LiveWire Group, Inc. (LVWR)Consumer Cyclical | Recreational Vehicles | Milwaukee, United States | NYSE
1.64 USD
+0.07
(4.459%)
⇧
(Oct. 15, 2026, 4 p.m.
EDT)
|
Hot Take ↕ | Oct. 10, 2026, 7:25 a.m. EDT
The fundamental reality here is a complete collapse: the company has suffered four consecutive years of negative annual returns, with a cumulative loss of nearly 54% over the last four years. The business is bleeding cash, reporting negative gross and operating margins, and trading at a negative forward P/E with no dividend to speak of. Despite these dire fundamentals, the stock is experiencing a speculative frenzy driven by recent news of a 'breakout' and aggressive insider selling by the CEO. The options market confirms this disconnect, with traders placing enormous bets on a miraculous turnaround to $10+, while ignoring the fact that the underlying business has been structurally deteriorating for years. This is a classic value trap wrapped in hype; the market is pricing in a fantasy of revival rather than the reality of a failing operation. |
| Model | MAE |
|---|---|
| MSTL ✓ | 0.510264 |
| AutoETS | 0.547978 |
| AutoARIMA | 0.549839 |
| AutoTheta | 0.880051 |
Forecast horizon: 45 days | Selected: MSTL
| Forecast Reliability | |
|---|---|
| Score | 24% |
| H-stat | 0.53 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.000 |
| Excess Kurtosis | 1.72 |
| Attribute | Value |
|---|---|
| Sector | Consumer Cyclical |
| Debt to Equity Ratio | 648.519 |
| Revenue per Share | 0.153 |
| Market Cap | 336,876,448 |
| Forward P/E | -5.29 |
| Beta | 1.62 |
| Profit Margins | -234.48% |
| Previous Name | LiveWire Group, Inc. |
| Website | https://www.livewire.com |
As of Oct. 10, 2026, 7:25 a.m. EDT: Speculators are positioning heavily for a massive upside move, evidenced by massive open interest in deep out-of-the-money calls ($10 strike) and a significant volume spike in $7 strikes for 2028 expiration. This suggests a 'lottery ticket' thesis where traders are betting on a multi-bagger recovery. Conversely, put buyers are focused on the immediate downside protection at lower strikes ($1-$2 range), indicating fear of further volatility or a failed bounce, though the sheer volume of call speculation outweighs the defensive put buying.
| Attribute | Value |
|---|---|
| 52 Week Change | -0.69632494 |
| Address1 | 3,700 West Juneau Avenue |
| All Time High | 12.5 |
| All Time Low | 0.648 |
| Ask | 1.64 |
| Ask Size | 12,000 |
| Audit Risk | 6 |
| Average Daily Volume10 Day | 179,470 |
| Average Daily Volume3 Month | 4,154,236 |
| Average Volume | 4,154,236 |
| Average Volume10Days | 179,470 |
| Beta | 1.619 |
| Bid | 1.58 |
| Bid Size | 400 |
| Board Risk | 10 |
| Book Value | 0.058 |
| City | Milwaukee |
| Compensation As Of Epoch Date | 1,767,139,200 |
| Compensation Risk | 8 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 1.64 |
| Current Ratio | 4.158 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,790,726,400 |
| Day High | 1.655 |
| Day Low | 1.5401 |
| Debt To Equity | 648.519 |
| Display Name | LiveWire |
| Dividend Yield | 0.0 |
| Earnings Call Timestamp End | 1,784,804,400 |
| Earnings Call Timestamp Start | 1,784,804,400 |
| Earnings Timestamp | 1,784,809,800 |
| Earnings Timestamp End | 1,793,795,400 |
| Earnings Timestamp Start | 1,793,795,400 |
| Ebitda | -63,472,000 |
| Ebitda Margins | -2.02877 |
| Enterprise To Ebitda | -5.693 |
| Enterprise To Revenue | 11.549 |
| Enterprise Value | 361,317,440 |
| Eps Forward | -0.31 |
| Eps Trailing Twelve Months | -0.37 |
| Esg Populated | 0 |
| Exchange | NYQ |
| Exchange Data Delayed By | 20 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 1.3296 |
| Fifty Day Average Change | 0.3104 |
| Fifty Day Average Change Percent | 0.23345368 |
| Fifty Two Week Change Percent | -69.63249 |
| Fifty Two Week High | 6.44 |
| Fifty Two Week High Change | -4.8 |
| Fifty Two Week High Change Percent | -0.74534166 |
| Fifty Two Week Low | 0.648 |
| Fifty Two Week Low Change | 0.992 |
| Fifty Two Week Low Change Percent | 1.5308641 |
| Fifty Two Week Range | 0.648 - 6.44 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 1,606,228,200,000 |
| Float Shares | 13,590,088 |
| Forward Eps | -0.31 |
| Forward P E | -5.2903223 |
| Free Cashflow | -32,923,750 |
| Full Exchange Name | NYSE |
| Full Time Employees | 151 |
| Fullday Change | -0.029999971 |
| Fullday Change Percent | -1.8292665 |
| Fullday Price | 1.61 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,790,812,800 |
| Gross Margins | -0.10858 |
| Gross Profits | -3,397,000 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.94055 |
| Held Percent Institutions | 0.021300001 |
| Implied Shares Outstanding | 205,412,457 |
| Industry | Recreational Vehicles |
| Industry Disp | Recreational Vehicles |
| Industry Key | recreational-vehicles |
| Is Earnings Date Estimate | 0 |
| Language | en-US |
| Last Fiscal Year End | 1,767,139,200 |
| Long Business Summary | LiveWire Group, Inc. manufactures and sells electric motorcycles in the United States, Austria, and internationally. The company operates in two segments, Electric Motorcycles and STACYC. It designs and sells electric motorcycles and parts, accessories, and apparel; electric balance bikes for kids; and adult pedal assist electric bikes. The company sells its products to wholesale, independent dealers and retailers, and independent distributors, as well as direct to consumers online. It offers its products under the LiveWire brand name. The company was founded in 2010 and is based in Milwaukee, Wisconsin. LiveWire Group, Inc. is a subsidiary of Harley-Davidson, Inc. |
| Long Name | LiveWire Group, Inc. |
| Market | us_market |
| Market Cap | 336,876,448 |
| Market State | PRE |
| Max Age | 86,400 |
| Message Board Id | finmb_1761375087 |
| Most Recent Quarter | 1,782,777,600 |
| Name Change Date | 2,026-10-16 |
| Net Income To Common | -73,358,000 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 279,360,941 |
| Open | 1.57 |
| Operating Cashflow | -47,587,000 |
| Operating Margins | -1.94372 |
| Overall Risk | 9 |
| Phone | 650 447 8424 |
| Pre Market Change | -0.029999971 |
| Pre Market Change Percent | -1.8292665 |
| Pre Market Price | 1.61 |
| Pre Market Time | 1,792,142,343 |
| Prev Name | LiveWire Group, Inc. |
| Previous Close | 1.57 |
| Price Hint | 4 |
| Price To Book | 28.275862 |
| Price To Sales Trailing12 Months | 10.767642 |
| Profit Margins | -2.3447502 |
| Quick Ratio | 3.179 |
| Quote Source Name | Delayed Quote |
| Quote Type | EQUITY |
| Recommendation Key | none |
| Region | US |
| Regular Market Change | 0.0699999 |
| Regular Market Change Percent | 4.45859 |
| Regular Market Day High | 1.655 |
| Regular Market Day Low | 1.5401 |
| Regular Market Day Range | 1.5401 - 1.655 |
| Regular Market Open | 1.57 |
| Regular Market Previous Close | 1.57 |
| Regular Market Price | 1.64 |
| Regular Market Time | 1,792,094,402 |
| Regular Market Volume | 215,936 |
| Return On Assets | -0.39422 |
| Return On Equity | -1.6016201 |
| Revenue Growth | 0.552 |
| Revenue Per Share | 0.153 |
| Sand P52 Week Change | 0.16207206 |
| Sector | Consumer Cyclical |
| Sector Disp | Consumer Cyclical |
| Sector Key | consumer-cyclical |
| Share Holder Rights Risk | 6 |
| Shares Outstanding | 205,412,457 |
| Shares Percent Shares Out | 0.0124 |
| Shares Short | 2,550,335 |
| Shares Short Previous Month Date | 1,788,134,400 |
| Shares Short Prior Month | 3,146,020 |
| Short Name | LiveWire Group, Inc. |
| Short Percent Of Float | 0.10560001 |
| Short Ratio | 5.51 |
| Source Interval | 15 |
| State | WI |
| Symbol | LVWR |
| Total Cash | 52,869,000 |
| Total Cash Per Share | 0.257 |
| Total Debt | 77,310,000 |
| Total Revenue | 31,286,000 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | -0.37 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 1.68909 |
| Two Hundred Day Average Change | -0.049090028 |
| Two Hundred Day Average Change Percent | -0.029063003 |
| Type Disp | Equity |
| Volume | 215,936 |
| Website | https://www.livewire.com |
| Zip | 53,208 |