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Natural Health Trends Corp. (NHTC)

Consumer Cyclical | Internet Retail | Rolling Hills Estates, United States | NasdaqCM
1.83 USD -0.07 (-3.684%) ⇩ (July 13, 2026, 4 p.m. EDT)
After hours: 1.86 +0.03 (1.639%) ⇧ (July 13, 2026, 4:42 p.m. EDT)

Short-term:★☆☆☆☆Long-term:⯪☆☆☆☆Dividends:★☆☆☆☆
Hot Take | July 11, 2026, 6:57 a.m. EDT

The investment case for Natural Health Trends Corp. is fundamentally broken. The company is hemorrhaging cash, with operating and free cash flows both deeply negative, while revenue has contracted by nearly 15%. This deterioration is reflected in the stock's trajectory, which has lost over 83% of its value over the last nine years, with the most recent annual performance showing a sharp decline. Despite trading at a low price-to-book ratio, the negative return on equity and assets confirm that the business is destroying shareholder value rather than generating it. The dividend, while yielding over 20%, is a dangerous trap. The payout ratio exceeds 26%, yet the company is burning cash; this yield is likely unsustainable and may represent capital being returned to shareholders at the expense of the company's survival. The recent downgrade citing weak demand and cash burn validates the fear that the business model is failing. Short-term, the stock is trapped in a downtrend, trading well below its 50-day and 200-day averages, with no momentum to suggest a bounce. The statistical forecast models also lean slightly negative, though with low confidence. Options traders are not positioning for a rally; instead, they are buying cheap puts for the immediate future to protect against further declines, while call activity is virtually non-existent. There is no evidence of a turnaround, and the combination of deteriorating fundamentals, a collapsing price trend, and an unsustainable dividend warrants a strong avoidance stance.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
AutoTheta ✓0.196212
AutoETS0.220911
AutoARIMA0.221158
MSTL0.224620

Forecast horizon: 45 days | Selected: AutoTheta

Forecast Reliability
Score 34%
H-stat 70.46
Ljung-Box p 0.000
Jarque-Bera p 0.097
Excess Kurtosis -1.14
Attribute Value
Sector Consumer Cyclical
Ex Dividend Date 2026-05-11
Last Dividend Date 2026-05-11
Debt to Equity Ratio 18.355
Revenue per Share 3.427
Market Cap 15,697,464
Beta 0.88
Profit Margins -3.03%
Website https://www.naturalhealthtrendscorp.com

As of July 11, 2026, 6:57 a.m. EDT: Options activity is extremely thin and lacks directional conviction. Call volume is negligible across all expirations, while put interest is concentrated entirely in the nearest expiration (July 17) at the $2.50 strike, suggesting a defensive hedge against immediate downside rather than a speculative bet on recovery. Implied volatility is elevated for near-term contracts but collapses to near-zero for longer-dated strikes, indicating the market views the stock as stagnant with no anticipated catalyst beyond the immediate term.


Dividend Data

Yield Summary
Last Yield 1yr Yield 3yr Avg 5yr Avg
3.30% 17.16% 14.98% 14.33%
Dividend History
Date Dividend Yield %
2026-05-12 0.100 3.300330
2026-02-17 0.100 3.003003
2025-11-18 0.200 6.349206
2025-08-12 0.200 4.504504
2025-05-13 0.200 4.000000
2025-02-18 0.200 4.115226
2024-11-12 0.200 3.220612
2024-08-13 0.200 2.932551
2024-05-13 0.200 2.873563
2024-02-16 0.200 3.189793
2023-11-13 0.200 3.703704
2023-08-14 0.200 3.738318
2023-05-15 0.200 3.710575
2023-02-17 0.200 3.448276
2022-11-14 0.200 4.773270
2022-08-15 0.200 3.656307
2022-05-16 0.200 2.849003
2022-02-18 0.200 2.747253
2021-11-15 0.200 2.544529
2021-08-16 0.200 2.985075
2021-05-17 0.200 2.666667
2021-02-22 0.200 2.840909
2020-11-16 0.200 3.527337
2020-08-17 0.200 3.378378
2020-05-18 0.200 3.603603
2020-02-24 0.200 4.651163
2019-11-18 0.400 5.813953
2019-03-04 0.240 1.836266
2018-11-09 0.340 1.456103
2018-08-13 0.400 1.593625
2018-05-14 1.900 9.405940
2018-02-26 0.130 0.755814
2017-11-13 0.270 1.504178
2017-08-17 0.360 1.858544
2017-05-05 0.450 1.512097
2017-02-16 0.440 1.594203
2016-11-10 0.430 1.723447
2016-08-12 0.070 0.206673
2016-05-06 0.060 0.157068
2016-03-14 0.050 0.160875
2015-11-06 0.050 0.098251
2015-08-14 0.040 0.132319
2015-05-15 0.030 0.096308
2015-03-13 0.020 0.119832
2014-11-21 0.010 0.078616
2014-08-15 0.010 0.084034
2014-05-22 0.005 0.076336
2014-03-26 0.005 0.102041
Additional Data
dividendRate 0.4
dividendYield 21.28
exDividendDate 2026-05-12
trailingAnnualDividendRate 0.7
trailingAnnualDividendYield 0.36842105
lastDividendValue 0.1
lastDividendDate 2026-05-12
dividendDate 2026-05-22

Info Dump

Attribute Value
52 Week Change -0.578714
Address1 609 Deep Valley Drive
Address2 Suite 395
All Time High 28,500.0
All Time Low 0.05
Ask 2.35
Ask Size 2
Average Daily Volume10 Day 48,630
Average Daily Volume3 Month 41,491
Average Volume 41,491
Average Volume10Days 48,630
Beta 0.883
Bid 1.34
Bid Size 2
Book Value 1.919
City Rolling Hills Estates
Compensation As Of Epoch Date 1,767,139,200
Country United States
Crypto Tradeable 0
Currency USD
Current Price 1.83
Current Ratio 2.004
Custom Price Alert Confidence HIGH
Date Short Interest 1,782,777,600
Day High 1.9299
Day Low 1.83
Debt To Equity 18.355
Display Name Natural Health Trends
Dividend Date 1,779,408,000
Dividend Rate 0.4
Dividend Yield 21.28
Earnings Call Timestamp End 1,777,476,600
Earnings Call Timestamp Start 1,777,476,600
Earnings Timestamp 1,777,465,800
Earnings Timestamp End 1,777,465,800
Earnings Timestamp Start 1,777,465,800
Ebitda -1,847,000
Ebitda Margins -0.04829
Enterprise To Ebitda 1.36
Enterprise To Revenue -0.066
Enterprise Value -2,511,538
Eps Trailing Twelve Months -0.11
Esg Populated 0
Ex Dividend Date 1,778,544,000
Exchange NCM
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fax 310 541 0880
Fifty Day Average 2.4206
Fifty Day Average Change -0.5905999
Fifty Day Average Change Percent -0.24398905
Fifty Two Week Change Percent -57.871403
Fifty Two Week High 5.1
Fifty Two Week High Change -3.27
Fifty Two Week High Change Percent -0.64117646
Fifty Two Week Low 1.55
Fifty Two Week Low Change 0.2800001
Fifty Two Week Low Change Percent 0.18064523
Fifty Two Week Range 1.55 - 5.1
Financial Currency USD
First Trade Date Milliseconds 803,827,800,000
Five Year Avg Dividend Yield 15.59
Float Shares 3,981,151
Free Cashflow -6,929,625
Full Exchange Name NasdaqCM
Full Time Employees 118
Gmt Off Set Milliseconds -14,400,000
Gross Margins 0.73867995
Gross Profits 28,251,000
Has Pre Post Market Data 1
Held Percent Insiders 0.12895
Held Percent Institutions 0.12703
Implied Shares Outstanding 8,577,849
Industry Internet Retail
Industry Disp Internet Retail
Industry Key internet-retail
Is Earnings Date Estimate 0
Language en-US
Last Dividend Date 1,778,544,000
Last Dividend Value 0.1
Last Fiscal Year End 1,767,139,200
Last Split Date 1,048,032,000
Last Split Factor 1:100
Long Business Summary Natural Health Trends Corp., a direct-selling and e-commerce company, provides personal care, wellness, and lifestyle products under the NHT Global brand. The company offers wellness products, such as liquid, encapsulated, tableted and powder dietary and nutritional supplements, vitamins, and minerals; and herbal products, including herbal supplements. It also provides beauty products comprising facial skin care, hand and body care, age-defying and hydrating cleansers, creams, lotions, serums, and toners; and lifestyle products consisting of weight management and energy enhancing supplements, as well as topical gels. In addition, the company offers at-home testing kits for measuring critical biomarkers of well-being, including cardiovascular, hormonal, inflammatory, metabolic, and nutritional health. It sells its products directly to consumers, as well as through an e-commerce retail platform in the United States, Canada, the Cayman Islands, Mexico, Peru, and Colombia; Hong Kong, Taiwan, and China; Malaysia and Singapore; South Korea; Russia and Kazakhstan; Japan; India; and Europe. The company was formerly known as Florida Institute of Massage Therapy, Inc. and changed its name to Natural Health Trends Corp. in June 1993. Natural Health Trends Corp. was incorporated in 1988 and is headquartered in Rolling Hills Estates, California.
Long Name Natural Health Trends Corp.
Market us_market
Market Cap 15,697,464
Market State POSTPOST
Max Age 86,400
Message Board Id finmb_358898
Most Recent Quarter 1,774,915,200
Net Income To Common -1,158,000
Next Fiscal Year End 1,798,675,200
Non Diluted Market Cap 16,126,354
Open 1.91
Operating Cashflow -7,278,000
Operating Margins -0.05149
Payout Ratio 26.666698
Peg Ratio 13.45
Phone 310 541 0888
Post Market Change 0.029999971
Post Market Change Percent 1.6393427
Post Market Price 1.86
Post Market Time 1,783,975,364
Previous Close 1.9
Price Hint 4
Price To Book 0.9536217
Price To Sales Trailing12 Months 0.41044486
Profit Margins -0.030280001
Quick Ratio 1.603
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key none
Region US
Regular Market Change -0.0699999
Regular Market Change Percent -3.68421
Regular Market Day High 1.9299
Regular Market Day Low 1.83
Regular Market Day Range 1.83 - 1.9299
Regular Market Open 1.91
Regular Market Previous Close 1.9
Regular Market Price 1.83
Regular Market Time 1,783,972,800
Regular Market Volume 16,776
Return On Assets -0.02844
Return On Equity -0.04892
Revenue Growth -0.143
Revenue Per Share 3.427
Sand P52 Week Change 0.20847368
Sector Consumer Cyclical
Sector Disp Consumer Cyclical
Sector Key consumer-cyclical
Shares Outstanding 8,577,848
Shares Percent Shares Out 0.0018000001
Shares Short 15,200
Shares Short Previous Month Date 1,780,012,800
Shares Short Prior Month 30,590
Short Name Natural Health Trends Corp.
Short Percent Of Float 0.002
Short Ratio 0.27
Source Interval 15
State CA
Symbol NHTC
Total Cash 21,231,000
Total Cash Per Share 2.475
Total Debt 3,022,000
Total Revenue 38,245,000
Tradeable 0
Trailing Annual Dividend Rate 0.7
Trailing Annual Dividend Yield 0.36842105
Trailing Eps -0.11
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 3.1916
Two Hundred Day Average Change -1.3616
Two Hundred Day Average Change Percent -0.4266199
Type Disp Equity
Volume 16,776
Website https://www.naturalhealthtrendscorp.com
Zip 90,274