D-Market Elektronik Hizmetler ve Ticaret A.S. (HEPS)Consumer Cyclical | Internet Retail | Istanbul, Turkey | NasdaqGS
2.65 USD
+0.01
(0.379%)
⇧
(Aug. 28, 2026, 4 p.m.
EDT)
After hours: 2.65 |
Hot Take ↕ | Aug. 22, 2026, 2:18 a.m. EDT
The investment case here is severely compromised by deteriorating fundamentals and a lack of shareholder returns. The company is currently losing money, with negative earnings per share and a return on equity that is deeply negative, indicating capital destruction. While revenue growth remains robust at 36%, the bottom line is not keeping pace, and the balance sheet shows a current ratio below 1.0, suggesting liquidity stress. Furthermore, there is no dividend history whatsoever, offering no income buffer for investors. Technically, the stock is struggling to maintain momentum, trading below its 50-day average despite being near its 200-day level, reflecting a recent period of consolidation and weakness. The options market confirms this pessimism, with traders buying protection rather than betting on upside moves. While the forward P/E appears attractive due to the low denominator, this is a misleading metric for a company with negative trailing earnings; it masks the reality of the operational losses. The dual-CEO transition mentioned in recent news adds uncertainty to the strategic narrative. Until profitability is restored and the balance sheet strengthens, this remains a speculative hold with significant downside risk. |
| Model | MAE |
|---|---|
| MSTL ✓ | 0.035228 |
| AutoETS | 0.037301 |
| AutoARIMA | 0.037333 |
| AutoTheta | 0.039567 |
Forecast horizon: 45 days | Selected: MSTL
| Forecast Reliability | |
|---|---|
| Score | 37% |
| H-stat | 0.52 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.001 |
| Excess Kurtosis | 1.04 |
| Attribute | Value |
|---|---|
| Sector | Consumer Cyclical |
| Market Cap | 946,646,848 |
| Forward P/E | 0.61 |
| Beta | 2.15 |
| Profit Margins | -8.00% |
| Previous Name | D-MARKET Elektronik Hizmetler ve Ticaret Anonim Sirketi |
| Website | https://www.hepsiburada.com |
As of Aug. 22, 2026, 2:18 a.m. EDT: Speculators are overwhelmingly positioned for downside protection, with open interest concentrated entirely in out-of-the-money puts and virtually zero activity in calls beyond the immediate ATM strike. This heavy put skew suggests a consensus expectation of further weakness rather than a rally.
| Attribute | Value |
|---|---|
| 52 Week Change | -0.014869869 |
| Address1 | Kustepe Mahallesi MecidiyekOey Yolu |
| Address2 | No: 12 Floor: 2 Trump Towers Tower 2 Sisli |
| All Time High | 15.23 |
| All Time Low | 0.592 |
| Ask | 3.36 |
| Ask Size | 2 |
| Average Analyst Rating | 2.3 - Buy |
| Average Daily Volume10 Day | 154,030 |
| Average Daily Volume3 Month | 207,100 |
| Average Volume | 207,100 |
| Average Volume10Days | 154,030 |
| Beta | 2.145 |
| Bid | 2.53 |
| Bid Size | 200 |
| Book Value | 2.668 |
| City | Istanbul |
| Country | Turkey |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 2.65 |
| Current Ratio | 0.767 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,786,665,600 |
| Day High | 2.7 |
| Day Low | 2.61 |
| Display Name | D-Market Elektronik Hizmetler ve Ticaret A.S |
| Earnings Call Timestamp End | 1,746,018,000 |
| Earnings Call Timestamp Start | 1,746,018,000 |
| Earnings Timestamp | 1,786,046,400 |
| Earnings Timestamp End | 1,794,427,200 |
| Earnings Timestamp Start | 1,794,427,200 |
| Ebitda | -1,851,150,976 |
| Ebitda Margins | -0.020580001 |
| Eps Current Year | -15.3549 |
| Eps Forward | 4.31 |
| Eps Trailing Twelve Months | -0.41 |
| Esg Populated | 0 |
| Exchange | NMS |
| Exchange Data Delayed By | 0 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 2.8415 |
| Fifty Day Average Change | -0.19149995 |
| Fifty Day Average Change Percent | -0.067393966 |
| Fifty Two Week Change Percent | -1.4869869 |
| Fifty Two Week High | 3.33 |
| Fifty Two Week High Change | -0.6799998 |
| Fifty Two Week High Change Percent | -0.20420416 |
| Fifty Two Week Low | 2.15 |
| Fifty Two Week Low Change | 0.5 |
| Fifty Two Week Low Change Percent | 0.23255813 |
| Fifty Two Week Range | 2.15 - 3.33 |
| Financial Currency | TRY |
| First Trade Date Milliseconds | 1,625,146,200,000 |
| Float Shares | 29,007,120 |
| Forward Eps | 4.31 |
| Forward P E | 0.6148492 |
| Free Cashflow | 1,223,393,920 |
| Full Exchange Name | NasdaqGS |
| Full Time Employees | 3,611 |
| Fullday Change | 0.00999999 |
| Fullday Change Percent | 0.378787 |
| Fullday Price | 2.65 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Gross Margins | 0.25322 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.86741996 |
| Held Percent Institutions | 0.08505999 |
| Implied Shares Outstanding | 357,225,200 |
| Industry | Internet Retail |
| Industry Disp | Internet Retail |
| Industry Key | internet-retail |
| Ipo Expected Date | 2,021-07-01 |
| Is Earnings Date Estimate | 1 |
| Language | en-US |
| Last Fiscal Year End | 1,767,139,200 |
| Long Business Summary | D-Market Elektronik Hizmetler ve Ticaret A.S. operates e-commerce platforms in Turkey. The company operates a retail website that provides electronics and non-electronics products, such as books, sports, toys, kids and baby products, cosmetics, furniture, etc. It also operates HepsiJet that provides last-mile delivery services; HepsiLojistik, which offers fulfillment services; HepsiMat, an offline network of pick-up and drop-off point; HepsiAd that provides advertising service; and Hepsipay and Hepsifinans, which offers e-wallet, e-money, payment facilitation services, and consumer lending. The company was incorporated in 2000 and is headquartered in Istanbul, Turkey. D-Market Elektronik Hizmetler ve Ticaret A.S. is a subsidiary of Joint Stock Company Kaspi.kz. |
| Long Name | D-Market Elektronik Hizmetler ve Ticaret A.S. |
| Market | us_market |
| Market Cap | 946,646,848 |
| Market State | CLOSED |
| Max Age | 86,400 |
| Message Board Id | finmb_285799345 |
| Most Recent Quarter | 1,782,777,600 |
| Name Change Date | 2,026-08-29 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 943,074,528 |
| Number Of Analyst Opinions | 3 |
| Open | 2.7 |
| Operating Margins | 0.0 |
| Payout Ratio | 0.0 |
| Phone | 90 212 304 20 00 |
| Post Market Change | 0.0 |
| Post Market Change Percent | 0.0 |
| Post Market Price | 2.65 |
| Post Market Time | 1,787,947,805 |
| Prev Name | D-MARKET Elektronik Hizmetler ve Ticaret Anonim Sirketi |
| Previous Close | 2.64 |
| Price Eps Current Year | -0.17258334 |
| Price Hint | 4 |
| Price To Book | 0.9932534 |
| Profit Margins | -0.080010004 |
| Quick Ratio | 0.449 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | buy |
| Recommendation Mean | 2.33333 |
| Region | US |
| Regular Market Change | 0.00999999 |
| Regular Market Change Percent | 0.378787 |
| Regular Market Day High | 2.7 |
| Regular Market Day Low | 2.61 |
| Regular Market Day Range | 2.61 - 2.7 |
| Regular Market Open | 2.7 |
| Regular Market Previous Close | 2.64 |
| Regular Market Price | 2.65 |
| Regular Market Time | 1,787,947,201 |
| Regular Market Volume | 78,870 |
| Return On Assets | -0.04566 |
| Return On Equity | -6.3649297 |
| Revenue Growth | 0.362 |
| Sand P52 Week Change | 0.20204377 |
| Sector | Consumer Cyclical |
| Sector Disp | Consumer Cyclical |
| Sector Key | consumer-cyclical |
| Shares Outstanding | 317,225,200 |
| Shares Percent Shares Out | 0.0023999999 |
| Shares Short | 859,671 |
| Shares Short Previous Month Date | 1,784,073,600 |
| Shares Short Prior Month | 1,088,464 |
| Short Name | D-Market Electronic Services & |
| Short Percent Of Float | 0.0767 |
| Short Ratio | 6.19 |
| Source Interval | 15 |
| Symbol | HEPS |
| Target High Price | 3.8879535 |
| Target Low Price | 2.9156125 |
| Target Mean Price | 3.2657404 |
| Target Median Price | 2.9936554 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | -0.41 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 2.703875 |
| Two Hundred Day Average Change | -0.05387497 |
| Two Hundred Day Average Change Percent | -0.019925095 |
| Type Disp | Equity |
| Volume | 78,870 |
| Website | https://www.hepsiburada.com |
| Zip | 34,387 |