Planet Fitness, Inc. (PLNT)Consumer Cyclical | Leisure | Hampton, United States | NYSE
53.33 USD
+1.63
(3.153%)
⇧
(Aug. 28, 2026, 4 p.m.
EDT)
After hours: 52.25 -1.08 (-1.080%) ⇩ (Aug. 28, 2026, 7:50 p.m. EDT) |
Hot Take ↕ | Aug. 22, 2026, 3:12 a.m. EDT
The investment case for Planet Fitness is currently fractured by a severe disconnect between its operational reality and its market price. Fundamentally, the business is robust: it boasts a 382% cumulative gain over the last nine years, healthy margins, and a clear upward trajectory with no recent annual declines. However, the stock has recently decoupled from these strengths, dropping nearly 29% from its yearly highs due to a guidance cut and a looming securities fraud lawsuit regarding membership growth. This legal overhang and the resulting management skepticism have crushed sentiment, creating a dangerous situation where a high-quality compounder is being punished as if it were a value trap. For the short term, the stock is likely to remain volatile and range-bound as traders digest the legal risks and wait for clarity, making it a poor momentum play despite the cheap valuation. Long-term, the fundamentals remain intact, but the path to recovery requires the legal dust to settle and the market to re-price the company based on its actual growth engine rather than its litigation headlines. |
| Model | MAE |
|---|---|
| AutoETS ✓ | 0.031581 |
| AutoTheta | 0.033536 |
| MSTL | 0.035291 |
| AutoARIMA | 0.127853 |
Forecast horizon: 45 days | Selected: AutoETS
| Forecast Reliability | |
|---|---|
| Score | 39% |
| H-stat | 11.25 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.129 |
| Excess Kurtosis | -0.91 |
| Attribute | Value |
|---|---|
| Sector | Consumer Cyclical |
| Ex Dividend Date | 2016-11-17 |
| Last Dividend Date | 2016-11-17 |
| Revenue per Share | 16.138 |
| Market Cap | 4,045,039,360 |
| Trailing P/E | 17.60 |
| Forward P/E | 14.55 |
| Beta | 1.03 |
| Profit Margins | 18.27% |
| Website | https://www.planetfitness.com |
As of Aug. 22, 2026, 3:12 a.m. EDT: Speculators are positioning for a range-bound outcome with a distinct bias toward downside protection. While there is notable volume in near-term calls around the current price, the open interest structure reveals a heavy wall of put contracts at strikes significantly below the current level (e.g., $37.50 and $45.00 for January 2027), suggesting a 'floor' expectation. Conversely, call open interest is concentrated just above the current price, indicating limited speculative appetite for a massive breakout. Implied volatility is elevated relative to historical norms, reflecting uncertainty following the recent guidance cut and legal headlines.
| Date | Dividend | Yield % |
|---|---|---|
| 2016-11-18 | 2.78 | 13.893053 |
| Attribute | Value |
|---|---|
| 52 Week Change | -0.491742 |
| Address1 | 4 Liberty Lane West |
| All Time High | 114.47 |
| All Time Low | 13.23 |
| Ask | 53.91 |
| Ask Size | 100 |
| Audit Risk | 3 |
| Average Analyst Rating | 1.8 - Buy |
| Average Daily Volume10 Day | 1,700,450 |
| Average Daily Volume3 Month | 1,940,509 |
| Average Volume | 1,940,509 |
| Average Volume10Days | 1,700,450 |
| Beta | 1.025 |
| Bid | 52.35 |
| Bid Size | 300 |
| Board Risk | 4 |
| Book Value | -6.094 |
| City | Hampton |
| Compensation As Of Epoch Date | 1,767,139,200 |
| Compensation Risk | 4 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 53.33 |
| Current Ratio | 1.584 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,786,665,600 |
| Day High | 53.59 |
| Day Low | 51.76 |
| Display Name | Planet Fitness |
| Dividend Date | 1,480,896,000 |
| Earnings Call Timestamp End | 1,786,017,600 |
| Earnings Call Timestamp Start | 1,786,017,600 |
| Earnings Growth | 0.261 |
| Earnings Quarterly Growth | 0.156 |
| Earnings Timestamp | 1,786,019,400 |
| Earnings Timestamp End | 1,793,881,800 |
| Earnings Timestamp Start | 1,793,881,800 |
| Ebitda | 577,782,976 |
| Ebitda Margins | 0.44388 |
| Enterprise To Ebitda | 11.462 |
| Enterprise To Revenue | 5.088 |
| Enterprise Value | 6,622,721,536 |
| Eps Current Year | 3.26302 |
| Eps Forward | 3.6644 |
| Eps Trailing Twelve Months | 3.03 |
| Esg Populated | 0 |
| Ex Dividend Date | 1,479,427,200 |
| Exchange | NYQ |
| Exchange Data Delayed By | 0 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 52.6822 |
| Fifty Day Average Change | 0.64780045 |
| Fifty Day Average Change Percent | 0.012296381 |
| Fifty Two Week Change Percent | -49.174202 |
| Fifty Two Week High | 114.26 |
| Fifty Two Week High Change | -60.93 |
| Fifty Two Week High Change Percent | -0.5332575 |
| Fifty Two Week Low | 37.03 |
| Fifty Two Week Low Change | 16.300003 |
| Fifty Two Week Low Change Percent | 0.44018373 |
| Fifty Two Week Range | 37.03 - 114.26 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 1,438,867,800,000 |
| Float Shares | 69,984,121 |
| Forward Eps | 3.6644 |
| Forward P E | 14.553542 |
| Free Cashflow | 156,152,992 |
| Full Exchange Name | NYSE |
| Full Time Employees | 4,393 |
| Fullday Change | 1.63 |
| Fullday Change Percent | 3.15281 |
| Fullday Price | 52.25 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,785,542,400 |
| Gross Margins | 0.58525 |
| Gross Profits | 761,800,000 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.00478 |
| Held Percent Institutions | 1.18 |
| Implied Shares Outstanding | 75,849,221 |
| Industry | Leisure |
| Industry Disp | Leisure |
| Industry Key | leisure |
| Is Earnings Date Estimate | 0 |
| Language | en-US |
| Last Dividend Date | 1,479,427,200 |
| Last Dividend Value | 2.78 |
| Last Fiscal Year End | 1,767,139,200 |
| Long Business Summary | Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. The Franchise segment includes operations related to the franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia. The Corporate-owned clubs segment includes operations with corporate-owned clubs in the United States, Canada, and Spain. The Equipment segment includes the sale of equipment to franchisee-owned clubs; and the sale of fitness equipment to franchisee-owned clubs in the United States, Canada, and Mexico. Planet Fitness, Inc. was founded in 1992 and is headquartered in Hampton, New Hampshire. |
| Long Name | Planet Fitness, Inc. |
| Market | us_market |
| Market Cap | 4,045,039,360 |
| Market State | CLOSED |
| Max Age | 86,400 |
| Message Board Id | finmb_304225387 |
| Most Recent Quarter | 1,782,777,600 |
| Net Income To Common | 237,854,000 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 3,905,060,907 |
| Number Of Analyst Opinions | 17 |
| Open | 51.76 |
| Operating Cashflow | 433,976,000 |
| Operating Margins | 0.33653998 |
| Overall Risk | 4 |
| Payout Ratio | 0.0 |
| Peg Ratio | 0.92 |
| Phone | 603 750 0001 |
| Post Market Change | -1.0800018 |
| Post Market Change Percent | -2.02513 |
| Post Market Price | 52.25 |
| Post Market Time | 1,787,961,040 |
| Previous Close | 51.7 |
| Price Eps Current Year | 16.343756 |
| Price Hint | 2 |
| Price To Book | -8.751231 |
| Price To Sales Trailing12 Months | 3.10761 |
| Profit Margins | 0.18273 |
| Quick Ratio | 1.29 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | buy |
| Recommendation Mean | 1.83333 |
| Region | US |
| Regular Market Change | 1.63 |
| Regular Market Change Percent | 3.15281 |
| Regular Market Day High | 53.59 |
| Regular Market Day Low | 51.76 |
| Regular Market Day Range | 51.76 - 53.59 |
| Regular Market Open | 51.76 |
| Regular Market Previous Close | 51.7 |
| Regular Market Price | 53.33 |
| Regular Market Time | 1,787,947,202 |
| Regular Market Volume | 1,515,882 |
| Return On Assets | 0.08538 |
| Revenue Growth | 0.045 |
| Revenue Per Share | 16.138 |
| Sand P52 Week Change | 0.20504117 |
| Sector | Consumer Cyclical |
| Sector Disp | Consumer Cyclical |
| Sector Key | consumer-cyclical |
| Share Holder Rights Risk | 5 |
| Shares Outstanding | 75,216,965 |
| Shares Percent Shares Out | 0.088199995 |
| Shares Short | 6,663,106 |
| Shares Short Previous Month Date | 1,784,073,600 |
| Shares Short Prior Month | 9,280,364 |
| Short Name | Planet Fitness, Inc. |
| Short Percent Of Float | 0.1155 |
| Short Ratio | 3.04 |
| Source Interval | 15 |
| State | NH |
| Symbol | PLNT |
| Target High Price | 106.0 |
| Target Low Price | 49.2 |
| Target Mean Price | 67.54118 |
| Target Median Price | 64.0 |
| Total Cash | 400,758,016 |
| Total Cash Per Share | 5.328 |
| Total Debt | 3,014,159,872 |
| Total Revenue | 1,301,656,064 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | 3.03 |
| Trailing P E | 17.60066 |
| Trailing Peg Ratio | 0.9169 |
| Triggerable | 1 |
| Two Hundred Day Average | 75.3629 |
| Two Hundred Day Average Change | -22.032898 |
| Two Hundred Day Average Change Percent | -0.29235736 |
| Type Disp | Equity |
| Volume | 1,515,882 |
| Website | https://www.planetfitness.com |
| Zip | 3,842 |