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Helen of Troy Limited (HELE)

Consumer Defensive | Household & Personal Products | El Paso, United States | NasdaqGS
28.62 USD -0.30 (-1.037%) ⇩ (Aug. 28, 2026, 4 p.m. EDT)
After hours: 28.62

Short-term:★★⯪☆☆Long-term:★☆☆☆☆Dividends:☆☆☆☆☆
Hot Take | Aug. 22, 2026, 4:59 a.m. EDT

The investment case for Helen of Troy is currently broken by a severe multi-year structural decline. Despite the company showing recent operational resilience with top-line growth and positive operating margins, the stock has lost over 73% of its value over the last nine years, with four consecutive years of negative annual returns. This persistent price decay suggests the market views the current profitability as insufficient to reverse the damage done by prior years, likely due to lingering concerns over the lead plaintiff litigation mentioned in recent headlines. The balance sheet is fragile, carrying nearly $771 million in debt against a market cap of only $677 million, which severely limits management's ability to maneuver without dilution. While the forward P/E looks attractive, it is pricing in a turnaround that has not yet materialized in the share price. The options market reflects this uncertainty with a polarized view: some players are hedging for a collapse, while others are buying deep out-of-the-money calls hoping for a sudden re-rating. Until the litigation resolves and the stock demonstrates a sustained price recovery that validates the current valuation, the risk-reward profile remains skewed against the buyer.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
AutoETS ✓0.031770
AutoARIMA0.031770
MSTL0.034522
AutoTheta0.044273

Forecast horizon: 45 days | Selected: AutoETS

Forecast Reliability
Score 35%
H-stat 1.54
Ljung-Box p 0.000
Jarque-Bera p 0.001
Excess Kurtosis 1.91
Attribute Value
Sector Consumer Defensive
Debt to Equity Ratio 91.444
Revenue per Share 78.707
Market Cap 666,618,752
Forward P/E 7.15
Beta 1.30
Profit Margins -22.71%
Website https://www.helenoftroy.com

As of Aug. 22, 2026, 4:59 a.m. EDT: Speculators are positioning for extreme volatility rather than a specific directional breakout. There is a massive 'wall' of out-of-the-money put open interest at strikes significantly below the current price (e.g., $12.50, $17.50), suggesting a hedge against a deep crash or a speculative bet on a collapse. Conversely, there is heavy call open interest at strikes far above the current price ($80, $90), indicating a belief in a massive, multi-year recovery to restore historical highs. This creates a 'straddle' environment where traders are betting on a binary event—either a catastrophic failure or a miraculous turnaround—rather than a steady trend.


Info Dump

Attribute Value
52 Week Change 0.15776694
Address1 201 E. Main Street
Address2 Suite 300
All Time High 265.97
All Time Low 0.041667
Ask 37.12
Ask Size 2
Audit Risk 4
Average Daily Volume10 Day 335,640
Average Daily Volume3 Month 484,484
Average Volume 484,484
Average Volume10Days 335,640
Beta 1.302
Bid 21.48
Bid Size 2
Board Risk 1
Book Value 36.225
City El Paso
Compensation As Of Epoch Date 1,798,675,200
Compensation Risk 5
Country United States
Crypto Tradeable 0
Currency USD
Current Price 28.62
Current Ratio 1.783
Custom Price Alert Confidence HIGH
Date Short Interest 1,786,665,600
Day High 29.88
Day Low 28.56
Debt To Equity 91.444
Display Name Helen of Troy
Earnings Call Timestamp End 1,783,515,600
Earnings Call Timestamp Start 1,783,515,600
Earnings Timestamp 1,783,513,800
Earnings Timestamp End 1,791,462,600
Earnings Timestamp Start 1,791,462,600
Ebitda 220,512,992
Ebitda Margins 0.121379994
Enterprise To Ebitda 6.405
Enterprise To Revenue 0.777
Enterprise Value 1,412,292,736
Eps Current Year 3.59244
Eps Forward 4.00122
Eps Trailing Twelve Months -17.74
Esg Populated 0
Exchange NMS
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 28.2344
Fifty Day Average Change 0.38560104
Fifty Day Average Change Percent 0.013657136
Fifty Two Week Change Percent 15.776693
Fifty Two Week High 30.68
Fifty Two Week High Change -2.0599995
Fifty Two Week High Change Percent -0.0671447
Fifty Two Week Low 13.85
Fifty Two Week Low Change 14.77
Fifty Two Week Low Change Percent 1.066426
Fifty Two Week Range 13.85 - 30.68
Financial Currency USD
First Trade Date Milliseconds 205,680,600,000
Float Shares 21,756,182
Forward Eps 4.00122
Forward P E 7.152818
Free Cashflow 84,938,752
Full Exchange Name NasdaqGS
Full Time Employees 1,854
Fullday Change -0.299999
Fullday Change Percent -1.03734
Fullday Price 28.62
Gmt Off Set Milliseconds -14,400,000
Governance Epoch Date 1,785,542,400
Gross Margins 0.45439997
Gross Profits 825,537,984
Has Pre Post Market Data 1
Held Percent Insiders 0.020450002
Held Percent Institutions 1.01471
Implied Shares Outstanding 23,292,061
Industry Household & Personal Products
Industry Disp Household & Personal Products
Industry Key household-personal-products
Ir Website http://www.hotus.com/investor-relations/
Is Earnings Date Estimate 1
Language en-US
Last Fiscal Year End 1,772,236,800
Last Split Date 874,972,800
Last Split Factor 2:1
Long Business Summary Helen of Troy Limited operates as a consumer products company in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The Home & Outdoor segment offers food storage containers, kitchen utensils for cooking and preparing salads, fruits, vegetables and meats, graters, slicers and choppers, baking essentials, kitchen organization, bath, cleaning, infant and toddler products, and coffee preparation tools and electronics. This segment also provides insulated beverageware, including bottles, travel tumblers, drinkware and mugs, food and lunch containers, insulated totes, soft coolers, outdoor kitchenware and accessories; technical and outdoor sports packs, bike packs and bags, hydration and travel packs, duffel bags and luggage, lifestyle and everyday packs, and kid carrier packs and accessories. The Beauty & Wellness segment offers brushes, grooming tools and accessories, as well as mass, professional, and prestige hair appliances; prestige shampoos, liquid hair styling products, treatments and conditioners; nail polish, press-on nails, manicure and pedicure systems, grooming tools and nail care essentials; and thermometers, blood pressure monitors, pulse oximeters, nasal aspirators, humidifiers, faucet mount and pitcher water filtration systems, air purifiers, heaters, fans and humidification, thermometry, water filtration and air purification consumables. It sells its products through mass merchandisers, sporting goods retailers, department stores, drugstore chains, home improvement stores, grocery stores, specialty stores, prestige beauty chains, beauty supply retailers, e-commerce retailers, wholesalers, warehouse clubs and distributors, and directly to consumers under the OXO, Hydro Flask, Osprey, Vicks, Braun, Honeywell, PUR, Hot Tools, Drybar, Curlsmith, Revlon, and Olive & June brands. Helen of Troy Limited was incorporated in 1968 and is headquartered in El Paso, Texas.
Long Name Helen of Troy Limited
Market us_market
Market Cap 666,618,752
Market State CLOSED
Max Age 86,400
Message Board Id finmb_277500
Most Recent Quarter 1,780,185,600
Net Income To Common -412,502,016
Next Fiscal Year End 1,803,772,800
Non Diluted Market Cap 672,907,642
Number Of Analyst Opinions 3
Open 28.97
Operating Cashflow 112,162,000
Operating Margins 0.15132
Overall Risk 1
Payout Ratio 0.0
Peg Ratio 1.19
Phone 915 225 8000
Post Market Change 0.0
Post Market Change Percent 0.0
Post Market Price 28.62
Post Market Time 1,787,959,805
Previous Close 28.92
Price Eps Current Year 7.9667306
Price Hint 2
Price To Book 0.7900622
Price To Sales Trailing12 Months 0.3669293
Profit Margins -0.22705
Quick Ratio 0.747
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key none
Region US
Regular Market Change -0.299999
Regular Market Change Percent -1.03734
Regular Market Day High 29.88
Regular Market Day Low 28.55
Regular Market Day Range 28.55 - 29.88
Regular Market Open 28.97
Regular Market Previous Close 28.92
Regular Market Price 28.62
Regular Market Time 1,787,947,201
Regular Market Volume 544,251
Return On Assets 0.044359997
Return On Equity -0.39832002
Revenue Growth 0.082
Revenue Per Share 78.707
Sand P52 Week Change 0.20204377
Sector Consumer Defensive
Sector Disp Consumer Defensive
Sector Key consumer-defensive
Share Holder Rights Risk 1
Shares Outstanding 23,292,061
Shares Percent Shares Out 0.121400006
Shares Short 2,827,743
Shares Short Previous Month Date 1,784,073,600
Shares Short Prior Month 2,698,887
Short Name Helen of Troy Limited
Short Percent Of Float 0.1223
Short Ratio 7.29
Source Interval 15
State TX
Symbol HELE
Target High Price 40.0
Target Low Price 25.0
Target Mean Price 31.0
Target Median Price 28.0
Total Cash 25,671,000
Total Cash Per Share 1.102
Total Debt 771,345,024
Total Revenue 1,816,749,952
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Eps -17.74
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 22.09125
Two Hundred Day Average Change 6.5287514
Two Hundred Day Average Change Percent 0.29553562
Type Disp Equity
Volume 544,251
Website https://www.helenoftroy.com
Zip 79,901