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Primo Brands Corporation (PRMB)

Consumer Defensive | Beverages - Non-Alcoholic | Tampa, United States | NYSE
23.00 USD +0.56 (2.496%) ⇧ (Aug. 28, 2026, 4 p.m. EDT)
After hours: 23.00
Short-term:★★★⯪☆Long-term:★★★☆☆Dividends:★★☆☆☆
Hot Take ↕ | Aug. 22, 2026, 4:10 a.m. EDT

The immediate catalyst here is the massive gap between the trailing twelve-month P/E of 77 and the forward P/E of roughly 15.5. This compression suggests the market has priced in a severe earnings contraction or a complete restructuring of the business model, yet the company is reporting double-digit earnings growth. This disconnect creates a high-risk, high-reward setup where the stock could surge if the new growth thesis validates, but remains vulnerable if execution falters. The short-term outlook leans bullish due to this valuation reset and the recent price recovery, though the statistical forecast model shows no directional bias, highlighting the noise in the current price action. For the long term, the fundamentals are mixed: while revenue is growing and the trajectory over the last nine years is positive (+47%), the payout ratio of 146% is dangerously unsustainable, indicating the dividend is likely being funded by debt or capital recycling rather than free cash flow. Investors should view the dividend as a potential trap until the payout ratio normalizes below 100%.
Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
AutoTheta ✓0.050046
AutoETS0.050221
AutoARIMA0.050223
MSTL0.053498

Forecast horizon: 45 days | Selected: AutoTheta

Forecast Reliability
Score 41%
H-stat 5.25
Ljung-Box p 0.000
Jarque-Bera p 0.327
Excess Kurtosis -1.04
Attribute Value
Sector Consumer Defensive
Ex Dividend Date 2026-08-23
Last Dividend Date 2026-08-23
Debt to Equity Ratio 191.165
Revenue per Share 18.391
Market Cap 8,324,705,280
Trailing P/E 74.19
Forward P/E 15.43
Beta 0.72
Profit Margins 1.49%
Website https://www.primobrands.com

As of Aug. 22, 2026, 4:10 a.m. EDT: Speculators are positioning for a moderate rebound, evidenced by significant new call volume at the $25 strike and heavy open interest in deep out-of-the-money calls ($32.50, $35.00) for 2028 expirations. Conversely, put writers are heavily exposed at lower strikes ($10, $13, $17), suggesting a defined floor but limited aggressive hedging against a crash. Implied volatility is elevated across the board, particularly for longer-dated contracts, indicating uncertainty rather than a clear directional bet.

Dividend Data

Yield Summary
Last Yield 1yr Yield 3yr Avg 5yr Avg
0.52% 2.23% 2.92% 2.54%
Dividend History
Date Dividend Yield %
2026-08-24 0.1200 0.521286
2026-06-04 0.1200 0.521286
2026-03-06 0.1200 0.544465
2025-11-25 0.1000 0.645995
2025-08-21 0.1000 0.401445
2025-06-06 0.1000 0.317662
2025-03-07 0.1000 0.316356
2024-11-22 0.0900 0.311203
2024-11-05 0.8200 3.265631
2024-08-22 0.0900 0.408534
2024-06-07 0.0900 0.392842
2024-03-07 0.0900 0.548781
2023-11-20 0.0800 0.558269
2023-08-23 0.0800 0.534402
2023-06-01 0.0800 0.617761
2023-03-09 0.0800 0.531561
2022-11-28 0.0700 0.465426
2022-08-23 0.0700 0.495751
2022-06-09 0.0700 0.491918
2022-03-10 0.0700 0.503960
2021-11-22 0.0600 0.327332
2021-08-18 0.0600 0.359497
2021-06-03 0.0600 0.347021
2021-03-11 0.0600 0.356930
2020-11-23 0.0600 0.406229
2020-08-18 0.0600 0.406780
2020-06-04 0.0600 0.481541
2020-03-09 0.0600 0.425834
2019-11-25 0.0600 0.448430
2019-08-20 0.0600 0.484261
2019-05-30 0.0600 0.466926
2019-03-11 0.0600 0.394997
2018-11-26 0.0600 0.404585
2018-08-21 0.0600 0.372671
2018-05-31 0.0600 0.380228
2018-03-12 0.0600 0.387097
2017-11-27 0.0600 0.346420
2017-08-21 0.0600 0.391901
2017-05-31 0.0600 0.454890
2017-03-10 0.0600 0.488599
2016-11-25 0.0600 0.503778
2016-08-23 0.0600 0.366077
2016-06-01 0.0600 0.412655
2016-03-07 0.0600 0.472813
2015-11-27 0.0600 0.570885
2015-08-25 0.0600 0.579710
2015-06-03 0.0600 0.621762
2015-03-09 0.0600 0.619195
2014-08-26 0.0600 0.820793
2014-06-04 0.0550 0.789096
2014-03-07 0.0550 0.682382
2013-11-27 0.0570 0.671378
2013-08-27 0.0570 0.721519
2013-05-28 0.0580 0.682353
2013-03-18 0.0600 0.621762
2012-11-30 0.0600 0.697674
1998-06-22 0.0250 0.353982
1998-04-17 0.0250 0.350877
1997-12-15 0.0250 0.273973
1997-09-17 0.0250 0.236686
1997-07-01 0.0180 0.169412
1996-02-15 0.0250 0.370370
1995-11-17 0.0250 0.300752
1995-08-18 0.0250 0.259740
1995-05-15 0.0190 0.212587
1995-02-13 0.0250 0.277778
1994-11-14 0.0250 0.263158
1994-08-15 0.0250 0.224719
1994-05-16 0.0200 0.121212
1994-02-14 0.0200 0.064777
1993-11-10 0.0200 0.056338
1993-08-09 0.0200 0.061538
1993-05-17 0.0100 0.058824
1993-02-12 0.0100 0.072398
1992-11-03 0.0080 0.092754
1992-08-10 0.0085 0.160000
Additional Data
dividendRate 0.48
dividendYield 2.14
exDividendDate 2026-08-24
trailingAnnualDividendRate 0.44
trailingAnnualDividendYield 0.019607842
lastDividendValue 0.12
lastDividendDate 2026-08-24
dividendDate 2026-09-08

Info Dump

Attribute Value
52 Week Change -0.10132158
Address1 1,150 Assembly Drive
Address2 Suite 800
All Time High 37.75
All Time Low 0.59
Ask 25.0
Ask Size 800
Audit Risk 1
Average Daily Volume10 Day 3,190,550
Average Daily Volume3 Month 3,437,391
Average Volume 3,437,391
Average Volume10Days 3,190,550
Beta 0.715
Bid 22.21
Bid Size 200
Board Risk 6
Book Value 8.222
City Tampa
Compensation As Of Epoch Date 1,767,139,200
Compensation Risk 7
Country United States
Crypto Tradeable 0
Currency USD
Current Price 23.0
Current Ratio 1.052
Custom Price Alert Confidence HIGH
Date Short Interest 1,786,665,600
Day High 23.28
Day Low 22.42
Debt To Equity 191.165
Display Name Primo Brands
Dividend Date 1,788,825,600
Dividend Rate 0.48
Dividend Yield 2.14
Earnings Call Timestamp End 1,785,931,200
Earnings Call Timestamp Start 1,785,931,200
Earnings Growth 1.628
Earnings Quarterly Growth 1.507
Earnings Timestamp 1,785,933,000
Earnings Timestamp End 1,794,486,600
Earnings Timestamp Start 1,794,486,600
Ebitda 1,340,700,032
Ebitda Margins 0.19884
Enterprise To Ebitda 10.19
Enterprise To Revenue 2.026
Enterprise Value 13,662,343,168
Eps Current Year 1.30752
Eps Forward 1.49103
Eps Trailing Twelve Months 0.31
Esg Populated 0
Ex Dividend Date 1,787,529,600
Exchange NYQ
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 23.879
Fifty Day Average Change -0.8789997
Fifty Day Average Change Percent -0.036810573
Fifty Two Week Change Percent -10.132158
Fifty Two Week High 26.21
Fifty Two Week High Change -3.209999
Fifty Two Week High Change Percent -0.12247231
Fifty Two Week Low 14.36
Fifty Two Week Low Change 8.64
Fifty Two Week Low Change Percent 0.60167134
Fifty Two Week Range 14.36 - 26.21
Financial Currency USD
First Trade Date Milliseconds 708,701,400,000
Float Shares 262,195,763
Forward Eps 1.49103
Forward P E 15.425578
Free Cashflow 403,337,504
Full Exchange Name NYSE
Full Time Employees 12,000
Fullday Change 0.559999
Fullday Change Percent 2.49554
Fullday Price 23.0
Gmt Off Set Milliseconds -14,400,000
Governance Epoch Date 1,785,542,400
Gross Margins 0.3075
Gross Profits 2,073,299,968
Has Pre Post Market Data 1
Held Percent Insiders 0.012990001
Held Percent Institutions 1.05902
Implied Shares Outstanding 361,943,705
Industry Beverages - Non-Alcoholic
Industry Disp Beverages - Non - Alcoholic
Industry Key beverages-non-alcoholic
Is Earnings Date Estimate 0
Language en-US
Last Dividend Date 1,787,529,600
Last Dividend Value 0.12
Last Fiscal Year End 1,767,139,200
Last Split Date 743,644,800
Last Split Factor 2:1
Long Business Summary Primo Brands Corporation operates as a branded beverage company in North America. It offers bottle water solutions and water filtration services; and premium spring and sparkling water, purified water, self-service refill drinking water, flavored and enhanced beverages, water dispensers, and filtration equipment. The company has a portfolio of packaged branded beverages under the Poland Spring, Pure Life, Saratoga, Mountain Valley, Arrowhead, Deer Park, Ice Mountain, Ozarka, and Zephyrhills brands; purified brands, including Primo Water and Sparkletts; and flavored and enhanced brands, such as AC+ION and Splash Refresher. It distributes direct-to-consumer, retail, commercial and residential customers, and e-commerce and digital platforms. The company is based in Tampa, Florida.
Long Name Primo Brands Corporation
Market us_market
Market Cap 8,324,705,280
Market State CLOSED
Max Age 86,400
Message Board Id finmb_2202455
Most Recent Quarter 1,782,777,600
Net Income To Common 111,700,000
Next Fiscal Year End 1,798,675,200
Non Diluted Market Cap 8,122,016,740
Number Of Analyst Opinions 11
Open 22.7
Operating Cashflow 823,000,000
Operating Margins 0.11502
Overall Risk 6
Payout Ratio 1.4667
Phone 813 544 8515
Post Market Change 0.0
Post Market Change Percent 0.0
Post Market Price 23.0
Post Market Time 1,787,959,805
Previous Close 22.44
Price Eps Current Year 17.590553
Price Hint 2
Price To Book 2.7973728
Price To Sales Trailing12 Months 1.2346616
Profit Margins 0.014880001
Quick Ratio 0.701
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key none
Region US
Regular Market Change 0.559999
Regular Market Change Percent 2.49554
Regular Market Day High 23.28
Regular Market Day Low 22.42
Regular Market Day Range 22.42 - 23.28
Regular Market Open 22.7
Regular Market Previous Close 22.44
Regular Market Price 23.0
Regular Market Time 1,787,947,203
Regular Market Volume 4,175,934
Return On Assets 0.04157
Return On Equity 0.03588
Revenue Growth 0.038
Revenue Per Share 18.391
Sand P52 Week Change 0.20504117
Sector Consumer Defensive
Sector Disp Consumer Defensive
Sector Key consumer-defensive
Share Holder Rights Risk 7
Shares Outstanding 361,943,705
Shares Percent Shares Out 0.0734
Shares Short 26,567,229
Shares Short Previous Month Date 1,784,073,600
Shares Short Prior Month 29,728,637
Short Name Primo Brands Corporation
Short Percent Of Float 0.295
Short Ratio 6.88
Source Interval 15
State FL
Symbol PRMB
Target High Price 35.0
Target Low Price 25.0
Target Mean Price 30.36364
Target Median Price 31.0
Total Cash 368,900,000
Total Cash Per Share 1.018
Total Debt 5,697,099,776
Total Revenue 6,742,499,840
Tradeable 0
Trailing Annual Dividend Rate 0.44
Trailing Annual Dividend Yield 0.019607842
Trailing Eps 0.31
Trailing P E 74.19355
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 20.5238
Two Hundred Day Average Change 2.4762
Two Hundred Day Average Change Percent 0.12065018
Type Disp Equity
Volume 4,175,934
Website https://www.primobrands.com
Zip 33,607