Baosheng Media Group Holdings Limited (BAOS)Communication Services | Advertising Agencies | Beijing, China | NasdaqCM
0.21 USD
-0.03
(-12.505%) ⇩
(Oct. 12, 2026, 4 p.m.
EDT)
After hours: 0.21 +0.00 (0.188%) ⇧ (Oct. 12, 2026, 6:41 p.m. EDT) |
Hot Take ↕ | Oct. 10, 2026, 6:54 a.m. EDT
The immediate outlook is severely clouded by a relentless price collapse, with the stock trading nearly 50% below its 50-day moving average and failing to recover despite a recent annual rebound. While the company recently secured capital through a PIPE deal and announced explorations into AI platforms, these strategic pivots cannot offset the reality of deteriorating core operations, evidenced by a 50% drop in revenue and deeply negative operating margins. The balance sheet is fragile, with a current ratio below 1.0 and significant debt relative to equity, suggesting liquidity constraints that will likely stifle any near-term recovery. Furthermore, the absence of any dividend history eliminates income potential entirely, leaving investors exposed to pure capital loss risk in a business that is currently bleeding value. |
| Model | MAE |
|---|---|
| AutoTheta ✓ | 1.474154 |
| MSTL | 1.480062 |
| AutoARIMA | 1.504977 |
| AutoETS | 1.520150 |
Forecast horizon: 45 days | Selected: AutoTheta
| Forecast Reliability | |
|---|---|
| Score | 27% |
| H-stat | 3.22 |
| Ljung-Box p | 0.000 |
| Jarque-Bera p | 0.007 |
| Excess Kurtosis | 0.92 |
| Attribute | Value |
|---|---|
| Sector | Communication Services |
| Debt to Equity Ratio | 22.228 |
| Revenue per Share | 0.371 |
| Market Cap | 7,097,759 |
| Beta | 1.60 |
| Website | https://www.bsacme.com |
| Attribute | Value |
|---|---|
| 52 Week Change | -0.9455243 |
| Address1 | Building No. 8 |
| Address2 | East Floor 5 Xishanhui Shijingshan District |
| All Time High | 61.2 |
| All Time Low | 0.21 |
| Ask | 0.3081 |
| Ask Size | 2 |
| Average Daily Volume10 Day | 235,260 |
| Average Daily Volume3 Month | 5,626,132 |
| Average Volume | 5,626,132 |
| Average Volume10Days | 235,260 |
| Beta | 1.602 |
| Bid | 0.1729 |
| Bid Size | 2 |
| Book Value | 2.142 |
| City | Beijing |
| Country | China |
| Crypto Tradeable | 0 |
| Currency | USD |
| Current Price | 0.2127 |
| Current Ratio | 0.754 |
| Custom Price Alert Confidence | HIGH |
| Date Short Interest | 1,790,726,400 |
| Day High | 0.2518 |
| Day Low | 0.2106 |
| Debt To Equity | 22.228 |
| Display Name | Baosheng Media |
| Dividend Yield | 0.0 |
| Earnings Timestamp End | 1,619,780,340 |
| Earnings Timestamp Start | 1,619,780,340 |
| Ebitda | -7,096,535 |
| Ebitda Margins | 0.0 |
| Enterprise To Ebitda | 0.081 |
| Enterprise To Revenue | -1.014 |
| Enterprise Value | -576,992 |
| Eps Trailing Twelve Months | -8.87 |
| Esg Populated | 0 |
| Exchange | NCM |
| Exchange Data Delayed By | 15 |
| Exchange Timezone Name | America/New_York |
| Exchange Timezone Short Name | EDT |
| Fifty Day Average | 0.37994 |
| Fifty Day Average Change | -0.16724001 |
| Fifty Day Average Change Percent | -0.4401748 |
| Fifty Two Week Change Percent | -94.55243 |
| Fifty Two Week High | 4.2 |
| Fifty Two Week High Change | -3.9873 |
| Fifty Two Week High Change Percent | -0.94935715 |
| Fifty Two Week Low | 0.21 |
| Fifty Two Week Low Change | 0.002700001 |
| Fifty Two Week Low Change Percent | 0.012857148 |
| Fifty Two Week Range | 0.21 - 4.2 |
| Financial Currency | USD |
| First Trade Date Milliseconds | 1,612,794,600,000 |
| Float Shares | 1,511,500 |
| Free Cashflow | 3,029,100 |
| Full Exchange Name | NasdaqCM |
| Full Time Employees | 26 |
| Fullday Change | -0.030000001 |
| Fullday Change Percent | -12.3406 |
| Fullday Price | 0.2127 |
| Gmt Off Set Milliseconds | -14,400,000 |
| Gross Margins | 0.12545 |
| Gross Profits | 71,383 |
| Has Pre Post Market Data | 1 |
| Held Percent Insiders | 0.016649999 |
| Held Percent Institutions | 0.00005 |
| Implied Shares Outstanding | 33,369,815 |
| Industry | Advertising Agencies |
| Industry Disp | Advertising Agencies |
| Industry Key | advertising-agencies |
| Ipo Expected Date | 2,021-02-08 |
| Language | en-US |
| Last Fiscal Year End | 1,767,139,200 |
| Last Split Date | 1,679,443,200 |
| Last Split Factor | 1:6 |
| Long Business Summary | Baosheng Media Group Holdings Limited, an offshore holding company, operates as an online marketing solution provider in the People's Republic of China. It connects advertisers, online media, and helping advertisers to manage their online marketing activities in various ways, including advising on advertising strategies, budget and choice of advertising channels; procures ad inventory; offers ad optimization services; and administrates and fine-tunes the ad placement process. The company also serves media businesses in various ways, including identifying advertisers to buy their ad inventory; facilitating payment arrangements with advertisers; assisting advertisers in handling ad deployment logistics with media; and engaging in other marketing and promotion activities aimed at educating and inducing advertisers to use online advertising. Its advertising services comprise search engine marketing (SEM) services, such as the deployment of ranked search ads and other display search ads offered by search engine operators; and non-SEM services consisting of social media marketing, in-feed advertising, and mobile app advertising through deploying ads on media, such as social media platforms, short-video platforms, news portals, and mobile apps. The company serves advertiser base across various industries, including ecommerce and online service platforms, online travel agencies, financial services, online gaming, car services, and other advertising agencies. The company was founded in 2014 and is headquartered in Beijing, the People's Republic of China. |
| Long Name | Baosheng Media Group Holdings Limited |
| Market | us_market |
| Market Cap | 7,097,759 |
| Market State | PREPRE |
| Max Age | 86,400 |
| Message Board Id | finmb_676749805 |
| Most Recent Quarter | 1,767,139,200 |
| Net Income To Common | -12,021,649 |
| Next Fiscal Year End | 1,798,675,200 |
| Non Diluted Market Cap | 8,906,403 |
| Open | 0.2391 |
| Operating Cashflow | -2,260,994 |
| Operating Margins | -11.2889 |
| Payout Ratio | 0.0 |
| Phone | 86 10 8208 8021 |
| Post Market Change | 0.00040000677 |
| Post Market Change Percent | 0.18806149 |
| Post Market Price | 0.2131 |
| Post Market Time | 1,791,844,888 |
| Previous Close | 0.2431 |
| Price Hint | 4 |
| Price To Book | 0.09929972 |
| Price To Sales Trailing12 Months | 12.474247 |
| Profit Margins | 0.0 |
| Quick Ratio | 0.684 |
| Quote Source Name | Nasdaq Real Time Price |
| Quote Type | EQUITY |
| Recommendation Key | none |
| Region | US |
| Regular Market Change | -0.0304 |
| Regular Market Change Percent | -12.5051 |
| Regular Market Day High | 0.2518 |
| Regular Market Day Low | 0.2106 |
| Regular Market Day Range | 0.2106 - 0.2518 |
| Regular Market Open | 0.2391 |
| Regular Market Previous Close | 0.2431 |
| Regular Market Price | 0.2127 |
| Regular Market Time | 1,791,835,202 |
| Regular Market Volume | 321,212 |
| Return On Assets | -0.27684 |
| Return On Equity | -1.32755 |
| Revenue Growth | -0.505 |
| Revenue Per Share | 0.371 |
| Sand P52 Week Change | 0.17318833 |
| Sector | Communication Services |
| Sector Disp | Communication Services |
| Sector Key | communication-services |
| Shares Outstanding | 33,369,815 |
| Shares Percent Shares Out | 0.0175 |
| Shares Short | 584,086 |
| Shares Short Previous Month Date | 1,788,134,400 |
| Shares Short Prior Month | 77,229 |
| Short Name | Baosheng Media Group Holdings L |
| Short Percent Of Float | 0.0178 |
| Short Ratio | 0.07 |
| Source Interval | 15 |
| Symbol | BAOS |
| Total Cash | 1,634,098 |
| Total Cash Per Share | 1.065 |
| Total Debt | 730,720 |
| Total Revenue | 568,993 |
| Tradeable | 0 |
| Trailing Annual Dividend Rate | 0.0 |
| Trailing Annual Dividend Yield | 0.0 |
| Trailing Eps | -8.87 |
| Trailing Peg Ratio | None |
| Triggerable | 1 |
| Two Hundred Day Average | 2.074425 |
| Two Hundred Day Average Change | -1.861725 |
| Two Hundred Day Average Change Percent | -0.8974656 |
| Type Disp | Equity |
| Volume | 321,212 |
| Website | https://www.bsacme.com |
| Zip | 100,041 |