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Prudential Financial, Inc. (PRU)

Financial Services | Insurance - Life | Newark, United States | NYSE
115.91 USD -0.44 (-0.378%) ⇩ (Oct. 16, 2026, 4 p.m. EDT)
After hours: 115.91

Short-term:★★☆☆☆Long-term:★★★★☆Dividends:★★★★☆
Hot Take ↕ | Oct. 10, 2026, 6:58 a.m. EDT

Prudential Financial appears undervalued despite a recent price slide, offering a compelling case for long-term accumulation. The long-term rating reflects strong fundamentals, including double-digit revenue growth and a forward P/E under eight, which suggests the market is pricing in temporary distress rather than structural decline. The short-term outlook remains cautious as the stock trades below its 50-day moving average and has drifted lower over the past two weeks, indicating a slight downside lean in the immediate weeks ahead. However, the 200-day support holds firm, preventing a deeper correction. The dividend profile is robust with a nearly 5% yield and a payout ratio under 50%, providing a strong safety margin for income investors. Options flow confirms this range-bound sentiment, with traders betting on a rebound toward 125 while hedging against a drop below 110. For patient investors, the current dip represents a buying opportunity to acquire a high-quality insurer at a discount.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
MSTL ✓0.026803
AutoTheta0.030968
AutoETS0.031104
AutoARIMA0.031106

Forecast horizon: 45 days | Selected: MSTL

Forecast Reliability
Score 48%
H-stat 19.85
Ljung-Box p 0.000
Jarque-Bera p 0.441
Excess Kurtosis -0.16
Attribute Value
Sector Financial Services
Ex Dividend Date 2026-08-24
Last Dividend Date 2026-08-24
Debt to Equity Ratio 163.891
Revenue per Share 187.183
Market Cap 39,988,953,088
Trailing P/E 10.50
Forward P/E 8.08
Beta 0.84
Profit Margins 6.01%
Website https://www.prudential.com

As of Oct. 10, 2026, 6:58 a.m. EDT: Speculators are positioning for a range-bound market between 110 and 125. December 2026 expiration shows heavy open interest at the 125 strike for calls, acting as a resistance ceiling, while put walls sit near 110. Deep ITM call volume suggests leveraged bullish exposure, but elevated IV at deep strikes indicates hedging activity against downside risks.


Dividend Data

Yield Summary
Last Yield 1yr Yield 3yr Avg 5yr Avg
1.17% 5.20% 4.93% 4.91%
Dividend History
Date Dividend Yield %
2026-08-25 1.400 1.165210
2026-05-26 1.400 1.364256
2026-02-17 1.400 1.355670
2025-11-18 1.350 1.315277
2025-08-19 1.350 1.270588
2025-05-20 1.350 1.275149
2025-02-18 1.350 1.207621
2024-11-19 1.300 1.043255
2024-08-20 1.300 1.147801
2024-05-20 1.300 1.104503
2024-02-16 1.300 1.211782
2023-11-20 1.250 1.325838
2023-08-21 1.250 1.370464
2023-05-22 1.250 1.524390
2023-02-17 1.250 1.231163
2022-11-21 1.200 1.121705
2022-08-22 1.200 1.210776
2022-05-23 1.200 1.183432
2022-02-14 1.200 1.036269
2021-11-22 1.150 1.069966
2021-08-23 1.150 1.100268
2021-05-24 1.150 1.081539
2021-02-12 1.150 1.422211
2020-11-23 1.100 1.431546
2020-08-24 1.100 1.592126
2020-05-22 1.100 1.954513
2020-02-14 1.100 1.164268
2019-11-25 1.000 1.067578
2019-08-19 1.000 1.216249
2019-05-24 1.000 1.023018
2019-02-19 1.000 1.064396
2018-11-23 0.900 1.003680
2018-08-20 0.900 0.916870
2018-05-21 0.900 0.885740
2018-02-20 0.900 0.829646
2017-11-24 0.750 0.688579
2017-08-18 0.750 0.735655
2017-05-19 0.750 0.721223
2017-02-17 0.750 0.675007
2016-11-18 0.700 0.706001
2016-08-19 0.700 0.918876
2016-05-20 0.700 0.901249
2016-02-19 0.700 1.070991
2015-11-20 0.700 0.808968
2015-08-21 0.580 0.718088
2015-05-21 0.580 0.677333
2015-02-20 0.580 0.717733
2014-11-21 0.580 0.685741
2014-08-22 0.530 0.597857
2014-05-22 0.530 0.650626
2014-02-21 0.530 0.631479
2013-11-22 0.530 0.588431
2013-08-23 0.400 0.508259
2013-05-24 0.400 0.601866
2013-02-22 0.400 0.713267
2012-11-16 1.600 3.282725
2011-11-18 1.450 2.987843
2010-11-19 1.150 2.138341
2009-11-20 0.700 1.468429
2008-11-20 0.580 4.224326
2007-11-21 1.150 1.248914
2006-11-22 0.950 1.180564
2005-11-18 0.780 1.026856
2004-11-19 0.625 1.314959
2003-11-21 0.500 1.351351
2002-11-21 0.400 1.341382
Additional Data
dividendRate 5.6
dividendYield 4.83
exDividendDate 2026-08-25
trailingAnnualDividendRate 5.5
trailingAnnualDividendYield 0.047271166
lastDividendValue 1.4
lastDividendDate 2026-08-25
dividendDate 2026-09-10

Info Dump

Attribute Value
52 Week Change 0.14174545
Address1 751 Broad Street
All Time High 130.55
All Time Low 10.63
Ask 116.09
Ask Size 400
Audit Risk 2
Average Analyst Rating 3.4 - Hold
Average Daily Volume10 Day 1,651,120
Average Daily Volume3 Month 1,704,223
Average Volume 1,704,223
Average Volume10Days 1,651,120
Beta 0.84
Bid 115.82
Bid Size 300
Board Risk 4
Book Value 91.471
City Newark
Compensation As Of Epoch Date 1,767,139,200
Compensation Risk 4
Country United States
Crypto Tradeable 0
Currency USD
Current Price 115.91
Current Ratio 0.777
Custom Price Alert Confidence HIGH
Date Short Interest 1,790,726,400
Day High 116.905
Day Low 114.99
Debt To Equity 163.891
Display Name Prudential Financial
Dividend Date 1,788,998,400
Dividend Rate 5.6
Dividend Yield 4.83
Earnings Call Timestamp End 1,793,822,400
Earnings Call Timestamp Start 1,793,822,400
Earnings Growth 0.892
Earnings Quarterly Growth 0.848
Earnings Timestamp 1,793,736,000
Earnings Timestamp End 1,793,736,000
Earnings Timestamp Start 1,793,736,000
Ebitda 5,206,000,128
Ebitda Margins 0.07982
Enterprise To Ebitda 11.63
Enterprise To Revenue 0.928
Enterprise Value 60,547,948,544
Eps Current Year 14.16169
Eps Forward 14.35333
Eps Trailing Twelve Months 11.04
Esg Populated 0
Ex Dividend Date 1,787,616,000
Exchange NYQ
Exchange Data Delayed By 20
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 118.4454
Fifty Day Average Change -2.5353928
Fifty Day Average Change Percent -0.021405583
Fifty Two Week Change Percent 14.174545
Fifty Two Week High 127.72
Fifty Two Week High Change -11.809998
Fifty Two Week High Change Percent -0.09246788
Fifty Two Week Low 91.89
Fifty Two Week Low Change 24.020004
Fifty Two Week Low Change Percent 0.26139954
Fifty Two Week Range 91.89 - 127.72
Financial Currency USD
First Trade Date Milliseconds 1,008,253,800,000
Five Year Avg Dividend Yield 4.77
Float Shares 343,899,450
Forward Eps 14.35333
Forward P E 8.075479
Free Cashflow 7,527,750,144
Full Exchange Name NYSE
Full Time Employees 36,607
Fullday Change -0.4399948
Fullday Change Percent -0.37816486
Fullday Price 115.91
Gmt Off Set Milliseconds -14,400,000
Governance Epoch Date 1,790,812,800
Gross Margins 0.29015
Gross Profits 18,925,000,704
Has Pre Post Market Data 1
Held Percent Insiders 0.00177
Held Percent Institutions 0.64852
Implied Shares Outstanding 345,000,000
Industry Insurance - Life
Industry Disp Insurance - Life
Industry Key insurance-life
Ir Website http://www.investor.prudential.com/phoenix.zhtml?c=129695&p=irol-irhome
Is Earnings Date Estimate 0
Language en-US
Last Dividend Date 1,787,616,000
Last Dividend Value 1.4
Last Fiscal Year End 1,767,139,200
Long Business Summary Prudential Financial, Inc., together with its subsidiaries, provides financial products and services in the United States, Japan and internationally. It operates through PGIM, Retirement Strategies, Group Insurance, Individual Life, and International Businesses segments. The PGIM segment offers investment management services and solutions related to public fixed income, public equity, real estate debt and equity, private credit and other alternatives, and multi-asset class strategies to institutional and retail clients, as well as its insurance and retirement businesses. The Retirement Strategies segment provides a range of retirement investment, and income products and services to retirement plan sponsors in the public, private, and not-for-profit sectors; group annuities and other products; international reinsurance; investment only products; and FlexGuard suite, Fixed annuities, and variable annuities, as well as develops and distributes individual variable and fixed annuity products. The Group Insurance segment offers various group life, and long-term and short-term group disability, as well as group corporate-, bank-, and trust-owned life insurance; and supplemental health solutions including accident, critical illness, and hospital indemnity. The Individual Life segment develops and distributes variable life, universal life, and term life insurance products. The International Businesses segment develops and distributes life insurance, retirement products, investment products, and certain accident and health products. The company provides its products and services to individual and institutional customers through its proprietary and third-party distribution networks, financial professionals, and trusted partnerships. Prudential Financial, Inc. was founded in 1875 and is headquartered in Newark, New Jersey.
Long Name Prudential Financial, Inc.
Market us_market
Market Cap 39,988,953,088
Market State CLOSED
Max Age 86,400
Message Board Id finmb_1038328
Most Recent Quarter 1,782,777,600
Net Income To Common 3,872,000,000
Next Fiscal Year End 1,798,675,200
Non Diluted Market Cap 40,592,700,000
Number Of Analyst Opinions 15
Open 115.57
Operating Cashflow 10,968,999,936
Operating Margins 0.075219996
Overall Risk 1
Payout Ratio 0.4982
Peg Ratio 0.85
Phone 973 802 6000
Post Market Change 0.0
Post Market Change Percent 0.0
Post Market Price 115.91
Post Market Time 1,792,181,462
Previous Close 116.35
Price Eps Current Year 8.184758
Price Hint 2
Price To Book 1.2671776
Price To Sales Trailing12 Months 0.61310184
Profit Margins 0.06007
Quick Ratio 0.681
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key hold
Recommendation Mean 3.38889
Region US
Regular Market Change -0.439995
Regular Market Change Percent -0.378165
Regular Market Day High 116.905
Regular Market Day Low 114.99
Regular Market Day Range 114.99 - 116.905
Regular Market Open 115.57
Regular Market Previous Close 116.35
Regular Market Price 115.91
Regular Market Time 1,792,180,802
Regular Market Volume 2,143,466
Return On Assets 0.00435
Return On Equity 0.12011
Revenue Growth 0.141
Revenue Per Share 187.183
Sand P52 Week Change 0.13723719
Sector Financial Services
Sector Disp Financial Services
Sector Key financial-services
Share Holder Rights Risk 1
Shares Outstanding 345,000,000
Shares Percent Shares Out 0.0434
Shares Short 14,977,483
Shares Short Previous Month Date 1,788,134,400
Shares Short Prior Month 13,546,466
Short Name Prudential Financial, Inc.
Short Percent Of Float 0.0495
Short Ratio 9.48
Source Interval 15
State NJ
Symbol PRU
Target High Price 132.0
Target Low Price 92.0
Target Mean Price 111.06667
Target Median Price 109.0
Total Cash 39,136,002,048
Total Cash Per Share 113.438
Total Debt 56,684,998,656
Total Revenue 65,223,999,488
Tradeable 0
Trailing Annual Dividend Rate 5.5
Trailing Annual Dividend Yield 0.047271166
Trailing Eps 11.04
Trailing P E 10.499095
Trailing Peg Ratio 0.6834
Triggerable 1
Two Hundred Day Average 108.66055
Two Hundred Day Average Change 7.2494507
Two Hundred Day Average Change Percent 0.06671649
Type Disp Equity
Volume 2,143,466
Website https://www.prudential.com
Zip 7,102