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e.l.f. Beauty, Inc. (ELF)

Consumer Defensive | Household & Personal Products | Oakland, United States | NYSE
104.10 USD -2.07 (-1.950%) ⇩ (Aug. 28, 2026, 4 p.m. EDT)
After hours: 103.91 -0.19 (-0.190%) ⇩ (Aug. 28, 2026, 7:59 p.m. EDT)

Short-term:★★★★☆Long-term:★★★☆☆Dividends:☆☆☆☆☆
Hot Take | Aug. 22, 2026, 6:09 a.m. EDT

e.l.f. Beauty is riding a wave of retail enthusiasm and explosive top-line growth, but investors should be wary of the valuation ceiling. The stock has surged on a strong earnings beat and optimistic guidance, pushing it above key moving averages and spiking call volume near current prices. However, the trailing P/E of nearly 100 reflects extreme expectations that haven't been met by profitability yet, evidenced by a negative return on equity. While the eight-year trajectory remains impressive, the recent 30% annual decline signals a correction in the market's pricing of its growth. Options traders are buying protection at lower levels while betting on further upside, highlighting the tension between the growth narrative and the risk of a sharp pullback. This is a high-volatility play suitable for those comfortable with significant swings, rather than a stable income vehicle.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
MSTL ✓0.248280
AutoETS0.252637
AutoARIMA0.252645
AutoTheta0.299868

Forecast horizon: 45 days | Selected: MSTL

Forecast Reliability
Score 36%
H-stat 7.83
Ljung-Box p 0.000
Jarque-Bera p 0.532
Excess Kurtosis -0.82
Attribute Value
Sector Consumer Defensive
Debt to Equity Ratio 79.503
Revenue per Share 5.631
Market Cap 6,142,732,288
Trailing P/E 106.22
Forward P/E 27.21
Beta 2.39
Profit Margins -0.23%
Website https://www.elfbeauty.com

As of Aug. 22, 2026, 6:09 a.m. EDT: Speculators are positioning for continued volatility with a bullish bias in the near term. Call volume is concentrated near current prices and at higher strikes (115-125), indicating bets on further upside following the earnings beat. However, put open interest is heavy at lower strikes (50-80), suggesting significant hedging against a potential correction. Implied volatility is elevated, reflecting uncertainty around the stock's path.


Info Dump

Attribute Value
52 Week Change -0.15469748
Address1 601 12th Street
Address2 14th Floor
All Time High 221.83
All Time Low 6.705
Ask 104.28
Ask Size 100
Audit Risk 3
Average Analyst Rating 1.7 - Buy
Average Daily Volume10 Day 1,693,280
Average Daily Volume3 Month 2,999,453
Average Volume 2,999,453
Average Volume10Days 1,693,280
Beta 2.389
Bid 104.23
Bid Size 400
Board Risk 5
Book Value 4.452
City Oakland
Compensation As Of Epoch Date 1,798,675,200
Compensation Risk 6
Country United States
Crypto Tradeable 0
Currency USD
Current Price 104.1
Current Ratio 3.071
Custom Price Alert Confidence HIGH
Date Short Interest 1,786,665,600
Day High 107.94
Day Low 103.69
Debt To Equity 79.503
Display Name e.l.f. Beauty
Earnings Call Timestamp End 1,785,960,000
Earnings Call Timestamp Start 1,785,960,000
Earnings Growth 0.931
Earnings Quarterly Growth 0.999
Earnings Timestamp 1,785,960,000
Earnings Timestamp End 1,793,822,400
Earnings Timestamp Start 1,793,822,400
Ebitda 63,762,000
Ebitda Margins 0.23759001
Enterprise To Ebitda 90.589
Enterprise To Revenue 21.523
Enterprise Value 5,776,109,056
Eps Current Year 3.60846
Eps Forward 3.82561
Eps Trailing Twelve Months 0.98
Esg Populated 0
Exchange NYQ
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 82.517
Fifty Day Average Change 21.583
Fifty Day Average Change Percent 0.26155823
Fifty Two Week Change Percent -15.469748
Fifty Two Week High 150.99
Fifty Two Week High Change -46.890007
Fifty Two Week High Change Percent -0.3105504
Fifty Two Week Low 48.82
Fifty Two Week Low Change 55.28
Fifty Two Week Low Change Percent 1.1323228
Fifty Two Week Range 48.82 - 150.99
Financial Currency USD
First Trade Date Milliseconds 1,474,551,000,000
Float Shares 21,935,054
Forward Eps 3.82561
Forward P E 27.211348
Free Cashflow 84,486,248
Full Exchange Name NYSE
Full Time Employees 849
Fullday Change -2.07
Fullday Change Percent -1.9497
Fullday Price 103.91
Gmt Off Set Milliseconds -14,400,000
Governance Epoch Date 1,785,542,400
Gross Margins 0.60951
Gross Profits 163,570,000
Has Pre Post Market Data 1
Held Percent Insiders 0.02895
Held Percent Institutions 0.99226
Implied Shares Outstanding 59,007,996
Industry Household & Personal Products
Industry Disp Household & Personal Products
Industry Key household-personal-products
Is Earnings Date Estimate 1
Language en-US
Last Fiscal Year End 1,774,915,200
Long Business Summary e.l.f. Beauty, Inc., a beauty company, provides cosmetics and skin care products worldwide. The company offers eye, lip, face, and skin care products. It offers products under the e.l.f. Cosmetics, e.l.f. Skin, Well People, Naturium, and Rhode brand names. The company sells its products through national and international retailers and direct-to-consumer through its e-commerce channel. The company was formerly known as J.A. Cosmetics Holdings, Inc. and changed its name to e.l.f. Beauty, Inc. in April 2016. e.l.f. Beauty, Inc. was founded in 2004 and is headquartered in Oakland, California.
Long Name e.l.f. Beauty, Inc.
Market us_market
Market Cap 6,142,732,288
Market State CLOSED
Max Age 86,400
Message Board Id finmb_104554559
Most Recent Quarter 1,782,777,600
Net Income To Common -621,000
Next Fiscal Year End 1,806,451,200
Non Diluted Market Cap 6,264,878,935
Number Of Analyst Opinions 16
Open 106.7
Operating Cashflow 60,654,000
Operating Margins 0.14315
Overall Risk 6
Payout Ratio 0.0
Peg Ratio 1.37
Phone 510 778 7787
Post Market Change -0.18999481
Post Market Change Percent -0.18251184
Post Market Price 103.91
Post Market Time 1,787,961,558
Previous Close 106.17
Price Eps Current Year 28.848871
Price Hint 2
Price To Book 23.382748
Price To Sales Trailing12 Months 22.88947
Profit Margins -0.0023100001
Quick Ratio 1.813
Quote Source Name Delayed Quote
Quote Type EQUITY
Recommendation Key buy
Recommendation Mean 1.72222
Region US
Regular Market Change -2.07
Regular Market Change Percent -1.9497
Regular Market Day High 107.94
Regular Market Day Low 103.69
Regular Market Day Range 103.69 - 107.94
Regular Market Open 106.7
Regular Market Previous Close 106.17
Regular Market Price 104.1
Regular Market Time 1,787,947,202
Regular Market Volume 1,242,889
Return On Assets 0.04101
Return On Equity -0.00291
Revenue Growth 0.355
Revenue Per Share 5.631
Sand P52 Week Change 0.20504117
Sector Consumer Defensive
Sector Disp Consumer Defensive
Sector Key consumer-defensive
Share Holder Rights Risk 8
Shares Outstanding 59,007,996
Shares Percent Shares Out 0.071
Shares Short 4,186,787
Shares Short Previous Month Date 1,784,073,600
Shares Short Prior Month 7,643,710
Short Name e.l.f. Beauty, Inc.
Short Percent Of Float 0.0836
Short Ratio 1.62
Source Interval 15
State CA
Symbol ELF
Target High Price 123.0
Target Low Price 65.0
Target Mean Price 98.5625
Target Median Price 100.0
Total Cash 344,240,992
Total Cash Per Share 6.903
Total Debt 929,299,968
Total Revenue 268,364,992
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Eps 0.98
Trailing P E 106.22449
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 75.09905
Two Hundred Day Average Change 29.000946
Two Hundred Day Average Change Percent 0.38616925
Type Disp Equity
Volume 1,242,889
Website https://www.elfbeauty.com
Zip 94,607