MediaAlpha, Inc. (MAX)Communication Services | Internet Content & Information | Los Angeles, United States | NYSE
10.47 USD
+0.41
(4.076%)
⇧
(Oct. 13, 2026, 4 p.m.
EDT)
|
Hot Take ↕ | Oct. 10, 2026, 8:50 a.m. EDT
The investment case for MediaAlpha is currently broken by a confluence of deteriorating fundamentals and overwhelming bearish sentiment. While the company boasts impressive top-line growth of nearly 26%, the stock has erased roughly 40% of its value over the last four years, ending on a single year of decline after a massive spike. The market is pricing in a severe correction, evidenced by the heavy concentration of put options which suggests traders expect the price to fall further. Compounding this technical weakness is a concerning trend of insider selling, with both the CEO and directors offloading millions of dollars worth of stock recently. With no dividend to provide income and a balance sheet showing significant debt relative to cash, the risk-reward profile appears skewed heavily toward the downside for now. |
| Model | MAE |
|---|---|
| MSTL ✓ | 0.075312 |
| AutoTheta | 0.081291 |
| AutoARIMA | 0.085375 |
| AutoETS | 0.085376 |
Forecast horizon: 45 days | Selected: MSTL
| Forecast Reliability | |
|---|---|
| Score | 26% |
| H-stat | 22.39 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.001 |
| Excess Kurtosis | 0.84 |
| Attribute | Value |
|---|---|
| Sector | Communication Services |
| Revenue per Share | 21.986 |
| Market Cap | 554,655,744 |
| Trailing P/E | 6.46 |
| Forward P/E | 6.23 |
| Beta | 1.15 |
| Profit Margins | 7.94% |
| Website | https://www.mediaalpha.com |
As of Oct. 10, 2026, 8:50 a.m. EDT: Speculators are overwhelmingly positioning for downside protection. Put open interest significantly exceeds call open interest across all expirations, with deep out-of-the-money puts (strikes far below current price) holding the bulk of the volume and open interest. This indicates a strong speculative bet on further price declines rather than a rally.
| Attribute | Value |
|---|---|
| 52 Week Change | -0.049909234 |
| Address1 | 700 South Flower Street |
| Address2 | Suite 640 |
| All Time High | 70.333 |
| All Time Low | 5.08 |
| Ask | 0.0 |
| Ask Size | 200 |
| Audit Risk | 10 |
| Average Analyst Rating | 2.0 - Buy |
| Average Daily Volume10 Day | 1,116,220 |
| Average Daily Volume3 Month | 875,909 |
| Average Volume | 875,909 |
| Average Volume10Days | 1,116,220 |
| Beta | 1.145 |
| Bid | 0.0 |
| Bid Size | 400 |
| Board Risk | 6 |
| Book Value | 0.536 |
| City | Los Angeles |
| Compensation As Of Epoch Date | 1,767,139,200 |
| Compensation Risk | 7 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 10.47 |
| Current Ratio | 1.288 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,790,726,400 |
| Day High | 10.65 |
| Day Low | 10.08 |
| Display Name | MediaAlpha |
| Dividend Yield | 0.0 |
| Earnings Call Timestamp End | 1,785,358,800 |
| Earnings Call Timestamp Start | 1,785,358,800 |
| Earnings Timestamp | 1,785,355,200 |
| Earnings Timestamp End | 1,793,217,600 |
| Earnings Timestamp Start | 1,793,217,600 |
| Ebitda | 87,105,000 |
| Ebitda Margins | 0.07113 |
| Enterprise To Ebitda | 7.741 |
| Enterprise To Revenue | 0.551 |
| Enterprise Value | 674,260,672 |
| Eps Current Year | 1.50807 |
| Eps Forward | 1.67929 |
| Eps Trailing Twelve Months | 1.62 |
| Esg Populated | 0 |
| Exchange | NYQ |
| Exchange Data Delayed By | 20 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 11.5166 |
| Fifty Day Average Change | -1.0465994 |
| Fifty Day Average Change Percent | -0.090877466 |
| Fifty Two Week Change Percent | -4.9909234 |
| Fifty Two Week High | 14.7 |
| Fifty Two Week High Change | -4.2299995 |
| Fifty Two Week High Change Percent | -0.28775507 |
| Fifty Two Week Low | 7.09 |
| Fifty Two Week Low Change | 3.38 |
| Fifty Two Week Low Change Percent | 0.47672778 |
| Fifty Two Week Range | 7.09 - 14.7 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 1,603,891,800,000 |
| Float Shares | 24,988,113 |
| Forward Eps | 1.67929 |
| Forward P E | 6.234778 |
| Free Cashflow | 24,804,624 |
| Full Exchange Name | NYSE |
| Full Time Employees | 147 |
| Fullday Change | 0.40999985 |
| Fullday Change Percent | 4.075545 |
| Fullday Price | 10.45 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,790,812,800 |
| Gross Margins | 0.14706999 |
| Gross Profits | 180,090,000 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.42046002 |
| Held Percent Institutions | 0.63255 |
| Implied Shares Outstanding | 52,975,711 |
| Industry | Internet Content & Information |
| Industry Disp | Internet Content & Information |
| Industry Key | internet-content-information |
| Ipo Expected Date | 2,020-10-28 |
| Is Earnings Date Estimate | 1 |
| Language | en-US |
| Last Fiscal Year End | 1,767,139,200 |
| Long Business Summary | MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. Its technology platform offers end customer acquisition for insurance carriers, agents, distributors, and other clients in a range of verticals, including property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California. |
| Long Name | MediaAlpha, Inc. |
| Market | us_market |
| Market Cap | 554,655,744 |
| Market State | PRE |
| Max Age | 86,400 |
| Message Board Id | finmb_304028580 |
| Most Recent Quarter | 1,782,777,600 |
| Net Income To Common | 97,218,000 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 575,378,926 |
| Number Of Analyst Opinions | 7 |
| Open | 10.17 |
| Operating Cashflow | 57,206,000 |
| Operating Margins | 0.06352 |
| Overall Risk | 7 |
| Payout Ratio | 0.0 |
| Phone | 213 316 6256 |
| Pre Market Change | -0.020000458 |
| Pre Market Change Percent | -0.19102633 |
| Pre Market Price | 10.45 |
| Pre Market Time | 1,791,980,655 |
| Previous Close | 10.06 |
| Price Eps Current Year | 6.942649 |
| Price Hint | 2 |
| Price To Book | 19.533583 |
| Price To Sales Trailing12 Months | 0.45294735 |
| Profit Margins | 0.079390004 |
| Quick Ratio | 1.242 |
| Quote Source Name | Delayed Quote |
| Quote Type | EQUITY |
| Recommendation Key | buy |
| Recommendation Mean | 2.0 |
| Region | US |
| Regular Market Change | 0.41 |
| Regular Market Change Percent | 4.07555 |
| Regular Market Day High | 10.65 |
| Regular Market Day Low | 10.08 |
| Regular Market Day Range | 10.08 - 10.65 |
| Regular Market Open | 10.17 |
| Regular Market Previous Close | 10.06 |
| Regular Market Price | 10.47 |
| Regular Market Time | 1,791,921,602 |
| Regular Market Volume | 810,506 |
| Return On Assets | 0.17406 |
| Revenue Growth | 0.259 |
| Revenue Per Share | 21.986 |
| Sand P52 Week Change | 0.17004645 |
| Sector | Communication Services |
| Sector Disp | Communication Services |
| Sector Key | communication-services |
| Share Holder Rights Risk | 5 |
| Shares Outstanding | 52,975,711 |
| Shares Percent Shares Out | 0.053400002 |
| Shares Short | 2,831,462 |
| Shares Short Previous Month Date | 1,788,134,400 |
| Shares Short Prior Month | 3,153,546 |
| Short Name | MediaAlpha, Inc. |
| Short Percent Of Float | 0.0938 |
| Short Ratio | 3.76 |
| Source Interval | 15 |
| State | CA |
| Symbol | MAX |
| Target High Price | 19.0 |
| Target Low Price | 11.0 |
| Target Mean Price | 15.0 |
| Target Median Price | 15.0 |
| Total Cash | 23,745,000 |
| Total Cash Per Share | 0.448 |
| Total Debt | 176,710,000 |
| Total Revenue | 1,224,547,968 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | 1.62 |
| Trailing P E | 6.462963 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 10.63035 |
| Two Hundred Day Average Change | -0.16034985 |
| Two Hundred Day Average Change Percent | -0.015084155 |
| Type Disp | Equity |
| Volume | 810,506 |
| Website | https://www.mediaalpha.com |
| Zip | 90,017 |