Rumble Inc. (RUM)Communication Services | Internet Content & Information | Longboat Key, United States | NasdaqGM
6.63 USD
-0.28
(-3.986%) ⇩
(April 21, 2026, 10:25 a.m.
EDT)
Short-term: ★★☆☆☆ | Long-term: ★☆☆☆☆ | Dividends: ☆☆☆☆☆ |
Hot Take | April 19, 2026, 1:19 a.m. EDT
Rumble is a high-risk 'event-driven' speculative play rather than a fundamental investment. The recent 2.0281-for-1 share exchange and the looming earnings date (implied by April 17/18 activity) are the only catalysts supporting any upside. Fundamentals are shattered: REVENUE growth is down 10.5%, margins are -89%, and cash flow is negative freight-carrying billions. With a forward PE of -20 and no dividends, the stock is purely trading on the narrative of the Northern Data AI deal. The options market is pricing in a binary outcome (earnings/deal clarity) with massive IV, suggesting a 'wait and see' approach or hedging, not a conviction buy. Until the deal closes and profitability turns, this is a sell-side event play. |
| Model | MAE |
|---|---|
| AutoETS ✓ | 0.098904 |
| AutoARIMA | 0.098904 |
| AutoTheta | 0.107610 |
| MSTL | 0.110791 |
Forecast horizon: 45 days | Selected: AutoETS
| Forecast Reliability | |
|---|---|
| Score | 44% |
| H-stat | 9.88 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.685 |
| Excess Kurtosis | -0.47 |
| Attribute | Value |
|---|---|
| Sector | Communication Services |
| Debt to Equity Ratio | 0.697 |
| Revenue per Share | 0.395 |
| Market Cap | 1,429,337,216 |
| Forward P/E | -21.37 |
| Beta | 0.72 |
| Profit Margins | -81.32% |
| Website | https://rumble.com |
As of April 19, 2026, 1:19 a.m. EDT: Options data reveals a complex and conflicting sentiment. The April 17 expiry shows a massive implied volatility (IV) spike (140% on 7.0 calls/58% on 10.0 calls), suggesting heavy uncertainty or positioning around the April 18 earnings report. The 7.0 strike has the highest Open Interest for both calls and puts in the near term, acting as a significant magnet (pin risk at ~7.20). However, the distribution percentages show sellers dominating the options market overall. Specifically, for the closest expirations, over 80% of volume/flow came from put buyers selling (selling volume) rather than call buyers, while long-dated calls show strong new flow at high strikes (12.0 strike new flow in July calls). This implies a 'buy high, hope to sell lows' or 'buy risk' strategy, with speculators hedging downside risk heavily while pricing in a potential massive jump if the Northern Data deal closes successfully.
| Attribute | Value |
|---|---|
| 52 Week Change | -0.08730161 |
| Address1 | 444 Gulf of Mexico Drive |
| All Time High | 18.52 |
| All Time Low | 3.33 |
| Ask | 8.4 |
| Ask Size | 2 |
| Audit Risk | 9 |
| Average Daily Volume10 Day | 3,267,160 |
| Average Daily Volume3 Month | 2,194,977 |
| Average Volume | 2,194,977 |
| Average Volume10Days | 3,267,160 |
| Beta | 0.715 |
| Bid | 4.97 |
| Bid Size | 2 |
| Board Risk | 9 |
| Book Value | 0.81 |
| City | Longboat Key |
| Compensation As Of Epoch Date | 1,767,139,200 |
| Compensation Risk | 8 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 6.625 |
| Current Ratio | 5.845 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,774,915,200 |
| Day High | 6.9 |
| Day Low | 6.55 |
| Debt To Equity | 0.697 |
| Display Name | Rumble |
| Earnings Call Timestamp End | 1,772,748,000 |
| Earnings Call Timestamp Start | 1,772,748,000 |
| Earnings Timestamp | 1,772,744,400 |
| Earnings Timestamp End | 1,778,184,000 |
| Earnings Timestamp Start | 1,778,184,000 |
| Ebitda | -98,135,904 |
| Ebitda Margins | -0.97529 |
| Enterprise To Ebitda | -21.461 |
| Enterprise To Revenue | 20.931 |
| Enterprise Value | 2,106,127,616 |
| Eps Forward | -0.31 |
| Eps Trailing Twelve Months | -0.32 |
| Esg Populated | 0 |
| Exchange | NGM |
| Exchange Data Delayed By | 0 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 5.482 |
| Fifty Day Average Change | 1.1430001 |
| Fifty Day Average Change Percent | 0.20850058 |
| Fifty Two Week Change Percent | -8.730162 |
| Fifty Two Week High | 10.99 |
| Fifty Two Week High Change | -4.365 |
| Fifty Two Week High Change Percent | -0.39717925 |
| Fifty Two Week Low | 4.62 |
| Fifty Two Week Low Change | 2.005 |
| Fifty Two Week Low Change Percent | 0.43398273 |
| Fifty Two Week Range | 4.62 - 10.99 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 1,618,407,000,000 |
| Float Shares | 110,076,831 |
| Forward Eps | -0.31 |
| Forward P E | -21.370968 |
| Free Cashflow | -215,264,848 |
| Full Exchange Name | NasdaqGM |
| Full Time Employees | 156 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,775,001,600 |
| Gross Margins | -0.0672 |
| Gross Profits | -6,761,513 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.48999 |
| Held Percent Institutions | 0.23435 |
| Implied Shares Outstanding | 215,749,010 |
| Industry | Internet Content & Information |
| Industry Disp | Internet Content & Information |
| Industry Key | internet-content-information |
| Is Earnings Date Estimate | 1 |
| Language | en-US |
| Last Fiscal Year End | 1,767,139,200 |
| Long Business Summary | Rumble Inc. provides video sharing and cloud services platform in the United States, Canada, and internationally. The company offers Rumble Video, a free and subscription-based video sharing platform; Rumble Studio, a multi-platform livestreaming and monetization service for creators; Rumble Advertising Center, an in-house advertising marketplace; and Rumble Wallet, a non-custodial crypto wallet integrated directly into the Rumble platform enabling audiences to tip creators natively in crypto. It also provides Rumble Cloud, an infrastructure as a service that offers a portfolio of compute, storage, security, and networking offerings. In addition, the company offers banner/display advertising, video pre-roll/mid-roll advertising, and creator sponsorships, as well as subscriptions, pay-per-view, and tipping services. Rumble Inc. was founded in 2013 and is headquartered in Longboat Key, Florida. |
| Long Name | Rumble Inc. |
| Market | us_market |
| Market Cap | 1,429,337,216 |
| Market State | REGULAR |
| Max Age | 86,400 |
| Message Board Id | finmb_608737847 |
| Most Recent Quarter | 1,767,139,200 |
| Net Income To Common | -81,830,360 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 1,488,668,162 |
| Number Of Analyst Opinions | 1 |
| Open | 6.9 |
| Operating Cashflow | -70,430,152 |
| Operating Margins | -0.89445 |
| Overall Risk | 10 |
| Payout Ratio | 0.0 |
| Phone | 941 210 0196 |
| Previous Close | 6.9 |
| Price Hint | 2 |
| Price To Book | 8.179012 |
| Price To Sales Trailing12 Months | 14.204971 |
| Profit Margins | -0.81324 |
| Quick Ratio | 5.518 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | none |
| Region | US |
| Regular Market Change | -0.2750001 |
| Regular Market Change Percent | -3.9855087 |
| Regular Market Day High | 6.9 |
| Regular Market Day Low | 6.55 |
| Regular Market Day Range | 6.55 - 6.9 |
| Regular Market Open | 6.9 |
| Regular Market Previous Close | 6.9 |
| Regular Market Price | 6.625 |
| Regular Market Time | 1,776,781,543 |
| Regular Market Volume | 1,050,792 |
| Return On Assets | -0.26472 |
| Return On Equity | -0.77298 |
| Revenue Growth | -0.105 |
| Revenue Per Share | 0.395 |
| Sand P52 Week Change | 0.34445214 |
| Sector | Communication Services |
| Sector Disp | Communication Services |
| Sector Key | communication-services |
| Share Holder Rights Risk | 10 |
| Shares Outstanding | 215,749,009 |
| Shares Percent Shares Out | 0.1188 |
| Shares Short | 27,509,833 |
| Shares Short Previous Month Date | 1,772,150,400 |
| Shares Short Prior Month | 27,748,557 |
| Short Name | Rumble Inc. |
| Short Ratio | 12.27 |
| Source Interval | 15 |
| State | FL |
| Symbol | RUM |
| Target High Price | 22.0 |
| Target Low Price | 22.0 |
| Target Mean Price | 22.0 |
| Target Median Price | 22.0 |
| Total Cash | 237,919,456 |
| Total Cash Per Share | 0.701 |
| Total Debt | 1,914,572 |
| Total Revenue | 100,622,320 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | -0.32 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 6.820225 |
| Two Hundred Day Average Change | -0.19522476 |
| Two Hundred Day Average Change Percent | -0.028624387 |
| Type Disp | Equity |
| Volume | 1,050,792 |
| Website | https://rumble.com |
| Zip | 34,228 |