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Pineapple Financial Inc. (PAPL)

Financial Services | Mortgage Finance | North York, Canada | NYSE American
0.59 USD +0.00 (0.561%) ⇧ (April 17, 2026, 3:55 p.m. EDT)
After hours: 0.62 +0.03 (4.713%) ⇧ (April 17, 2026, 7:56 p.m. EDT)

Short-term: ★★☆☆☆ | Long-term: ☆☆☆☆☆ | Dividends: ☆☆☆☆☆
Hot Take | April 18, 2026, 6 p.m. EDT

PAPL is a classic value trap masking as a speculative turnaround; the 180% rally driven by narrative (Injective treasury, private placement) is a dangerous trap given the collapsing fundamentals, massive debt-to-equity ratio of 72%, and -29% model-predicted downside over the next 45 days. While the stock trades at a low P/B, the negative earnings, shrinking revenue, and complete absence of dividend history signal severe distress, making this a high-conviction short opportunity for the long term despite short-term noise.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
AutoTheta ✓0.298568
AutoETS0.362470
AutoARIMA0.473055
MSTL0.578373

Forecast horizon: 45 days | Selected: AutoTheta

Forecast Reliability
Score 43%
H-stat 11.75
Ljung-Box p 0.000
Jarque-Bera p 0.254
Excess Kurtosis -1.21
Attribute Value
Sector Financial Services
Debt to Equity Ratio 72.388
Revenue per Share 0.604
Market Cap 15,444,482
Forward P/E 14.80
Beta 2.34
Website https://gopineapple.com

Info Dump

Attribute Value
52 Week Change -0.89390683
Address1 111 Gordon Baker Road
Address2 Unit 200
All Time High 85.0
All Time Low 0.2
Ask 0.6479
Ask Size 300
Average Daily Volume10 Day 132,470
Average Daily Volume3 Month 1,216,937
Average Volume 1,216,937
Average Volume10Days 132,470
Beta 2.341
Bid 0.593
Bid Size 2,700
Book Value 1.039
City North York
Compensation As Of Epoch Date 1,767,139,200
Country Canada
Crypto Tradeable 0
Currency USD
Current Price 0.592
Current Ratio 1.152
Custom Price Alert Confidence HIGH
Date Short Interest 1,774,915,200
Day High 0.6215
Day Low 0.59
Debt To Equity 72.388
Display Name Pineapple Financial
Ebitda -2,546,603
Ebitda Margins -0.87697
Enterprise To Ebitda -6.803
Enterprise To Revenue 5.966
Enterprise Value 17,324,464
Eps Current Year -0.31
Eps Forward 0.04
Eps Trailing Twelve Months -5.7
Esg Populated 0
Exchange ASE
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 0.66872
Fifty Day Average Change -0.07672
Fifty Day Average Change Percent -0.11472664
Fifty Two Week Change Percent -89.390686
Fifty Two Week High 9.53
Fifty Two Week High Change -8.938
Fifty Two Week High Change Percent -0.9378804
Fifty Two Week Low 0.2
Fifty Two Week Low Change 0.39200002
Fifty Two Week Low Change Percent 1.96
Fifty Two Week Range 0.2 - 9.53
Financial Currency USD
First Trade Date Milliseconds 1,698,845,400,000
Float Shares 16,269,665
Forward Eps 0.04
Forward P E 14.8
Free Cashflow -6,877,622
Full Exchange Name NYSE American
Full Time Employees 39
Gmt Off Set Milliseconds -14,400,000
Gross Margins 1.0
Gross Profits 2,903,854
Has Pre Post Market Data 1
Held Percent Insiders 0.69438004
Held Percent Institutions 0.0056
Implied Shares Outstanding 26,088,652
Industry Mortgage Finance
Industry Disp Mortgage Finance
Industry Key mortgage-finance
Language en-US
Last Fiscal Year End 1,756,598,400
Last Split Date 1,752,624,000
Last Split Factor 1:20
Long Business Summary Pineapple Financial Inc., together with its subsidiaries, provides mortgage brokerage services and technology solutions in Canada. It offers mortgage brokering services, including mortgage consultation, advise on various mortgage products offered by financial institutions, client access to rate information and mortgage options from lenders, and assistance in selecting mortgage solution. The company also provides back-office support services, such as digital and automated onboarding and set up, loan packaging and processing, digital document collection and client portals, loan maintenance activities, payroll, lender communication, reporting requirements for regulators and business management, cloud services, expense collections, document preparation, compliance, training, administration, and marketing. In addition, it offers pre-underwriting support services comprising credit review, data validation, fraud analysis and compliance, appraisal ordering and review, and data analytics; and insurance products, which include whole life, permanent life, critical illness, and credit insurance. Further, the company operates MyPineapple, a technology platform that allows users to conduct their brokerage services. It serves mortgage agents, brokers, sub-brokers, and brokerages and consumers. The company was formerly known as 2487269 Ontario Ltd and changed its name to Pineapple Financial Inc. in June 2021. Pineapple Financial Inc. was incorporated in 2015 and is headquartered in North York, Canada.
Market us_market
Market Cap 15,444,482
Market State CLOSED
Max Age 86,400
Message Board Id finmb_710435549
Most Recent Quarter 1,772,236,800
Net Income To Common -28,315,414
Next Fiscal Year End 1,788,134,400
Non Diluted Market Cap 15,444,481
Number Of Analyst Opinions 1
Open 0.6215
Operating Cashflow -3,873,388
Operating Margins -1.15698
Payout Ratio 0.0
Phone 416 669 2046
Post Market Change 0.02789998
Post Market Change Percent 4.7128344
Post Market Price 0.6199
Post Market Time 1,776,470,172
Previous Close 0.5887
Price Eps Current Year -1.9096774
Price Hint 4
Price To Book 0.5697786
Price To Sales Trailing12 Months 5.318615
Profit Margins 0.0
Quick Ratio 0.886
Quote Source Name Delayed Quote
Quote Type EQUITY
Recommendation Key none
Region US
Regular Market Change 0.00330001
Regular Market Change Percent 0.560559
Regular Market Day High 0.6215
Regular Market Day Low 0.59
Regular Market Day Range 0.59 - 0.6215
Regular Market Open 0.6215
Regular Market Previous Close 0.5887
Regular Market Price 0.592
Regular Market Time 1,776,455,757
Regular Market Volume 143,270
Return On Assets -0.061690003
Return On Equity -2.03426
Revenue Growth -0.048
Revenue Per Share 0.604
Sand P52 Week Change 0.38150132
Sector Financial Services
Sector Disp Financial Services
Sector Key financial-services
Shares Outstanding 26,088,651
Shares Percent Shares Out 0.0056
Shares Short 146,814
Shares Short Previous Month Date 1,772,150,400
Shares Short Prior Month 236,822
Short Name Pineapple Financial Inc.
Short Percent Of Float 0.014400001
Short Ratio 0.39
Source Interval 15
State ON
Symbol PAPL
Target High Price 5.0
Target Low Price 5.0
Target Mean Price 5.0
Target Median Price 5.0
Total Cash 17,736,424
Total Cash Per Share 0.68
Total Debt 19,616,404
Total Revenue 2,903,854
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Eps -5.7
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 2.827055
Two Hundred Day Average Change -2.235055
Two Hundred Day Average Change Percent -0.7905948
Type Disp Equity
Volume 143,270
Website https://gopineapple.com
Zip M2H 3R1