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RUM Group Inc. (RUMBW)

Longboat Key, United States | NasdaqGM
1.66 USD -0.25 (-13.089%) ⇩ (July 13, 2026, 3:59 p.m. EDT)

Short-term:⯪☆☆☆☆Long-term:⯪☆☆☆☆Dividends:☆☆☆☆☆
Hot Take | July 11, 2026, 6:36 a.m. EDT

The immediate outlook is severely compromised by a catastrophic operational reality: the company is burning massive amounts of cash, generating negative free cash flow, and operating with gross margins in the red. Despite a recent surge in stock price driven by AI pivot headlines and a major acquisition of Northern Data, the underlying business is hemorrhaging capital. The balance sheet, while currently showing low debt relative to equity, is propped up by significant cash reserves that are being consumed rapidly by operations. There is no evidence of a turnaround in profitability yet; the company remains deeply unprofitable with negative returns on both assets and equity. For a short-term investor, the lack of any positive earnings catalyst and the continued cash burn suggest a high probability of further downside pressure if the market realizes the AI hype is not translating into immediate revenue or profit. Long-term, the situation is dire because the company lacks the fundamental engine to generate sustainable value. The recent price gains appear to be speculative trading based on news flow rather than a correction of valuation based on improved fundamentals. Without a clear path to profitability and a reduction in cash burn, the investment thesis remains fundamentally broken, making this a security to avoid entirely.

None
Attribute Value
Debt to Equity Ratio 0.631
Revenue per Share 0.393
Beta 1.13
Profit Margins -106.91%
Previous Name CF Acquisition Corp. VI
Website https://rumble.com

Info Dump

Attribute Value
Address1 444 Gulf of Mexico Drive
Ask 0.0
Ask Size 0
Beta 1.134
Bid 0.0
Bid Size 0
Book Value 0.736
City Longboat Key
Compensation As Of Epoch Date 1,767,139,200
Country United States
Crypto Tradeable 0
Currency USD
Current Price 1.66
Current Ratio 4.704
Custom Price Alert Confidence HIGH
Day High 1.77
Day Low 1.66
Debt To Equity 0.631
Display Name RUM
Ebitda -92,951,096
Ebitda Margins -0.90794
Esg Populated 0
Exchange NGM
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Two Week High 1.77
Fifty Two Week High Change -0.110000014
Fifty Two Week High Change Percent -0.062146902
Fifty Two Week Low 1.66
Fifty Two Week Low Change 0.0
Fifty Two Week Low Change Percent 0.0
Fifty Two Week Range 1.66 - 1.77
Financial Currency USD
First Trade Date Milliseconds 1,783,690,200,000
Float Shares 113,463,382
Free Cashflow -29,101,660
Full Exchange Name NasdaqGM
Full Time Employees 156
Gmt Off Set Milliseconds -14,400,000
Gross Margins -0.01924
Gross Profits -1,969,516
Has Pre Post Market Data 1
Industry
Industry Key
Language en-US
Long Business Summary RUM Group Inc. provides video sharing and cloud services platform in the United States, Canada, and internationally. The company offers Rumble Video, a free and subscription-based video sharing platform; Rumble Studio, a multi-platform livestreaming and monetization service for creators; Rumble Advertising Center, an in-house advertising marketplace; and Rumble Wallet, a non-custodial crypto wallet integrated directly into the Rumble platform enabling audiences to tip creators natively in crypto. It also provides Rumble Cloud, an infrastructure as a service that offers a portfolio of compute, storage, security, and networking offerings. In addition, the company offers banner/display advertising, video pre-roll/mid-roll advertising, and creator sponsorships, as well as subscriptions, pay-per-view, tipping services, and develops and operates high-performance computing (HPC) and artificial intelligence (AI) solutions. RUM Group Inc. was formerly known as Rumble Inc. and changed its name to RUM Group Inc. in June 2026. RUM Group Inc. was founded in 2013 and is headquartered in Longboat Key, Florida.
Long Name RUM Group Inc.
Market us_market
Market State POSTPOST
Max Age 86,400
Message Board Id finmb_608737847
Name Change Date 2,026-07-13
Net Income To Common -109,450,536
Open 2.26
Operating Cashflow -72,545,672
Operating Margins -1.18556
Phone 941 210 0196
Prev Name CF Acquisition Corp. VI
Previous Close 1.91
Price Hint 4
Price To Book 2.2554348
Profit Margins -1.06911
Quick Ratio 4.477
Quote Source Name Delayed Quote
Quote Type EQUITY
Recommendation Key none
Region US
Regular Market Change -0.25
Regular Market Change Percent -13.089005
Regular Market Day High 1.77
Regular Market Day Low 1.66
Regular Market Day Range 1.66 - 1.77
Regular Market Open 2.26
Regular Market Previous Close 1.91
Regular Market Price 1.66
Regular Market Time 1,783,972,742
Regular Market Volume 3,949
Return On Assets -0.19257
Return On Equity -0.3713
Revenue Growth 0.074
Revenue Per Share 0.393
Sand P52 Week Change 0.20847368
Sector
Sector Key
Source Interval 15
State FL
Symbol RUMBW
Total Cash 219,042,496
Total Cash Per Share 0.644
Total Debt 1,576,789
Total Revenue 102,375,328
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Peg Ratio None
Triggerable 1
Type Disp Equity
Volume 3,949
Website https://rumble.com
Zip 34,228