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Creative Realities, Inc. (CREX)

Technology | Software - Application | Louisville, United States | NasdaqCM
3.55 USD -0.29 (-7.552%) ⇩ (July 13, 2026, 4 p.m. EDT)
After hours: 3.55

Short-term:★★⯪☆☆Long-term:★☆☆☆☆Dividends:☆☆☆☆☆
Hot Take | July 11, 2026, 3:48 a.m. EDT

The immediate outlook is neutral due to a lack of clear directional momentum, despite the stock trading above its 200-day average. However, the long-term investment case is severely compromised by a brutal nine-year price trajectory that has erased over 80% of shareholder value, driven by five consecutive years of negative annual returns. While the company boasts impressive top-line growth of nearly 68%, the bottom line remains deeply broken with negative operating margins and a massive debt load relative to equity, creating a precarious balance sheet. The absence of any dividend payments further eliminates income appeal. Although analysts project a significant recovery in earnings per share, the current fundamentals and historical performance suggest the business is still in a fragile recovery phase rather than a stable growth engine.

Model Selection — Backtest MAE (log-scale, lower is better)
ModelMAE
AutoTheta ✓0.029468
AutoETS0.032825
AutoARIMA0.032826
MSTL0.037341

Forecast horizon: 45 days | Selected: AutoTheta

Forecast Reliability
Score 47%
H-stat 1.00
Ljung-Box p 0.000
Jarque-Bera p 0.469
Excess Kurtosis -0.88
Attribute Value
Sector Technology
Debt to Equity Ratio 170.46
Revenue per Share 6.068
Market Cap 46,497,516
Forward P/E 16.90
Beta 1.46
Profit Margins -29.92%
Website https://www.cri.com

Info Dump

Attribute Value
52 Week Change 0.17431188
Address1 13,100 Magisterial Drive
Address2 Suite 100
All Time High 4,711.5
All Time Low 1.22
Ask 3.94
Ask Size 1
Average Analyst Rating 1.0 - Strong Buy
Average Daily Volume10 Day 70,430
Average Daily Volume3 Month 40,203
Average Volume 40,203
Average Volume10Days 70,430
Beta 1.458
Bid 3.78
Bid Size 1
Book Value 1.236
City Louisville
Compensation As Of Epoch Date 1,767,139,200
Country United States
Crypto Tradeable 0
Currency USD
Current Price 3.55
Current Ratio 0.733
Custom Price Alert Confidence HIGH
Date Short Interest 1,782,777,600
Day High 3.82
Day Low 3.5
Debt To Equity 170.46
Display Name Creative Realities
Dividend Date 1,540,944,000
Earnings Call Timestamp End 1,778,850,000
Earnings Call Timestamp Start 1,778,850,000
Earnings Timestamp 1,778,848,200
Earnings Timestamp End 1,786,537,800
Earnings Timestamp Start 1,786,537,800
Ebitda 2,514,000
Ebitda Margins 0.03938
Enterprise To Ebitda 53.257
Enterprise To Revenue 2.097
Enterprise Value 133,887,800
Eps Forward 0.21
Eps Trailing Twelve Months -1.72
Esg Populated 0
Exchange NCM
Exchange Data Delayed By 0
Exchange Timezone Name America/New_York
Exchange Timezone Short Name EDT
Fifty Day Average 3.8244
Fifty Day Average Change -0.2744
Fifty Day Average Change Percent -0.071749814
Fifty Two Week Change Percent 17.431187
Fifty Two Week High 4.42
Fifty Two Week High Change -0.8700001
Fifty Two Week High Change Percent -0.1968326
Fifty Two Week Low 2.19
Fifty Two Week Low Change 1.3599999
Fifty Two Week Low Change Percent 0.6210045
Fifty Two Week Range 2.19 - 4.42
Financial Currency USD
First Trade Date Milliseconds 1,164,637,800,000
Float Shares 8,460,049
Forward Eps 0.21
Forward P E 16.904762
Free Cashflow 6,437,750
Full Exchange Name NasdaqCM
Full Time Employees 238
Gmt Off Set Milliseconds -14,400,000
Gross Margins 0.42064998
Gross Profits 26,857,000
Has Pre Post Market Data 1
Held Percent Insiders 0.17803
Held Percent Institutions 0.20335
Implied Shares Outstanding 13,097,892
Industry Software - Application
Industry Disp Software - Application
Industry Key software-application
Is Earnings Date Estimate 1
Language en-US
Last Fiscal Year End 1,767,139,200
Last Split Date 1,679,875,200
Last Split Factor 1:3
Long Business Summary Creative Realities, Inc., together with its subsidiaries, provides digital signage and media solutions in the United States and internationally. It resells digital signage hardware from original equipment manufacturers. The company also provides design, deployment, and management of digital signage and in-store retail media networks services, including hardware system design/engineering, hardware installation, content development, and post-development network and field support, as well as AdTech to traffic advertising and content directly and through programmatic channels. In addition, it offers digital signage software platforms, such as ReflectView and Reflect Xperience; AdLogic, an AdTech management platform for digital signage networks; CPM+, a demand side and supply side platform with campaign management and programmatic advertising; Clarity, a digital signage platform for menu board solutions; and iShowroomProX, an omni-channel digital sales support platform targeted at original equipment manufacturers in the transportation sector. Creative Realities, Inc. is headquartered in Louisville, Kentucky.
Long Name Creative Realities, Inc.
Market us_market
Market Cap 46,497,516
Market State PREPRE
Max Age 86,400
Message Board Id finmb_30943418
Most Recent Quarter 1,774,915,200
Net Income To Common -19,728,000
Next Fiscal Year End 1,798,675,200
Non Diluted Market Cap 50,295,905
Number Of Analyst Opinions 3
Open 3.77
Operating Cashflow -7,024,000
Operating Margins -0.37962002
Payout Ratio 0.0
Peg Ratio 0.48
Phone 502 791 8800
Post Market Change 0.0
Post Market Change Percent 0.0
Post Market Price 3.55
Post Market Time 1,783,973,404
Previous Close 3.84
Price Hint 4
Price To Book 2.8721683
Price To Sales Trailing12 Months 0.7282761
Profit Margins -0.29924
Quick Ratio 0.521
Quote Source Name Nasdaq Real Time Price
Quote Type EQUITY
Recommendation Key strong_buy
Recommendation Mean 1.0
Region US
Regular Market Change -0.29
Regular Market Change Percent -7.55208
Regular Market Day High 3.82
Regular Market Day Low 3.5
Regular Market Day Range 3.5 - 3.82
Regular Market Open 3.77
Regular Market Previous Close 3.84
Regular Market Price 3.55
Regular Market Time 1,783,972,801
Regular Market Volume 50,161
Return On Assets -0.040700004
Return On Equity -0.53811
Revenue Growth 0.679
Revenue Per Share 6.068
Sand P52 Week Change 0.20847368
Sector Technology
Sector Disp Technology
Sector Key technology
Shares Outstanding 13,097,892
Shares Percent Shares Out 0.0055
Shares Short 71,687
Shares Short Previous Month Date 1,780,012,800
Shares Short Prior Month 70,018
Short Name Creative Realities, Inc.
Short Percent Of Float 0.0067000003
Short Ratio 1.89
Source Interval 15
State KY
Symbol CREX
Target High Price 10.0
Target Low Price 7.5
Target Mean Price 8.83333
Target Median Price 9.0
Total Cash 1,829,000
Total Cash Per Share 0.173
Total Debt 70,124,000
Total Revenue 63,846,000
Tradeable 0
Trailing Annual Dividend Rate 0.0
Trailing Annual Dividend Yield 0.0
Trailing Eps -1.72
Trailing Peg Ratio None
Triggerable 1
Two Hundred Day Average 3.293
Two Hundred Day Average Change 0.25699997
Two Hundred Day Average Change Percent 0.078044325
Type Disp Equity
Volume 50,161
Website https://www.cri.com
Zip 40,223