Bath & Body Works, Inc. (BBWI)Consumer Cyclical | Specialty Retail | Columbus, United States | NYSE
20.44 USD
+1.49
(7.863%)
⇧
(Oct. 15, 2026, 4 p.m.
EDT)
|
Hot Take ↕ | Oct. 10, 2026, 7:26 a.m. EDT
The investment case here is defined by a stark contradiction between a distressed valuation and a deteriorating business trajectory. Fundamentally, the company is trapped: despite a low P/E ratio, the stock has suffered four consecutive years of negative annual returns, dropping nearly 57% over the last nine years. This multi-year decline suggests the market views the current low price as a fair reflection of a failing business rather than a bargain. The balance sheet is fragile, with negative book value and debt significantly exceeding cash reserves. However, the dividend offers a unique asymmetric play. With a 4.52% yield and a payout ratio of only 21%, the company is currently returning cash to shareholders while retaining the vast majority of earnings. This creates a scenario where an investor can collect income even if the share price stagnates or slowly declines. The recent price action shows weakness, trading below key moving averages, which aligns with the pessimistic statistical forecast. Options activity confirms the bearish sentiment, with traders aggressively buying insurance against further drops. While the low payout ratio implies the dividend is safe for now, the lack of revenue growth (-2.3%) and the persistent multi-year decline make this a high-risk hold. It is not a classic value trap because the business is still generating cash, but it is certainly not a turnaround story yet. The best approach is to view this strictly as a high-yield bond proxy with equity risk, avoiding the expectation of capital appreciation. |
| Model | MAE |
|---|---|
| AutoTheta ✓ | 0.058019 |
| MSTL | 0.072415 |
| AutoETS | 0.073600 |
| AutoARIMA | 0.074080 |
Forecast horizon: 45 days | Selected: AutoTheta
| Forecast Reliability | |
|---|---|
| Score | 37% |
| H-stat | 8.03 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.306 |
| Excess Kurtosis | -0.94 |
| Attribute | Value |
|---|---|
| Sector | Consumer Cyclical |
| Ex Dividend Date | 2026-08-20 |
| Last Dividend Date | 2026-08-20 |
| Revenue per Share | 35.6 |
| Market Cap | 4,121,630,208 |
| Trailing P/E | 5.38 |
| Forward P/E | 7.33 |
| Beta | 1.40 |
| Profit Margins | 10.83% |
| Previous Name | L Brands, Inc. |
| Website | https://www.bbwinc.com |
As of Oct. 10, 2026, 7:26 a.m. EDT: Speculators are heavily positioned for downside protection, with massive open interest in out-of-the-money puts (strikes 15.00 and 16.00) and significant volume flowing into put contracts recently. While there is some speculative call activity at distant strikes (25.00, 27.50, 50.00) suggesting a hope for a massive rebound, the overwhelming majority of capital is betting on further declines. Implied volatility is elevated on deep out-of-the-money puts, indicating fear of a sharp drop.
| Last Yield | 1yr Yield | 3yr Avg | 5yr Avg |
|---|---|---|---|
| 1.03% | 4.34% | 3.00% | 2.53% |
| Date | Dividend | Yield % |
|---|---|---|
| 2026-08-21 | 0.200000 | 1.028278 |
| 2026-06-05 | 0.200000 | 1.147447 |
| 2026-02-20 | 0.200000 | 0.820345 |
| 2025-11-21 | 0.200000 | 1.346801 |
| 2025-08-22 | 0.200000 | 0.643294 |
| 2025-06-06 | 0.200000 | 0.751033 |
| 2025-02-21 | 0.200000 | 0.518269 |
| 2024-11-22 | 0.200000 | 0.651254 |
| 2024-08-23 | 0.200000 | 0.561798 |
| 2024-06-07 | 0.200000 | 0.436300 |
| 2024-02-22 | 0.200000 | 0.428357 |
| 2023-11-16 | 0.200000 | 0.664452 |
| 2023-08-17 | 0.200000 | 0.553863 |
| 2023-06-01 | 0.200000 | 0.553250 |
| 2023-02-16 | 0.200000 | 0.466092 |
| 2022-11-17 | 0.200000 | 0.513215 |
| 2022-08-18 | 0.200000 | 0.496771 |
| 2022-06-02 | 0.200000 | 0.510074 |
| 2022-02-17 | 0.200000 | 0.383436 |
| 2021-11-18 | 0.150000 | 0.191400 |
| 2021-08-19 | 0.150000 | 0.228973 |
| 2021-06-03 | 0.121261 | 0.227032 |
| 2020-02-20 | 0.242522 | 1.280955 |
| 2019-11-21 | 0.242522 | 1.747232 |
| 2019-08-22 | 0.242522 | 1.551990 |
| 2019-05-30 | 0.242522 | 1.310615 |
| 2019-02-21 | 0.242522 | 1.121075 |
| 2018-11-21 | 0.485044 | 2.042899 |
| 2018-08-23 | 0.485044 | 2.123892 |
| 2018-05-31 | 0.485044 | 1.769388 |
| 2018-02-22 | 0.485044 | 1.246882 |
| 2017-11-22 | 0.485044 | 1.229507 |
| 2017-08-17 | 0.485044 | 1.597868 |
| 2017-05-31 | 0.485044 | 1.162790 |
| 2017-02-15 | 0.485044 | 1.030573 |
| 2016-11-16 | 0.485044 | 0.883261 |
| 2016-08-17 | 0.485044 | 0.810153 |
| 2016-06-01 | 0.485044 | 0.877064 |
| 2016-02-17 | 2.101859 | 3.176542 |
| 2015-11-18 | 0.404204 | 0.542123 |
| 2015-08-19 | 0.404204 | 0.615916 |
| 2015-06-03 | 0.404204 | 0.580316 |
| 2015-02-18 | 2.021019 | 2.760906 |
| 2014-11-19 | 0.274859 | 0.437694 |
| 2014-08-20 | 0.274859 | 0.539855 |
| 2014-06-04 | 0.274859 | 0.581297 |
| 2014-02-19 | 1.083266 | 2.497205 |
| 2013-11-21 | 0.242522 | 0.463105 |
| 2013-08-21 | 0.242522 | 0.501253 |
| 2013-06-05 | 0.242522 | 0.580720 |
| 2013-02-20 | 0.242522 | 0.681663 |
| 2012-12-18 | 2.425222 | 6.206040 |
| 2012-11-21 | 0.202102 | 0.518996 |
| 2012-08-21 | 1.010509 | 2.601456 |
| 2012-06-06 | 0.202102 | 0.585618 |
| 2012-02-22 | 0.202102 | 0.549693 |
| 2011-12-08 | 1.616815 | 4.886392 |
| 2011-11-22 | 0.161681 | 0.500499 |
| 2011-08-24 | 0.161681 | 0.559752 |
| 2011-06-15 | 0.808407 | 2.828053 |
| 2011-06-03 | 0.161681 | 0.534186 |
| 2011-02-23 | 0.161681 | 0.629523 |
| 2010-12-03 | 2.425222 | 9.425069 |
| 2010-11-23 | 0.121261 | 0.454683 |
| 2010-08-25 | 0.121261 | 0.611745 |
| 2010-06-02 | 0.121261 | 0.578034 |
| 2010-03-31 | 0.808407 | 4.061736 |
| 2010-02-24 | 0.121261 | 0.696378 |
| 2009-11-24 | 0.121261 | 0.901441 |
| 2009-08-26 | 0.121261 | 0.981674 |
| 2009-06-04 | 0.121261 | 1.170046 |
| 2009-02-25 | 0.121261 | 1.681613 |
| 2008-11-24 | 0.121261 | 1.818180 |
| 2008-08-26 | 0.121261 | 0.737100 |
| 2008-05-27 | 0.121261 | 0.789473 |
| 2008-02-26 | 0.121261 | 0.833333 |
| 2007-11-27 | 0.121261 | 0.836586 |
| 2007-08-28 | 0.121261 | 0.675371 |
| 2007-05-29 | 0.121261 | 0.577811 |
| 2007-02-27 | 0.121261 | 0.550458 |
| 2006-11-28 | 0.121261 | 0.488917 |
| 2006-08-29 | 0.121261 | 0.594530 |
| 2006-05-30 | 0.121261 | 0.564121 |
| 2006-02-28 | 0.121261 | 0.633713 |
| 2005-11-29 | 0.121261 | 0.672344 |
| 2005-08-31 | 0.121261 | 0.682438 |
| 2005-06-01 | 0.121261 | 0.721847 |
| 2005-03-02 | 0.121261 | 0.612745 |
| 2004-12-20 | 0.994341 | 5.528089 |
| 2004-12-01 | 0.097009 | 0.487805 |
| 2004-09-01 | 0.097009 | 0.592593 |
| 2004-06-02 | 0.097009 | 0.626306 |
| 2004-03-03 | 0.097009 | 0.610067 |
| 2003-12-03 | 0.080841 | 0.550057 |
| 2003-09-03 | 0.080841 | 0.592770 |
| 2003-06-04 | 0.080841 | 0.643089 |
| 2003-03-05 | 0.080841 | 0.865055 |
| 2002-12-04 | 0.060631 | 0.468753 |
| 2002-09-04 | 0.060631 | 0.494727 |
| 2002-06-05 | 0.060631 | 0.350306 |
| 2002-03-06 | 0.060631 | 0.418296 |
| 2001-12-05 | 0.060631 | 0.526320 |
| 2001-09-05 | 0.060631 | 0.549857 |
| 2001-06-06 | 0.060631 | 0.454549 |
| 2001-03-07 | 0.060631 | 0.445107 |
| 2000-11-29 | 0.060631 | 0.368101 |
| 2000-08-30 | 0.060631 | 0.376178 |
| 2000-06-07 | 0.060631 | 0.327871 |
| 2000-03-01 | 0.060631 | 0.446100 |
| 1999-12-01 | 0.060631 | 0.357145 |
| 1999-09-01 | 0.060631 | 0.383389 |
| 1999-08-24 | 0.952708 | 5.757556 |
| 1999-06-21 | 0.060631 | 0.325647 |
| 1999-03-03 | 0.060631 | 0.402687 |
| 1998-12-02 | 0.052546 | 0.446348 |
| 1998-09-02 | 0.052546 | 0.569858 |
| 1998-06-03 | 0.052546 | 0.407839 |
| 1998-03-04 | 0.051637 | 0.452170 |
| 1997-12-03 | 0.047665 | 0.484845 |
| 1997-09-03 | 0.047665 | 0.499997 |
| 1997-06-04 | 0.047665 | 0.615381 |
| 1997-03-05 | 0.047665 | 0.631575 |
| 1996-12-04 | 0.039721 | 0.540539 |
| 1996-09-04 | 0.039721 | 0.533332 |
| 1996-06-05 | 0.039721 | 0.459769 |
| 1996-03-20 | 0.039721 | 0.519479 |
| 1995-11-29 | 0.039721 | 0.563379 |
| 1995-09-06 | 0.039721 | 0.526314 |
| 1995-05-26 | 0.039721 | 0.465115 |
| 1995-02-27 | 0.039721 | 0.563379 |
| 1994-11-28 | 0.035749 | 0.447205 |
| 1994-09-02 | 0.035749 | 0.421053 |
| 1994-05-27 | 0.035749 | 0.503497 |
| 1994-02-28 | 0.103275 | 1.333335 |
| 1993-11-29 | 0.035749 | 0.393443 |
| 1993-09-03 | 0.035749 | 0.409091 |
| 1993-05-28 | 0.035749 | 0.375000 |
| 1993-03-01 | 0.027805 | 0.271847 |
| 1992-11-30 | 0.027805 | 0.259261 |
| 1992-09-04 | 0.027805 | 0.306013 |
| 1992-06-01 | 0.027805 | 0.331364 |
| 1992-03-02 | 0.027805 | 0.245616 |
| 1991-12-02 | 0.027805 | 0.265405 |
| 1991-09-09 | 0.027805 | 0.282831 |
| 1991-06-03 | 0.027805 | 0.239318 |
| 1991-03-04 | 0.027805 | 0.288662 |
| 1990-12-03 | 0.023833 | 0.347831 |
| 1990-09-04 | 0.023833 | 0.355561 |
| 1990-06-04 | 0.023833 | 0.237627 |
| 1990-03-05 | 0.023833 | 0.324329 |
| 1989-12-04 | 0.015888 | 0.235288 |
| 1989-09-01 | 0.015888 | 0.214041 |
| 1989-06-05 | 0.015888 | 0.234426 |
| 1989-03-06 | 0.015888 | 0.267775 |
| 1988-12-05 | 0.011916 | 0.226409 |
| 1988-09-02 | 0.011916 | 0.282345 |
| 1988-06-06 | 0.011916 | 0.317872 |
| 1988-03-07 | 0.011916 | 0.299992 |
| 1987-12-07 | 0.011916 | 0.369221 |
| 1987-09-04 | 0.011916 | 0.146785 |
| 1987-06-05 | 0.011916 | 0.138724 |
| 1987-03-06 | 0.011916 | 0.124349 |
| 1986-12-01 | 0.007944 | 0.123074 |
| 1986-09-08 | 0.007944 | 0.131144 |
| 1986-06-02 | 0.005296 | 0.082685 |
| 1986-03-03 | 0.007944 | 0.166662 |
| 1985-12-02 | 0.005296 | 0.144140 |
| 1985-09-06 | 0.005296 | 0.158411 |
| Attribute | Value |
|---|---|
| 52 Week Change | -0.22867924 |
| Address1 | Three Limited Parkway |
| All Time High | 82.0 |
| All Time Low | 2.019156 |
| Ask | 20.6 |
| Ask Size | 300 |
| Audit Risk | 1 |
| Average Analyst Rating | 2.6 - Hold |
| Average Daily Volume10 Day | 8,068,680 |
| Average Daily Volume3 Month | 6,447,737 |
| Average Volume | 6,447,737 |
| Average Volume10Days | 8,068,680 |
| Beta | 1.4 |
| Bid | 20.11 |
| Bid Size | 600 |
| Board Risk | 1 |
| Book Value | -5.228 |
| City | Columbus |
| Compensation As Of Epoch Date | 1,767,139,200 |
| Compensation Risk | 1 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 20.44 |
| Current Ratio | 1.201 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,790,726,400 |
| Day High | 20.798 |
| Day Low | 19.19 |
| Display Name | Bath & Body Works |
| Dividend Date | 1,788,480,000 |
| Dividend Yield | 3.91 |
| Earnings Call Timestamp End | 1,748,521,800 |
| Earnings Call Timestamp Start | 1,748,521,800 |
| Earnings Growth | 0.933 |
| Earnings Quarterly Growth | 0.844 |
| Earnings Timestamp | 1,787,747,400 |
| Earnings Timestamp End | 1,795,091,400 |
| Earnings Timestamp Start | 1,795,091,400 |
| Ebitda | 1,316,000,000 |
| Ebitda Margins | 0.18255 |
| Enterprise To Ebitda | 6.135 |
| Enterprise To Revenue | 1.12 |
| Enterprise Value | 8,073,630,208 |
| Eps Current Year | 2.71293 |
| Eps Forward | 2.78732 |
| Eps Trailing Twelve Months | 3.8 |
| Esg Populated | 0 |
| Ex Dividend Date | 1,787,270,400 |
| Exchange | NYQ |
| Exchange Data Delayed By | 20 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 18.1484 |
| Fifty Day Average Change | 2.2916012 |
| Fifty Day Average Change Percent | 0.12627016 |
| Fifty Two Week Change Percent | -22.867924 |
| Fifty Two Week High | 27.4 |
| Fifty Two Week High Change | -6.959999 |
| Fifty Two Week High Change Percent | -0.25401458 |
| Fifty Two Week Low | 14.28 |
| Fifty Two Week Low Change | 6.160001 |
| Fifty Two Week Low Change Percent | 0.4313726 |
| Fifty Two Week Range | 14.28 - 27.4 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 386,519,400,000 |
| Five Year Avg Dividend Yield | 1.93 |
| Float Shares | 200,747,991 |
| Forward Eps | 2.78732 |
| Forward P E | 7.3332095 |
| Free Cashflow | 764,625,024 |
| Full Exchange Name | NYSE |
| Full Time Employees | 9,071 |
| Fullday Change | 0.10000038 |
| Fullday Change Percent | 0.48923865 |
| Fullday Price | 20.54 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,790,812,800 |
| Gross Margins | 0.43043 |
| Gross Profits | 3,103,000,064 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.0053100004 |
| Held Percent Institutions | 1.06144 |
| Implied Shares Outstanding | 201,645,313 |
| Industry | Specialty Retail |
| Industry Disp | Specialty Retail |
| Industry Key | specialty-retail |
| Ir Website | http://www.limitedbrands.com/investors/default.aspx |
| Is Earnings Date Estimate | 1 |
| Language | en-US |
| Last Dividend Date | 1,787,270,400 |
| Last Dividend Value | 0.2 |
| Last Fiscal Year End | 1,769,817,600 |
| Last Split Date | 1,627,948,800 |
| Last Split Factor | 1,237:1000 |
| Long Business Summary | Bath & Body Works, Inc. operates as a specialty retailer of personal care and home fragrance products. The company offers body and home fragrances, including 3-wick candles, home fragrance diffusers, fine fragrance mists, eau de parfum, body wash, hand soaps, body lotions, and body creams, as well as sanitizer and other products. It sells its products under the Bath & Body Works and other brand names through retail stores and e-commerce sites in the United States and Canada, as well as through international stores operated by partners under the franchise, license, and wholesale arrangements. The company was formerly known as L Brands, Inc. and changed its name to Bath & Body Works, Inc. in August 2021. Bath & Body Works, Inc. was founded in 1963 and is headquartered in Columbus, Ohio. |
| Long Name | Bath & Body Works, Inc. |
| Market | us_market |
| Market Cap | 4,121,630,208 |
| Market State | PRE |
| Max Age | 86,400 |
| Message Board Id | finmb_285544 |
| Most Recent Quarter | 1,785,542,400 |
| Name Change Date | 2,026-10-16 |
| Net Income To Common | 781,000,000 |
| Next Fiscal Year End | 1,801,353,600 |
| Non Diluted Market Cap | 3,464,266,477 |
| Number Of Analyst Opinions | 16 |
| Open | 19.19 |
| Operating Cashflow | 1,272,999,936 |
| Operating Margins | 0.095769994 |
| Overall Risk | 1 |
| Payout Ratio | 0.21049999 |
| Peg Ratio | 0.69 |
| Phone | 614 415 7000 |
| Pre Market Change | 0.10000038 |
| Pre Market Change Percent | 0.48923865 |
| Pre Market Price | 20.54 |
| Pre Market Time | 1,792,151,653 |
| Prev Name | L Brands, Inc. |
| Previous Close | 18.95 |
| Price Eps Current Year | 7.53429 |
| Price Hint | 2 |
| Price To Book | -3.9097168 |
| Price To Sales Trailing12 Months | 0.57173395 |
| Profit Margins | 0.108339995 |
| Quick Ratio | 0.555 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | hold |
| Recommendation Mean | 2.57895 |
| Region | US |
| Regular Market Change | 1.49 |
| Regular Market Change Percent | 7.8628 |
| Regular Market Day High | 20.798 |
| Regular Market Day Low | 19.19 |
| Regular Market Day Range | 19.19 - 20.798 |
| Regular Market Open | 19.19 |
| Regular Market Previous Close | 18.95 |
| Regular Market Price | 20.44 |
| Regular Market Time | 1,792,094,402 |
| Regular Market Volume | 12,620,878 |
| Return On Assets | 0.13415 |
| Revenue Growth | -0.023 |
| Revenue Per Share | 35.6 |
| Sand P52 Week Change | 0.16207206 |
| Sector | Consumer Cyclical |
| Sector Disp | Consumer Cyclical |
| Sector Key | consumer-cyclical |
| Share Holder Rights Risk | 2 |
| Shares Outstanding | 201,645,313 |
| Shares Percent Shares Out | 0.102 |
| Shares Short | 20,562,389 |
| Shares Short Previous Month Date | 1,788,134,400 |
| Shares Short Prior Month | 17,287,226 |
| Short Name | Bath & Body Works, Inc. |
| Short Percent Of Float | 0.102299996 |
| Short Ratio | 3.2 |
| Source Interval | 15 |
| State | OH |
| Symbol | BBWI |
| Target High Price | 54.0 |
| Target Low Price | 17.0 |
| Target Mean Price | 24.0625 |
| Target Median Price | 22.0 |
| Total Cash | 794,000,000 |
| Total Cash Per Share | 3.938 |
| Total Debt | 4,744,000,000 |
| Total Revenue | 7,208,999,936 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.8 |
| Trailing Annual Dividend Yield | 0.042216357 |
| Trailing Eps | 3.8 |
| Trailing P E | 5.3789477 |
| Trailing Peg Ratio | 0.6982 |
| Triggerable | 1 |
| Two Hundred Day Average | 19.8303 |
| Two Hundred Day Average Change | 0.60970116 |
| Two Hundred Day Average Change Percent | 0.030745938 |
| Type Disp | Equity |
| Volume | 12,620,878 |
| Website | https://www.bbwinc.com |
| Zip | 43,230 |