Booking Holdings Inc. (BKNG)Consumer Cyclical | Travel Services | Norwalk, United States | NasdaqGS
192.01 USD
+7.45
(4.037%)
⇧
(April 17, 2026, 4 p.m.
EDT)
After hours: 191.95 -0.06 (-0.060%) ⇩ (April 17, 2026, 7:58 p.m. EDT) Short-term: ★★★★☆ | Long-term: ★★★★☆ | Dividends: ★★★☆☆ |
Hot Take | April 18, 2026, 11:40 p.m. EDT
Booking Holdings (BKNG) presents a strong 'Buy and Hold' case for investors seeking quality growth in the travel sector, supported by robust revenue growth and a conservative payout ratio. The short-term outlook is bullish, with options positioning heavily favoring upside momentum toward the $200+ range, though an unusually large concentration of put volumes near $150–$170 suggests a specific 'cat-price' probability or alternative bonds structure that investors should monitor as a floor. |
| Model | MAE |
|---|---|
| MSTL ✓ | 0.136851 |
| AutoARIMA | 0.136937 |
| AutoETS | 0.136939 |
| AutoTheta | 0.177064 |
Forecast horizon: 45 days | Selected: MSTL
| Forecast Reliability | |
|---|---|
| Score | 47% |
| H-stat | 1.94 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.016 |
| Excess Kurtosis | 0.20 |
| Attribute | Value |
|---|---|
| Sector | Consumer Cyclical |
| Ex Dividend Date | 2026-03-05 |
| Last Dividend Date | 2026-03-05 |
| Revenue per Share | 33.178 |
| Market Cap | 152,039,981,056 |
| Trailing P/E | 29.00 |
| Forward P/E | 15.41 |
| Beta | 1.20 |
| Profit Margins | 20.08% |
| Website | https://www.bookingholdings.com |
As of April 18, 2026, 11:40 p.m. EDT: Options flow reveals a distinct bullish bias. Call volume and Open Interest (OI) significantly outweigh put buying. Notable activity includes heavy OI walls at key resistance levels (e.g., 188, 190, 216, 224) and aggressive new flow entering out-of-the-money (OTM) calls. Over 95% of option volume is for OTM calls. Implied volatility for OTM calls is generally higher than OTM puts, suggesting a speculative sentiment that prices will rise more than it will fall to stop-losses.
| Last Yield | 1yr Yield | 3yr Avg | 5yr Avg |
|---|---|---|---|
| 0.23% | 0.76% | — | — |
| Date | Dividend | Yield % |
|---|---|---|
| 2026-03-06 | 0.420 | 0.230747 |
| 2025-12-05 | 0.384 | 0.185142 |
| 2025-09-05 | 0.384 | 0.175094 |
| 2025-06-06 | 0.384 | 0.171996 |
| 2025-03-07 | 0.384 | 0.206993 |
| 2024-12-06 | 0.350 | 0.166690 |
| 2024-09-06 | 0.350 | 0.237173 |
| 2024-06-07 | 0.350 | 0.232627 |
| 2024-03-07 | 0.350 | 0.255645 |
| Attribute | Value |
|---|---|
| 52 Week Change | 0.08171475 |
| Address1 | 800 Connecticut Avenue |
| All Time High | 233.5764 |
| All Time Low | 0.252 |
| Ask | 192.36 |
| Ask Size | 4 |
| Audit Risk | 5 |
| Average Analyst Rating | 1.5 - Buy |
| Average Daily Volume10 Day | 6,954,690 |
| Average Daily Volume3 Month | 10,504,627 |
| Average Volume | 10,504,627 |
| Average Volume10Days | 6,954,690 |
| Beta | 1.198 |
| Bid | 191.39 |
| Bid Size | 4 |
| Board Risk | 2 |
| Book Value | -6.996 |
| City | Norwalk |
| Compensation As Of Epoch Date | 1,735,603,200 |
| Compensation Risk | 5 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 192.01 |
| Current Ratio | 1.333 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,774,915,200 |
| Day High | 192.76 |
| Day Low | 188.0 |
| Display Name | Booking |
| Dividend Date | 1,774,915,200 |
| Dividend Rate | 1.57 |
| Dividend Yield | 0.82 |
| Earnings Call Timestamp End | 1,777,408,200 |
| Earnings Call Timestamp Start | 1,777,408,200 |
| Earnings Growth | 0.384 |
| Earnings Quarterly Growth | 0.337 |
| Earnings Timestamp | 1,777,406,400 |
| Earnings Timestamp End | 1,777,406,400 |
| Earnings Timestamp Start | 1,777,406,400 |
| Ebitda | 10,110,000,128 |
| Ebitda Margins | 0.3756 |
| Enterprise To Ebitda | 15.257 |
| Enterprise To Revenue | 5.731 |
| Enterprise Value | 154,250,985,472 |
| Eps Current Year | 10.68268 |
| Eps Forward | 12.45609 |
| Eps Trailing Twelve Months | 6.62 |
| Esg Populated | 0 |
| Ex Dividend Date | 1,772,755,200 |
| Exchange | NMS |
| Exchange Data Delayed By | 0 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 172.10976 |
| Fifty Day Average Change | 19.900238 |
| Fifty Day Average Change Percent | 0.11562528 |
| Fifty Two Week Change Percent | 8.171474 |
| Fifty Two Week High | 233.5764 |
| Fifty Two Week High Change | -41.566406 |
| Fifty Two Week High Change Percent | -0.17795636 |
| Fifty Two Week Low | 150.618 |
| Fifty Two Week Low Change | 41.392 |
| Fifty Two Week Low Change Percent | 0.27481443 |
| Fifty Two Week Range | 150.618 - 233.5764 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 922,890,600,000 |
| Float Shares | 789,244,354 |
| Forward Eps | 12.45609 |
| Forward P E | 15.414949 |
| Free Cashflow | 6,550,750,208 |
| Full Exchange Name | NasdaqGS |
| Full Time Employees | 23,571 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,775,001,600 |
| Gross Margins | 0.87357 |
| Gross Profits | 23,513,999,360 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.0019400001 |
| Held Percent Institutions | 0.96920997 |
| Implied Shares Outstanding | 791,833,651 |
| Industry | Travel Services |
| Industry Disp | Travel Services |
| Industry Key | travel-services |
| Ir Website | http://ir.priceline.com/ |
| Is Earnings Date Estimate | 0 |
| Language | en-US |
| Last Dividend Date | 1,772,755,200 |
| Last Dividend Value | 0.42 |
| Last Fiscal Year End | 1,767,139,200 |
| Last Split Date | 1,775,433,600 |
| Last Split Factor | 25:1 |
| Long Business Summary | Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut. |
| Long Name | Booking Holdings Inc. |
| Market | us_market |
| Market Cap | 152,039,981,056 |
| Market State | CLOSED |
| Max Age | 86,400 |
| Message Board Id | finmb_33254 |
| Most Recent Quarter | 1,767,139,200 |
| Net Income To Common | 5,404,000,256 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 152,039,979,136 |
| Number Of Analyst Opinions | 36 |
| Open | 188.555 |
| Operating Cashflow | 9,409,000,448 |
| Operating Margins | 0.32446 |
| Overall Risk | 1 |
| Payout Ratio | 0.2319 |
| Peg Ratio | 0.79 |
| Phone | 203 299 8000 |
| Post Market Change | -0.06008911 |
| Post Market Change Percent | -0.03129478 |
| Post Market Price | 191.9499 |
| Post Market Time | 1,776,470,306 |
| Previous Close | 184.56 |
| Price Eps Current Year | 17.973953 |
| Price Hint | 2 |
| Price To Book | -27.445683 |
| Price To Sales Trailing12 Months | 5.648474 |
| Profit Margins | 0.20076999 |
| Quick Ratio | 1.259 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | buy |
| Recommendation Mean | 1.52632 |
| Region | US |
| Regular Market Change | 7.45 |
| Regular Market Change Percent | 4.03663 |
| Regular Market Day High | 192.76 |
| Regular Market Day Low | 188.0 |
| Regular Market Day Range | 188.0 - 192.76 |
| Regular Market Open | 188.555 |
| Regular Market Previous Close | 184.56 |
| Regular Market Price | 192.01 |
| Regular Market Time | 1,776,456,001 |
| Regular Market Volume | 7,874,175 |
| Return On Assets | 0.20815 |
| Revenue Growth | 0.16 |
| Revenue Per Share | 33.178 |
| Sand P52 Week Change | 0.38150132 |
| Sector | Consumer Cyclical |
| Sector Disp | Consumer Cyclical |
| Sector Key | consumer-cyclical |
| Share Holder Rights Risk | 2 |
| Shares Outstanding | 791,833,650 |
| Shares Percent Shares Out | 0.0255 |
| Shares Short | 20,171,225 |
| Shares Short Previous Month Date | 1,772,150,400 |
| Shares Short Prior Month | 20,714,975 |
| Short Name | Booking Holdings Inc. Common St |
| Short Percent Of Float | 0.0255 |
| Short Ratio | 2.21 |
| Source Interval | 15 |
| State | CT |
| Symbol | BKNG |
| Target High Price | 309.84 |
| Target Low Price | 179.8 |
| Target Mean Price | 232.62111 |
| Target Median Price | 235.5 |
| Total Cash | 17,202,999,296 |
| Total Cash Per Share | 21.726 |
| Total Debt | 19,413,999,616 |
| Total Revenue | 26,916,999,168 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 1.536 |
| Trailing Annual Dividend Yield | 0.008322497 |
| Trailing Eps | 6.62 |
| Trailing P E | 29.004532 |
| Trailing Peg Ratio | 0.7934 |
| Triggerable | 1 |
| Two Hundred Day Average | 202.95352 |
| Two Hundred Day Average Change | -10.943527 |
| Two Hundred Day Average Change Percent | -0.053921346 |
| Type Disp | Equity |
| Volume | 7,874,175 |
| Website | https://www.bookingholdings.com |
| Zip | 6,854 |