average Change | -0.33502173 |
| Two Hundred Day Average Change Percent | -0.09319046 |
| Type Disp | Equity |
| Volume | 340,051 |
| Website | https://www.scripps.com |
| Zip | 45,202 |