BARK, Inc. (BARK)Consumer Cyclical | Specialty Retail | Brooklyn, United States | NYSE
10.92 USD
+0.07
(0.645%)
⇧
(Aug. 28, 2026, 4 p.m.
EDT)
After hours: 10.92 |
Hot Take ↕ | Aug. 22, 2026, 2:13 a.m. EDT
The investment case for BARK is currently broken on both the fundamental and technical fronts. Fundamentally, the company is trapped in a death spiral: revenue has contracted by nearly 24% year-over-year, profitability is nonexistent with negative operating margins, and the balance sheet is bleeding cash with free cash flow of -$15 million. The market has correctly priced this deterioration, evidenced by a staggering 87.6% cumulative decline over the last four years and a trailing twelve-month loss per share of $3.66. Despite a 'strong buy' analyst rating, which appears to be a relic of past potential rather than current reality given the negative forward P/E and deteriorating operational metrics, the stock offers no margin of safety. Technically, the momentum is severely bearish. The stock is trading significantly below its 200-day average, indicating a long-term downtrend that has not yet reversed. The recent price action shows continued weakness, struggling to hold above key moving averages. Compounding this is the complete absence of a dividend, offering no income buffer for investors. Most critically, the options market is screaming 'avoid.' The open interest structure is bizarre and dangerous: massive concentrations of put contracts at $0.50 and $2.00 with virtually zero call activity above the money. This is not a standard hedging setup; it is a speculative bet on total erasure of value. With a reverse stock split looming to satisfy exchange compliance, liquidity could evaporate, making the existing deep puts even more attractive to speculators. There is no evidence of a bottom forming; instead, the data points to a high-risk scenario where the stock could trade to pennies. Investors should stay far away. |
| Model | MAE |
|---|---|
| MSTL ✓ | 0.054697 |
| AutoTheta | 0.055177 |
| AutoETS | 0.055267 |
| AutoARIMA | 0.055388 |
Forecast horizon: 45 days | Selected: MSTL
| Forecast Reliability | |
|---|---|
| Score | 37% |
| H-stat | 2.21 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.380 |
| Excess Kurtosis | -0.16 |
| Attribute | Value |
|---|---|
| Sector | Consumer Cyclical |
| Debt to Equity Ratio | 47.53 |
| Revenue per Share | 42.998 |
| Market Cap | 98,645,352 |
| Forward P/E | -10.97 |
| Beta | 1.95 |
| Profit Margins | -8.42% |
| Previous Name | Bark & Co |
| Website | https://bark.co |
As of Aug. 22, 2026, 2:13 a.m. EDT: Speculators are overwhelmingly positioned for a collapse to near-zero prices. Put open interest is concentrated deep in-the-money at strikes of $0.50 and $2.00, while call activity is virtually nonexistent except for deep in-the-money strikes. This distribution suggests a 'naked put' strategy where traders are betting on a catastrophic failure or delisting event rather than a recovery.
| Attribute | Value |
|---|---|
| 52 Week Change | -0.39722222 |
| Address1 | 20 Jay Street |
| Address2 | Suite 940 |
| All Time High | 390.8 |
| All Time Low | 8.15 |
| Ask | 11.88 |
| Ask Size | 200 |
| Audit Risk | 6 |
| Average Daily Volume10 Day | 40,010 |
| Average Daily Volume3 Month | 81,016 |
| Average Volume | 81,016 |
| Average Volume10Days | 40,010 |
| Beta | 1.954 |
| Bid | 10.15 |
| Bid Size | 200 |
| Board Risk | 7 |
| Book Value | 8.435 |
| City | Brooklyn |
| Compensation As Of Epoch Date | 1,798,675,200 |
| Compensation Risk | 8 |
| Country | United States |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 10.92 |
| Current Ratio | 2.025 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,786,665,600 |
| Day High | 11.07 |
| Day Low | 10.7 |
| Debt To Equity | 47.53 |
| Earnings Call Timestamp End | 1,786,046,400 |
| Earnings Call Timestamp Start | 1,786,046,400 |
| Earnings Timestamp | 1,786,046,400 |
| Earnings Timestamp End | 1,794,254,400 |
| Earnings Timestamp Start | 1,794,254,400 |
| Ebitda | -21,510,000 |
| Ebitda Margins | -0.05801 |
| Enterprise To Ebitda | -5.522 |
| Enterprise To Revenue | 0.32 |
| Enterprise Value | 118,788,352 |
| Eps Current Year | -1.37 |
| Eps Forward | -0.995 |
| Eps Trailing Twelve Months | -3.68 |
| Esg Populated | 0 |
| Exchange | NYQ |
| Exchange Data Delayed By | 0 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 9.729 |
| Fifty Day Average Change | 1.191 |
| Fifty Day Average Change Percent | 0.12241751 |
| Fifty Two Week Change Percent | -39.72222 |
| Fifty Two Week High | 20.8 |
| Fifty Two Week High Change | -9.879999 |
| Fifty Two Week High Change Percent | -0.47499996 |
| Fifty Two Week Low | 8.15 |
| Fifty Two Week Low Change | 2.7700005 |
| Fifty Two Week Low Change Percent | 0.33987737 |
| Fifty Two Week Range | 8.15 - 20.8 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 1,608,301,800,000 |
| Float Shares | 5,625,766 |
| Forward Eps | -0.995 |
| Forward P E | -10.9748745 |
| Free Cashflow | -14,895,375 |
| Full Exchange Name | NYSE |
| Full Time Employees | 501 |
| Fullday Change | 0.0699997 |
| Fullday Change Percent | 0.645158 |
| Fullday Price | 10.92 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Governance Epoch Date | 1,785,542,400 |
| Gross Margins | 0.64163 |
| Gross Profits | 237,915,008 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.31615 |
| Held Percent Institutions | 0.39261 |
| Implied Shares Outstanding | 9,033,457 |
| Industry | Specialty Retail |
| Industry Disp | Specialty Retail |
| Industry Key | specialty-retail |
| Is Earnings Date Estimate | 1 |
| Language | en-US |
| Last Fiscal Year End | 1,774,915,200 |
| Last Split Date | 1,775,001,600 |
| Last Split Factor | 1:20 |
| Long Business Summary | BARK, Inc., a dog-centric company, provides products, services, and content for dogs. The company operates in two segments, Direct to Consumer and Commerce. It provides subscription products, including monthly themed boxes of toys and treats to a dog's home, as well as kibble, treats, toppers, dental, and others. The company also offers toys, including beds, leashes, apparel, and other accessories and products under the BarkBox, Super Chewer, and BARK Bright names. The company also offers air travel experience to dogs under the BARK Air name. The company sells its products through a network of retail partners, as well as directly to consumers. BARK, Inc. was founded in 2011 and is headquartered in Brooklyn, New York. |
| Long Name | BARK, Inc. |
| Market | us_market |
| Market Cap | 98,645,352 |
| Market State | CLOSED |
| Max Age | 86,400 |
| Message Board Id | finmb_145722736 |
| Most Recent Quarter | 1,782,777,600 |
| Name Change Date | 2,026-08-29 |
| Net Income To Common | -31,233,000 |
| Next Fiscal Year End | 1,806,451,200 |
| Non Diluted Market Cap | 98,013,008 |
| Number Of Analyst Opinions | 2 |
| Open | 10.76 |
| Operating Cashflow | -21,260,000 |
| Operating Margins | 0.00084 |
| Overall Risk | 7 |
| Payout Ratio | 0.0 |
| Phone | 855 501 2275 |
| Post Market Change | 0.0 |
| Post Market Change Percent | 0.0 |
| Post Market Price | 10.92 |
| Post Market Time | 1,787,959,806 |
| Prev Name | Bark & Co |
| Previous Close | 10.85 |
| Price Eps Current Year | -7.970803 |
| Price Hint | 2 |
| Price To Book | 1.2946057 |
| Price To Sales Trailing12 Months | 0.266036 |
| Profit Margins | -0.084230006 |
| Quick Ratio | 0.599 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | none |
| Region | US |
| Regular Market Change | 0.0699997 |
| Regular Market Change Percent | 0.645158 |
| Regular Market Day High | 11.07 |
| Regular Market Day Low | 10.7 |
| Regular Market Day Range | 10.7 - 11.07 |
| Regular Market Open | 10.76 |
| Regular Market Previous Close | 10.85 |
| Regular Market Price | 10.92 |
| Regular Market Time | 1,787,947,202 |
| Regular Market Volume | 35,347 |
| Return On Assets | -0.08140001 |
| Return On Equity | -0.36701 |
| Revenue Growth | -0.234 |
| Revenue Per Share | 42.998 |
| Sand P52 Week Change | 0.20504117 |
| Sector | Consumer Cyclical |
| Sector Disp | Consumer Cyclical |
| Sector Key | consumer-cyclical |
| Share Holder Rights Risk | 8 |
| Shares Outstanding | 9,033,457 |
| Shares Percent Shares Out | 0.0533 |
| Shares Short | 481,521 |
| Shares Short Previous Month Date | 1,784,073,600 |
| Shares Short Prior Month | 570,268 |
| Short Name | BARK, Inc. |
| Short Percent Of Float | 0.0875 |
| Short Ratio | 9.17 |
| Source Interval | 15 |
| State | NY |
| Symbol | BARK |
| Target High Price | 19.0 |
| Target Low Price | 12.0 |
| Target Mean Price | 15.5 |
| Target Median Price | 15.5 |
| Total Cash | 16,090,000 |
| Total Cash Per Share | 1.781 |
| Total Debt | 36,233,000 |
| Total Revenue | 370,796,992 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | -3.68 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 12.0415 |
| Two Hundred Day Average Change | -1.1215 |
| Two Hundred Day Average Change Percent | -0.093136236 |
| Type Disp | Equity |
| Volume | 35,347 |
| Website | https://bark.co |
| Zip | 11,201 |